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Chinese retailers’ pricing strategy risks ‘vicious cycle’ of low margins

Inside Retail

A shift in Chinese retailers’ strategy toward lower-priced goods and services to win cost-conscious consumers risks embedding the country’s recent deflationary trends more permanently into the world’s second-largest economy.

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Retail Pricing is a Science – Not an Art

Retail TouchPoints

Now, these smart-to-market brands are taking this time of fluctuating costs and economic uncertainty to evaluate their pricing strategies. With margins being squeezed from rising inflation and inventory challenges, brands need to better align pricing with the current market conditions and consumer demand.

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Uncovering Retail Price Discrepancies: Strategies for Brand Consistency

Wiser

Furthermore, as consumers increasingly lean toward price comparison before making purchasing decisions, maintaining price consistency becomes crucial in building brand loyalty and trust. pricing discrepancy for Skullcandy brand headphones, a $15.04 pricing discrepancy for Skullcandy brand headphones, a $15.04

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Retail pricing strategies: Which one is the right one for your FMCG products?

Tokinomo

Product, Price, Place, and Promotion are the core of marketing. In this article, we are going to focus on the Price. What impacts the pricing strategy? Which pricing strategy works best for different products? Everybody knows about the four Ps of marketing. How much should customers pay to get the product?

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Oracle named a leader in retail price optimization applications worldwide

Retail Dive

Learn why Oracle was named a leader in the IDC MarketScape Worldwide Retail Pricing 2023 Vendor Assessment.

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Adapting to Change: How Technology Is Changing Retail Pricing Strategies

Wiser

The post Adapting to Change: How Technology Is Changing Retail Pricing Strategies appeared first on Wiser Retail Strategies.

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The Data Dilemma with Retail Pricing and How to Untangle it

Retail TouchPoints

Unlike a marathon, pricing shouldn’t feel as daunting to kickstart, no special running shoes needed or a major time investment. Making the leap to something new can be daunting.