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2019 vs 2020 vs 2021: How has Covid impacted Christmas?

Inside Retail

If you cast your mind back to 2019, Christmas was business as usual. “E-commerce In November, consumers became aware of global supply chain issues, spiking fear into them that Christmas shopping may be a major challenge. Consumers will continue shopping earlier. The post 2019 vs 2020 vs 2021: How has Covid impacted Christmas?

Shopping 246
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Q2 2021 Roundup: How Target, Macy’s and Foot Locker Harnessed Consumer Optimism

Retail TouchPoints

The spring and early summer was an optimistic time for many consumers who finally emerged from lockdowns looking to refresh their wardrobes and find items suited for smaller local outings during the warmer months. Target’s Store-Based Fulfillment Model Drives Convenience. compared to Q2 2019. year-over-year and 5.8%

Consumer 323
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Consumers Turn to BNPL, BOPIS to Cope with Rising Prices and Supply Chain Uncertainty

Retail TouchPoints

Despite having just officially begun, this holiday shopping season already is marked by supply chain disruption, persistent inflation and mixed consumer confidence. And just like last year, it looks like consumers will respond by turning to ecommerce.

Consumer 264
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Consumer Surveys Confirm: COVID-19 Shaking Traditional Retailer And Brand Loyalties

Retail TouchPoints

However, other potentially even more significant trendlines show fundamental changes in consumers’ decision-making process related to picking brands and demonstrating customer loyalty. For example, the Qubit study found that loyalty is decreasing among a significant percentage of consumers: among 36.6% The survey of 809 U.S.

Consumer 282
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What do Today’s Consumers Really Want? #RIC21 Day One Answers the Question

Retail TouchPoints

It’s the question every retailer wants the answer to: what do consumers (and more specifically, those likely to buy their products) really want? The day kicked off with a keynote presentation by Jeff Orschell, EY Americas Practice Leader: “Bottom line for retailers is that change is still happening, consumer behavior is still changing.

Consumer 312
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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. Data will fuel the shift to digital, according to expert contributors to the recent Retail TouchPoints (RTP) webinar, Analyzing The Shift To Digital From 7,000 Marketers And 1B Consumers Worldwide.

Marketing 273
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The direct-to-consumer shift: Here’s how brands can capitalise on the boom

Inside Retail

We are witnessing rapid growth in direct-to-consumer (D2C) sales by brands. Prominent examples include PepsiCo, which has launched two direct-to-consumer websites selling pantry staples and snacks, and Heinz, which now sells bundles of products from its “Heinz to Home” websites in several countries including Australia.

Consumer 130