How Morespace tackled empty shops, vandalism and promoted local businesses

Inside Retail

The project aims to showcase previously-derelict properties as attractive commercial spaces, promote local artists and makers, and improve the look and feel of the local retail precincts.

Checkmate Helps Retailers Offer Promotions Without Clogging Inboxes

Retail TouchPoints

Email Marketing Solution Spotlight checkmate promotions solution spotlightPersonalized shopping tool Checkmate is designed to help shoppers discover brands, apply discounts and manage their orders post-purchase.

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APSS promotes two team members

Retail Focus

Lincolnshire-based commercial interior design and fit out firm APSS has promoted two long-serving staff members as lockdown eases and businesses reopen. Richard Mycroft has been promoted to Operations Manager.

Developing the Optimal Lifecycle for Successful Promotions

Retail TouchPoints

A unique opportunity: promotions. Yet according to POI , 69% of retailers believe the time required to create a promotional plan is “highly burdensome.”. The act of coordinating a promotion is not a siloed project. Planning for Promotions Ahead of Time.

Assembly Label launches Re-Worn program, to promote circular economy

Inside Retail

The post Assembly Label launches Re-Worn program, to promote circular economy appeared first on Inside Retail. Assembly Label has launched the second Re-Worn collection program, which will also be available to shop online.

Global campaign unveiled to promote Australian fashion on world stage

Inside Retail

Australia’s first campaign to promote fashion – Down Under In Front – has been unveiled by the Australian Fashion Council. The post Global campaign unveiled to promote Australian fashion on world stage appeared first on Inside Retail.

Nisa offers cut price summer promotion

Talking Retail

As the sun continues to shine across the country, Nisa retailers are serving up a taste of summer for less thanks to a new promotion. This story continues at Nisa offers cut price summer promotion. Product News nisa promotion Summer

Accelerate and optimize your Trade Promotion Management with MuleSoft

Mulesoft

How effective is your trade promotion strategy and execution? Is your promotional spend – the second largest expense at your company – giving you the expected returns? What is Trade Promotion Management (TPM)? […].

SKUx Helps Retailers Simplify Promotional Offers

Retail TouchPoints

Fintech company SKUx has launched SKUPay, a platform designed to transform coupons, rebates or promotional offers into serialized single-use offers. Pricing Solution Spotlight promotions SKUx solution spotlight

Coles confuses customers with new reusable plastic promotion

Inside Retail

The post Coles confuses customers with new reusable plastic promotion appeared first on Inside Retail.

Supply Chain and Inflation Headlines Won’t Make Promotions Disappear

Retail TouchPoints

The best way to demonstrate that performance edge for CPG brands is with a successful strategic approach to promotions. Worldwide supply chain disruptions, rising production costs and labor struggles have all made pricing and promotions decisions more complicated.

Rockstar launches promotional campaign

Talking Retail

The energy drink Rockstar has launched a promotional campaign that says it can help fuel every aspect of modern lifestyles. The “Fuel Every You” campaign includes advertising, digital marketing and in-store promotions to highlight the virtues of the drink.

Cadbury offers football prizes in summer promotion

Talking Retail

z International is running a promotion from next week offering customers a range of football-linked prizes until 29 July. The promotion, called “Away Wins”, will run across many brands, including chocolate, This story continues at Cadbury offers football prizes in summer promotion.

‘Win a Sunshine Break’ promotion on Nestlé confectionery brands

Talking Retail

Nestlé is offering shoppers the chance to “Win a Sunshine Break” with an on-pack promotion across its confectionery and chilled desserts brands. The promotion features five top prizes of a holiday worth £10,000, plus a further prize of £1,000 to be won every day during the promotional period.

Nisa marks start of summer with picnic promotion

Talking Retail

Nisa is providing its retailers with a picnic promotion to help summer sales surge. Nisa said it has placed an increased focus on value since the start of the year and that will remain a key priority for the group throughout the summer period with season-specific promotions.

GIANT promotes five executives

Mass Relators

has promoted five executives to new roles, the company said Wednesday. Manuel Haro, who first joined the company in 2012 and currently serves as divisional vice president of Greater Philadelphia, has been promoted to the role of vice president of finance and strategy. CARLISLE, Pa. –

Irn-Bru launches World Cup on-pack promotion

Talking Retail

Barr Soft Drinks is looking to drive retailer sales this winter with a special on-pack promotion for Irn-Bru, the popular flavoured carbonate brand, encouraging shoppers to celebrate the football at home. This story continues at Irn-Bru launches World Cup on-pack promotion.

Trove president promoted to CEO

Retail Dive

Gayle Tait, who previously worked at Google and L’Oréal, is taking the company’s helm, while founder Andy Ruben moves to an executive chairman role

Starboard Cruise Services Promotes Sherrie Day to Lead Merchandising Role

Retail TouchPoints

Starboard Cruise Services , the LVMH Moët Hennessy Louis Vuitton luxury retail-at-sea company, has promoted Sherrie Day to the role of Global Head of Merchandising.

Mast-Jägermeister UK on-pack promotion reveals ‘The Secret’

Talking Retail

Mast-Jägermeister UK is producing 500,000 promotional bottles with a temperature-sensitive back label reinforcing Jägermeister’s perfect serve — an ice cold shot chilled to -18C. This interactive, on-pack promotion encourages consumers to keep.

WAG Boosted Revenue 30%, AOV 10% With Trial of Personalized, Intent-Based Promotions

Retail TouchPoints

WAG first tried to leverage its Good Dog Club loyalty program to address these challenges, but despite the Club’s combination of new product alerts, promotional offers, text campaigns and emails, customer loyalty was still lagging.

Neiman Marcus Promotes New Supply Chain, Technology Leaders

Retail TouchPoints

Neiman Marcus has promoted two new C-level executives to support its Revolutionizing Luxury Experiences growth roadmap. Retail Movers & Shakers Supply Chain & Sourcing c-level neiman marcus promotions Supply chain technology

Wildfire Systems Lets Loyalty Programs Automatically Find and Apply Promotions

Retail TouchPoints

The tool eliminates one of the steps needed to activate promotions, with the goal of reducing friction during the shopping journey for loyalty program members. Loyalty Solution Spotlight promotions solution spotlight wildfire

Nisa partners introduce latest Big Deal promotion

Talking Retail

Nisa’s latest Big Deal promotion, which offers consumers a taste of Mexico, is now in stores. This story continues at Nisa partners introduce latest Big Deal promotion. Industry News convenience stores marketing promotions nisa symbol groups world foods

Brioche Pasquier launches Minions on pack promotion

Talking Retail

This story continues at Brioche Pasquier launches Minions on pack promotion. Biscuits & Cakes Brioche Pasquier Minions On-pack promotion

Costco Promotes VM Leader to President

VMS

Vachris’ promotion, coupled with Jelinek’s 10-year run atop the corporate ladder, has some industry observers speculating that Vachris is now positioned to be the retailer’s next chief executive. Headlines Costco new hires and promotions

Lucozade’s ‘no-loser’ promotion

Talking Retail

Lucozade Energy has launched an on-pack promotion in which every consumer’s entry is guaranteed to win a prize. This story continues at Lucozade’s ‘no-loser’ promotion.

Halloween promotion for Fanta drinks

Talking Retail

Fanta is hoping its new Halloween promotion will help retailers tap into rising demand for soft drinks over the period. This story continues at Halloween promotion for Fanta drinks.

Publix announces VP retirements, promotion

Mass Relators

Publix Super Markets on Monday announced that two members of its executive team are retiring, and another has been promoted. He was promoted to director in 1997 and to vice president and controller in 2002. LAKELAND, Fla.—

Coca-Cola launches on-pack promotion aimed at music fans

Talking Retail

Coca-Cola Europacific Partners (CCEP) is running a new music-themed on-pack promotion for Coca-Cola Zero Sugar and Coca-Cola Original aimed at young adults. This story continues at Coca-Cola launches on-pack promotion aimed at music fans.

The Ultimate Guide to Trade Promotions

RepslyBlog

Trade promotions are a rather loose category. In general, they are classified as any promotional approach that hits these two criteria: They are driven and planned (even if not wholly executed by) product merchandisers. Trade Promotion

Best Promotional Items for Your Business in 2022

Small Biz Trends

Promotional products are useful items for small business owners to increase brand awareness among consumers. Business promotional items are a great marketing tool as they allow your brand to connect with consumers by engaging their senses. Promotional Giveaways.

The ABC’s of Promotional Pricing for a Successful Retail Business

IntelligenceNode

Understanding Promotional Pricing and its Common Usage Regardless of whether we as marketers or consumers immediately recognize the phrase, promotional pricing has long since had its place in the commercial. Pricing Strategy promotional pricing examples promotional pricing strategy

Dollar General announces officer promotions

Mass Relators

on August 30 announced new leadership promotions and roles for nine officers. Zak Brining has been promoted to senior vice president of corporate store operations. Donny Lau has been promoted to senior vice president and chief strategy officer. Dollar General Corp.

Nomadic Dairy launches first on-pack promotion

Retail Times

Nomadic Dairy is running the brand’s first-ever on-pack promotion across its best-selling Yogurt & Oat Clusters range. Dairy products Product Time Nomadic Dairy

Rowse honey in £4m promotional campaign

Talking Retail

The campaign, which is called “The Squeeze that Protects the Bees”, has been created by the agency Zeal Creative and is part of a £4m promotion effort. This story continues at Rowse honey in £4m promotional campaign.

Lowe’s Promotes Finance Exec to CFO

Retail TouchPoints

Lowe’s has promoted Brandon Sink to EVP and CFO, effective April 30, 2022. Sink, currently SVP of Retail Finance at the retailer, will replace Dave Denton, who is departing to pursue another opportunity. Sink will work closely with Denton during the transition phase.

Bold Commerce Helps Retailers Promote Impulse Purchases for Curbside Orders

Retail TouchPoints

Bold Commerce has launched a curbside checkout feature designed to help retailers recapture the high-margin impulse purchases lost with the growth of curbside checkout, by introducing upsell and cross-sell opportunities after an order has been placed and during pickup.

Deals, promotions drive increased holiday spending: report

Retail Dive

A survey from ICSC finds that consumers plan to shop earlier this holiday season and spend more time seeking discounts

Figure3 Promotes Mardi Najafi to VP, Retail Strategy and Design

VMS

(PRESS RELEASE) TORONTO —Figure3, one of Canada’s most distinguished design firms, has promoted Mardi Najafa to Vice President, Retail Strategy and Design. Press Release new hires and promotions

Glossier Promotes Chief Commercial Officer to CEO

Retail TouchPoints

For the first time since its founding in 2014, Glossier will have a new CEO. Founder and current CEO Emily Weiss will become the retailer’s Executive Chairwoman as Kyle Leahy moves into the top spot.

Raley’s promotes three executives

Mass Relators

has promoted three leaders, the company said Tuesday. named chief information technology officer, Helen Singmaster was promoted to senior vice president and general counsel, and Matt Hilbrink was promoted to vice president of enterprise risk and asset Protection.

How to Improve Your Promotional Strategy Using Competitor Ads 

Wiser

Promotions are a key element of the marketing mix. Putting a strong promotional strategy in place can lead to increased customer awareness of your product or brand, and higher sales. A successful promotional strategy can bring your brand to a more targeted audience. By being aware of the look and feel of competitor ads, you can use them to change your promotional strategy to have a competitive edge. Analyzing years of promotional data can be a time-consuming task.