Remove 2010 Remove Shopping Remove Social Commerce
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Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Retail TouchPoints

In the last two months alone, TikTok has rolled out dedicated “Shopping Tabs” for Shopify merchants, Twitter began a pilot of its “Shop Module,” and Pinterest made it possible for creators to “control the shopability of their content” by tagging products. Suffice it to say that social commerce has arrived in America.

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Why Retailers Need to Prepare for the Social Commerce Boom

365 Retail

Social commerce – purchases made directly on social networks – may seem anecdotal to some, but it’s taking off and is expected to grow three times faster than traditional e-commerce, reaching $1.2 trillion by 2025. Fourteen years later, however, 7 out of 10 do so, according to a study by Klarna.

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How Kids Foot Locker Inspires Gen Alpha…from TikTok to the Metaverse

Retail TouchPoints

While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up immersed in technology. That’s why Feldman expects that shopping for apparel and footwear will extend into the start of the school year.

Consumer 279
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NRF Big Show to Spotlight Innovative Consumer Products and Workforce Solutions

Retail TouchPoints

Returning in 2023: the NRF Innovation Lab , located in Javits’ River Pavilion, Level 4 and featuring the latest cutting-edge tech in areas including AI and machine learning, computer vision, robotics, autonomous delivery, the metaverse and NFTs, livestream shopping and predictive inventory.

Consumer 289
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PayPal preparing US$45 billion bid for Pinterest

Inside Retail

. “(The) combination would be a significant positive for PayPal’s ongoing monetization initiatives on both sides of its merchant and consumer platforms, especially if Pinterest’s social commerce platform gets integrated with Honey’s AI into PayPal’s destination app,” Wedbush analysts wrote in a note.

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From “most downloaded” to underdog: Deal gives Wish a lifeline but no guarantees

Inside Retail

In the same release, Young Bae Ku, Qoo10’s CEO and founder, said that combining Wish’s “innovative technology that provides highly-entertaining, personalised shopping experiences” with Qoo10’s “operating expertise” would drive greater success for merchants while providing an even greater marketplace for consumers globally.

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Retail Trends in 2025: Key Shifts and Opportunities for Growth

Retail Assist

AI is transforming everything from personalised shopping to individualised product recommendations. Generation Alpha, born after 2010, are growing up with entirely new expectations, shaped by digital-first lifestyles. Retailers need to create engaging, digital-first shopping experiences.