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CNBC: Wiser Black Friday 2018 Data Featured on Squawk Box

Wiser

The post CNBC: Wiser Black Friday 2018 Data Featured on Squawk Box appeared first on Wiser Retail Strategies. With Black Friday back, shoppers across the country flocked to stores with plenty of holiday promotions—and Wiser Solutions kept an eye on everything in retail. CNBC’s Courtney Reagan turned to Wiser data during her multiple segments on CNBC’s Squawk Box Black Friday coverage.

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New Report: The State of the Outdoor Retailer Industry 2018

Wiser

To help achieve these goals, Wiser has put together a new report on the state of the outdoor retailer industry in 2018. To see the rest of our findings, download your free copy of The State of the Outdoor Retailer Industry in 2018 today! The post New Report: The State of the Outdoor Retailer Industry 2018 appeared first on Wiser Retail Strategies. How can you better position your brand for success in the outdoor retail industry?

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Join Us at Doing Business in Bentonville! | Thursday, July 19, 2018

Shilo Next

Thursday, July 19, 2018 appeared first on Shiloh - Retail Analytics. We have guest tickets available! If you are interested in attending contact us at info@shilohnext.com!

ATS 52
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Gartner Hype Cycle for Retail Technologies 2018

Retalon

Get the Report Integrated Planning & Inventory Management Special Report Retalon Predictive Analytics 01 February, 2019 "/> Integrated Planning: Getting It Right – A Boston Retail Partners Report Retalon Predictive Analytics 31 January, 2019 "/> Guide for Retail Forecasting and Replenishment Solutions Retalon Predictive Analytics 31 December, 2018 "/> Coach joins Burberry and Gucci in dropping fur products Retalon Predictive Analytics 19 November, 2018 "/>.

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Black Friday 2018: Consumers are eager, more digital, and willing to spend – Periscope By McKinsey

Retail Technology Review

Periscope By McKinsey, which offers a suite of Marketing & Sales Analytics Solutions to help companies achieve sustainable revenue growth, has announced the findings of research on consumer sentiment towards Black Friday 2018. Critical Issues Internet Retailing

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As Prime Day 2018 nears, Criteo VP clues merchants on grabbing potential triple-digit sales boost

Fierce Retail

As Prime Day 2018 nears, Criteo VP clues merchants on grabbing potential triple-digit sales boost. lbarley. Tue, 06/26/2018 - 13:40

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Episode 3: Fitness in the 21st Century

Mike Anthony

A podcast, or generically netcast, is an episodic series of digital audio or video files which a user can download and listen to. It is often available for subscription, so that new episodes are automatically downloaded via web syndication to the user’s own local computer, mobile application, or portable media player. It is distinct from Internet radio, which involves streaming rather than downloading.

Consumer 100
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Episode 1: Important Tips for Fitness

Mike Anthony

A podcast, or generically netcast, is an episodic series of digital audio or video files which a user can download and listen to. It is often available for subscription, so that new episodes are automatically downloaded via web syndication to the user’s own local computer, mobile application, or portable media player. It is distinct from Internet radio, which involves streaming rather than downloading.

Consumer 100
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The Hidden Danger of Online Business

Mike Anthony

Coaching is a form of development in which a person called a coach supports a learner or client in achieving a specific personal or professional goal by providing training and guidance.The learner is sometimes called a coachee.

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5 Ways to make More Money as a Coach or Consultant

Mike Anthony

Coaching is a form of development in which a person called a coach supports a learner or client in achieving a specific personal or professional goal by providing training and guidance.The learner is sometimes called a coachee.

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Transform Your Client Experience

Mike Anthony

Coaching is a form of development in which a person called a coach supports a learner or client in achieving a specific personal or professional goal by providing training and guidance.The learner is sometimes called a coachee.

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How Are You Getting New Customers?

Mike Anthony

Coaching is a form of development in which a person called a coach supports a learner or client in achieving a specific personal or professional goal by providing training and guidance.The learner is sometimes called a coachee.

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Sustainable Giving for Better Living

Mike Anthony

Coaching is a form of development in which a person called a coach supports a learner or client in achieving a specific personal or professional goal by providing training and guidance.The learner is sometimes called a coachee.

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How to Create a Personal Growth Plan

Mike Anthony

Coaching is a form of development in which a person called a coach supports a learner or client in achieving a specific personal or professional goal by providing training and guidance.The learner is sometimes called a coachee.

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Starting a Life-Coaching Practice of development

Mike Anthony

Coaching is a form of development in which a person called a coach supports a learner or client in achieving a specific personal or professional goal by providing training and guidance.The learner is sometimes called a coachee.

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MDM updates from WWDC 2018

Jamf on Retail

Here's a look at the announcements from Apple's "What's New in Managing Apple Devices" session during the 2018 Worldwide Developer's Conference (WWDC

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MDM updates from WWDC 2018

Jamf on Retail

Here's a look at the announcements from Apple's "What's New in Managing Apple Devices" session during the 2018 Worldwide Developer's Conference (WWDC

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InternetRetailing Conference 2018 – Collaboration, Innovation, Expertise. A powerhouse of ideas to re-generate retail

Retail Technology Review

Re-launching for 2018 – in a brand-new London venue - InternetRetailing Conference 2018 brings together 800+ retail board members, C-level executives and directors for a breath-taking day of inspiration and collaboration. Retail is re-structuring, re-formatting, re-skilling and re-connecting with consumers. In the current climate, success belongs to retailers that dare to be adaptive, creative and to take risks.

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MAPIC 2018: e-commerce from online to brick and mortar

Retail Technology Review

For the first time, e-commerce heavyweights such as Amazon, vente-privée entertainment, MADE.com, and Zalando will be speaking at MAPIC, illustrating the convergence between physical and digital commerce. Internet Retailing Exhibitions and Events

ATS 31
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How to Create Winning Black Friday Promotions

Wiser

Which Black Friday marketing ideas drive the most sales? There are quite a few out there: gift guides, free products, longer sales periods, and many more. However, one marketing tactic has stood the test of time, and for good reason: the promotion. . Shoppers won’t know your excellent sales if you don’t promote them. Promotions are one of the best ways to communicate your discounts, sales periods, and other crucial information to your target audience.

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Actionable Insights: How to Take the Next Step with Your Data

Wiser

Better data leads to better decisions. However, it’s the latter part—decisions—that is often the biggest challenge for brands and retailers. You have the raw data, but how do you convert it into actionable insights? This is something that we think about a lot. We’re constantly in search of better solutions to not just provide data but illustrate a clear path forward. Here is what we’ve learned about how to ensure you can take the next step with your data toward actionable insights.

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Entering Whole Foods: How Emerging Brands Capture Shopper Attention

Wiser

Whole Foods has long been a valuable ally for emerging food brands. Many of the products stocked on Whole Foods’ shelves are considered small label—brands not owned by a larger company, such as Proctor & Gamble or Mars. These emerging brands have an uphill battle as they look to establish a foothold in the consumer packaged goods space.

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2018 Year-End Results

Broad Reach Retail

in 2018. Acquisitions in 2018. The post 2018 Year-End Results appeared first on Broad Reach Retail. This has been another successful year for Broad Reach Retail Partners with 79 transactions, totalling 564,649 SF and $88 million in total transaction value! Transactions Completed.

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How Buy One, Get One Can Improve Your Sales

Wiser

There are many different methods to increase your sales. Discounts are an effective short-term strategy that retailers use when inventory is moving slower than expected. Contrary to popular belief, not all discount techniques are created equal. Though the traditional discount sales are effective, Buy One, Get One (BOGO) has become one of the more popular choices for retailers lately. To help you boost sales and profits, we broke down how and why BOGO works. BOGO: Free or Percent Off?

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How to Overcome Cart Abandonment at Your eCommerce Store

Wiser

Did you know that the average cart abandonment rate at the beginning of 2018 was 75.6 percent? Therefore, according to the data from SaleCycle, for every four shoppers to your site, three leave without buying anything. . That’s a lot of untapped potential, and cart abandonment is a very real issue facing eCommerce retailers today. Thankfully, there are plenty of tactics you can use to try to reduce that 75.6 percent.

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Who Needs In-Store Crowdsourced Data?

Wiser

The perks of in-store crowdsourced data are endless, but who can benefit the most from these insights? The answer to this question is much more complex than it may seem, but at its core, almost all businesses can benefit. Before looking at the who, though, it’s important to know what types of data can be collected. With in-store crowdsourcing, you can acquire data on: Shelf health. Employee knowledge. Store cleanliness. Customer sentiment. Competitive intel. Display compliance. And more!

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Google Shopping: Optimize Paid Ad Spend Using Pricing Data

Wiser

retail search ad spend in Q1 2018. percent of all clicks across Adwords or Google Shopping campaigns in the first two months of 2018. . Paid advertising is big business. According to Adthena, Google Shopping ads accounted for 76.4 percent of all U.S. This percent of search spend also contributed to 85.3 The bottom line is that retailers are spending more on Google Shopping ads than traditional text ads, and those ads are generating clicks from interested consumers.

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Monitoring Out-Of-Stocks in a Fast-Paced Retail Environment

Wiser

This is a guest post by Chad Rucker , Sales Director at Wiser. . Out-of-stocks. Stockouts. Shortages. Backorders. Regardless of the name, not having the proper amount of inventory is detrimental for both brands and retailers. The sale is lost, the shopper is frustrated, and you may have unintentionally driven them to choose a competing brand or shop at a competing store. And, increasingly, the pressure is on suppliers to properly manage inventory allocation or face penalties. .

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Do MAP Violations Increase During the Holidays? 

Wiser

Are retailers more likely to break MAP around the holidays? This was the question we at Wiser asked ourselves before the start of the Thanksgiving through Christmas holiday shopping season. . Our thought process went like this: The holiday season is the most competitive time of year for retailers. The National Retail Federation reported that 165 million people shopped online and in-store between Thanksgiving and Black Friday.

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No Price Wars: How to Compete Without Racing to the Bottom

Wiser

Are there winners at the end of price wars? Not really. Some people may feel that lower prices are better for consumers, but bottom-barrel prices equal tiny margins for businesses. And that can lead to reduced services, lower quality products, less competition, and many other concerns. . Put simply, price wars are bad for business. Unfortunately, they are increasingly common in the age of eCommerce.

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Is Price Matching the Right Strategy for You?

Wiser

What drives shoppers into your stores, both online and brick-and-mortar? For most, the answer will be price. The ability to compare prices, get the lowest prices, find good deals on products, and so on. The bottom line is that price is always top of mind for consumers. . This is backed up by Wiser’s network of smartphone-enabled shoppers. In one survey of more than 3,000 back-to-school shoppers, 82 percent said the main reason they shopped online was to compare prices.

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“Retail is Retail”: Redefining the Sale

Wiser

However what they don’t see is that 43 percent of retailers are planning to increase their in-store locations before the end of 2018, according to the National Retail Federation (NRF) and Forrester. There’s hope. There’s hope for the traditional, walk-in business in this fast-paced, tech-savvy era of retail. Many consumers and business owners are only choosing to see the 16 percent of brick and mortar retailers who are planning to decrease their locations within the year.

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How Digital Research Leads to Shopping Insights

Wiser

In a world of immediacy, how can research be everywhere at once? Brands and stores use market research to remain competitive in the digital and physical retail environment. The brick-and-mortar store is still the lynchpin of the shopping experience with just over 90 percent of purchases still being made in-store. Brands and retailers need to live up to the new expectations affixed to the in-store experience.

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[Report]: Holiday Toy-Buying in a Post-Toys ‘R’ Us World

Wiser

However, after declaring bankruptcy, the national retailer closed all of its stores in June 2018. Toys ‘R’ Us was a traditional toy powerhouse in retail. The meant the upcoming holiday shopping season had a void to fill. Where would all of Toys ‘R’ Us’ shoppers go to buy toys? Wiser wanted answers and surveyed our network of public shoppers to find out. Find out what they said in a new report on holiday toy-buying in a post-Toys ‘R’ Us world.

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[TotalRetail] Black Friday Post Mortem: How Successful Was Brick-and-Mortar?

Wiser

Black Friday 2018 is in the books, which means now is the perfect time to look back and see where we can improve for next year. Wiser CEO Andy Ballard shared his thoughts—and data—on Black Friday for Total Retail. Here’s a sneak peek at what you can read in “ Black Friday Post Mortem: How Successful Was Brick-and-Mortar? ” “Millennials were out in full force this year, with 37 percent of respondents aged 25 to 34 out shopping on Black Friday.

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How to Optimize Your Google Shopping Campaigns

Store Growers

Optimization is a word that always sounds fancy to throw around. But what does it actually mean? To me it means becoming more efficient at reaching your goal. That means that you should know what your goal is before jumping into tactics. And that’s not different if you want to optimize your Google Shopping campaigns. Do you want to get more clicks, a lower your cost per click, improve your return on ad spend (ROAS) or want to make all your campaigns more profitable?

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Black Friday Results: Who Hit the Stores—and What Did They Buy?

Wiser

After Black Friday ended, several reports surfaced that foot traffic was down slightly from 2017 to 2018. With Black Friday over, what comes next for the 2018 holiday shopping season? Did you see plenty of crowds—and great deals—this Black Friday? Before the kick-off to the holiday shopping season arrived, the National Retail Federation estimated more than 164 million shoppers from Thanksgiving through Cyber Monday. . That was just an estimate, though.

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What You Need to Know About Traditional vs Modern Mystery Shopping

Wiser

Mystery shopping has gotten an upgrade in recent years. Shoppers no longer go into stores with several pages of questions to fill out. This experience soon became too bulky and inefficient for brands and retailers that wanted insight into their in-store performance. . Why Traditional Mystery Shopping Is Outdated . Old school, traditional merchandising was conducted by the in-store retail kings of years past.

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How To Fix Your Google Shopping Feed Without Going Crazy

Store Growers

“I just got a mail from Google saying they’re suspending my Merchant Account got suspended!” Audrey messaged me. This wasn’t good. A couple of days before, she had reached out to me with some questions about Google Shopping. She was trying to figure out how to get started and create a Google Shopping feed but was running into a lot of errors. I had tried to give some tips, but now her Google Merchant account got suspended. To fix that, we had to dig a little bit deeper.

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Going Omni: Why Digital-First Brands Sell In-Store

Wiser

According to PwC’s Global Consumer Insights Survey 2018, 44 percent of consumers polled buy products in-store , up from 42 percent in 2013. Harry’s was valued at $750 million in 2016 and raised an additional $112 million of capital in early 2018. 44% of consumers buy products in-store in 2018. What do your shoppers want out of the buying process? For many, the answer is instant gratification. It’s easy product comparisons and competitive prices: an experience.

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How to Manage Your Retail Operations When You’re in Growth Mode

Wiser

In 2018, it seems like we constantly see headlines about retailers that are shutting down a large number of their store locations throughout the U.S. This past summer, Toys ‘R’ Us closed its remaining 200 U.S. stores after 70 years of business. The news of these closings left customers feeling shocked as they observed the end of one of the most iconic names in retail. .

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What to Do If Major Retailers Violate Map

Wiser

in 2018. The easiest way to prevent future MAP violations is to stop distribution to that retailer. However, this tactic doesn’t work so well if that retailer is named Walmart. Or Target. Or Amazon. . Amazon is projected to collect nearly 50 percent of all online retail spend in the U.S. Target’s Q2 revenue was $17.55 billion and Walmart’s was $128 billion. You stop distributing to these retailers, and you lose out on a lot of potential sales. .

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Millions in Toy Sales Left on the Table Over Black Friday

Wiser

However, Black Friday 2018 has already been deemed a success. Poorly executed promotional displays, combined with under-staffed retailers and low stock levels, meant that toy brands like Hasbro, Disney, and Mattel missed millions in sales over the holiday weekend. Research reported by Bloomberg noted toy aisle traffic was in line with expectations , with those expectations a direct result of the summer shuttering of Toys ‘R’ Us stores nationwide.