Wiser
OCTOBER 26, 2021
You can create a shopping situation where consumers feel like they have something to win if they buy, either literally, through sales and promotions, or figuratively, by positioning the purchase as “retail therapy.” Get their email address and send them your newsletter, promotions, deals, limited-time offers, and more.
Wiser
DECEMBER 8, 2020
That means rearranging the category to promote the new product. Electronics and appliances may happen at a much lower frequency, as those products tend to have less seasonality outside of holiday promotions. Consider Cross-Merchandising Opportunities. Promote the items as a whole outfit, or at least as a combination.
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Independent Retailer
DECEMBER 6, 2022
Ideal for small objects such as toiletries, socks, gloves, earbuds, and bath sets, acrylic slatwall trays offer a wonderful cross-merchandising opportunity to highlight smaller products that would otherwise be passed up or shuffled around in the mix of your store. Slatwall Merchandisers. Acrylic Slatwall Trays.
Wiser
FEBRUARY 3, 2022
Managing Physical Share with a focus to grow your share of items within the category at a specific retailer and location can quickly promote your dollar share. If you are like many CPG manufacturers, trade promotions are likely your largest marketing expenditure, and with good reason. 3: Analyze Your Display Effectiveness.
SGN Magazine
MAY 3, 2021
She also boosts interest in toys by promoting on Instagram and Facebook, which Banta cited as her main source of advertising. The nipple balm I keep over by the kids’ clothes, and I cross-merchandise them between our maternity clothing side and children’s clothing.”. We always cross-merchandise everything.
Retail Adventures
DECEMBER 1, 2020
Begin at the front door You want your sales floor to scream Christmas when shoppers enter and the perfect place to set the tone is on your Speed Bumps; the displays that stop shoppers and give them a taste of what they can expect to find merchandise-wise as they shop your store. Want to increase gift card sales?
Rangeme
OCTOBER 23, 2023
Instead, talk about how it increases the basket average of the store when cross-merchandised next to the cocktail snacks. Convey the ease of collaborating with your brand and offer promotional deals The holiday season can be hectic and stressful for many businesses, particularly for those working in retail.
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