Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. trillion by 2026, more than doubling its current value.

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Retail TouchPoints

DECEMBER 13, 2022

Best Buy is offering in-store pickup for livestream shopping orders through a partnership with social-commerce platform TalkShopLive. TalkShopLive has used the 2022 holiday season to launch fresh approaches to livestream shopping that better align digital commerce with physical retail. The show debuted on Dec.

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Shopping Social Commerce Shipping Promotions 210

A1 Retail

DECEMBER 20, 2021

As a result, online shopping excels. Enter social commerce. Social commerce isn’t new. Instagram trialled new tools for in-app shopping back in 2016, which in technology terms was lightyears ago, and there were others who even came before that. Social commerce today is more about the experience.

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Social Commerce Shopping Consumer Promotions 75

Inside Retail

JULY 26, 2021

Followers also benefit with push notifications for airport pick-up – a little service that ensures their flights are not missed and they have given themselves enough time to queue and collect their shopping. China apparel brand Peacebird has mobilized employees to push out promotions to their social circles.

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Retail TouchPoints

SEPTEMBER 12, 2023

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. in November 2022. reads the company announcement. The company also reiterated that all TikTok-protected U.S.

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Retail TouchPoints

MAY 2, 2024

As of December 2023, TikTok Shop had 15 million sellers around the world, according to the company’s first TikTok Shop Safety Report. an impressive number given that Shop only launched in America in September 2023. That includes more than 500,000 sellers in the U.S. ,

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Shopping Promotions Marketing Social Commerce 147

Inside Retail

APRIL 26, 2024

You can increase customer retention by creating loyalty programs, improving the customer experience, offering personalised services or promotions, or simply focusing on improving product range or quality. Social commerce Social media platforms are becoming ecommerce marketplaces.

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Retail TouchPoints

APRIL 25, 2022

International returns service ZigZag Global examined UK consumer shopping behaviors during the 2021 holiday season and found that one-third of consumers now purchase multiple items with the intention of returning at least one, and 59% will boycott a retailer permanently after a poor returns experience.

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Returns Shopping Promotions Social Commerce 279

Retail TouchPoints

MARCH 30, 2022

Without foot traffic, social platforms saw brands offer delivery (with and without third-party delivery vendors), livestream shopping experiences and more ways to pay online. Reducing user flow and overall friction has been key in acquiring new customers and maintaining positive engagement for social commerce brands.

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Social Commerce Payment Services Checkout Shopping 311

Retail TouchPoints

DECEMBER 13, 2023

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A study from marketing research company Alter Agents revealed that 77% of surveyed millennial and Gen Z shoppers shop on social platforms.

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Retail TouchPoints

APRIL 19, 2021

Social commerce and livestream shopping in particular continues to pick up steam in the U.S., With its increased customer engagement, partnership opportunities and ample “social proof,” livestream shopping offers an attractive new strategy for today’s retailers.

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Retail Gazette

APRIL 9, 2024

Joules is hosting a series of live shopping events in a move that it said “harkens back to how we started 35 years ago” The fashion retailer will host its first event, in partnership with live shopping solution provider Sprii, via Facebook Live on 11 April at 6pm.

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Shopping Social Commerce Fashion Promotions 62

Retail TouchPoints

AUGUST 24, 2023

Now the company has become the first toy brand to test out the hottest new arena in digital selling — TikTok Shop. Brands have been clamoring to sell on TikTok almost from the moment the platform began its meteoric rise and the #TikTokMadeMeBuyIt hashtag proved its commerce potential. in November 2022. in November 2022.

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Shopping Merchant Services Fulfillment Social Commerce 223

Retail TouchPoints

NOVEMBER 23, 2021

And as on many other online platforms, where there’s livestreaming there’s live shopping. This holiday season, YouTube is promoting the commercial potential of its platform with its first-ever live shopping pop-up event. ecommerce by 2024. .

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Shopping Accounting Promotions Consumer 259

Retail TouchPoints

JANUARY 30, 2024

The feature, which was first reported by Bloomberg and confirmed by a TikTok spokesperson, uses technology that automatically identifies objects in video content and then links to similar products available in TikTok Shop. Previously, only creators with sizable followings or brands that had set up a TikTok Shop could create shoppable posts.

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Retail TouchPoints

SEPTEMBER 16, 2021

Under the new partnership, customers will be able to shop for Walmart products across content from Meredith’s portfolio of publications, including Allrecipes , Better Homes & Gardens , PARENTS , EatingWell and REAL SIMPLE.

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Social Commerce Shopping Planning Consumer 260

Inside Retail

SEPTEMBER 7, 2023

If you spend much time online you’ve probably seen one of Temu’s colourful ads – punctuated by its catchy tagline: “shopping like a billionaire”. An effective marketing strategy Unlike other e-commerce platforms that focus on functional benefits such as saving money, Temu caters to consumers’ emotional needs. Loyalty program.

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Retail TouchPoints

AUGUST 19, 2021

In fact, 58% said school would be a bigger deal this year and 56% said they are more excited about shopping for back-to-school items this year. With this data in mind, and the large majority of kids going back to in-person learning, I don’t think [the Delta variant] will impact back-to-school shopping.” and how long will it last?

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365 Retail

MARCH 11, 2024

You’ll find phrases like social commerce and sustainable shopping among the many trends in the retail industry now but could experiential retail prove to be the most important and enduring of all? Huda Beauty set up a sci-fi experience in Covent Garden to promote their Mercury Retrograde product launch.

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Retail TouchPoints

SEPTEMBER 14, 2023

Meta advertisers now have access to tools providing new ways to optimize budgets for seasonal demand, the ability to target distinct audiences within the AI-powered Advantage+ shopping campaigns and expanded access to tools that help drive purchases directly on Facebook and Instagram.

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RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

Immersive Shopping Experiences: In 2024, retailers are focusing on creating immersive and interactive shopping experiences for customers. This trend not only enhances the overall shopping experience but also bridges the gap between online and offline retail. Here are the top innovative retail trends to watch in 2024.

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Retail TouchPoints

MARCH 19, 2024

New Capabilities Support ‘Commerce Everywhere’ Mission To help “drive commerce everywhere,” TikTok has made the following updates to its core commerce solutions: Shop Ads: TikTok has extended Shop Ads within the TikTok Shop Tab.

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Merchant Services Advertising Shopping Promotions 260

Retail TouchPoints

SEPTEMBER 29, 2022

1 use case for AR with both consumers and brands seeing a range of benefits in the form of accuracy, loyalty and inclusivity; and AR will play a central role in Snap’s plans to create new, more meaningful shopping experiences for consumers. Leveraging AR as a Commerce Enabler. Evolving From Fun to Function.

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Social Commerce Consumer Shopping Returns 251

Retail TouchPoints

APRIL 2, 2024

The agreement also includes plans to spotlight Beyond’s brands during “key tent-pole events and holidays” as well as developing targeted commerce campaigns with the potential for “shopping integrations” down the line. “We board of directors in a statement.

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Inside Retail

MARCH 20, 2024

Estimates suggest China’s social commerce market enjoyed a 40.25 By 2025, Douyin, a short-form video platform, like TikTok, is expected to become the largest Chinese social media platform and brands are actively seeking to tap into it for social commerce. China’s e-commerce market, worth $1.9

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Retail TouchPoints

OCTOBER 6, 2022

Among its multiple impacts, COVID-19 accelerated an elongation of the holiday shopping season that was already underway. Rather than being limited to a jam-packed four to five weeks from Black Friday to Christmas Eve, consumers are beginning their shopping as early as October (with a few doing so even earlier than that).

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Retail TouchPoints

JANUARY 19, 2023

A combination of video stream, entertainment and real-time group chat, livestream shopping is a part of the much broader social commerce industry, which is currently $492 billion in size and expected to grow 3X as fast as traditional ecommerce, according to Jill Standish, Global Lead for Accenture’s Retail Industry Practice.

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Inside Retail

MARCH 29, 2022

Pre-Covid, augmented reality, the metaverse and livestream shopping were distant concepts for many mainstream retailers. We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. While TikTok is an emerging platform, purchases from it are significantly less (12 per cent).

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Retail TouchPoints

DECEMBER 8, 2020

The retailer was able to achieve this feat by utilizing the channel to its fullest, through special activations and promotions that could only work online. I think we’re really proud of the fact that we’re offering new ways for our customers to shop with us, including buy online, pick up in-store (BOPIS) and curbside.

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Social Commerce Shopping Promotions Returns 291

Retail TouchPoints

JULY 6, 2021

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use cases and applications, it will significantly shape how both shoppers and businesses spend their time and money. However, this doesn’t mean that the existing social media playbook needs to be completely rewritten.

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Social Commerce Shopping Consumer Accounting 258

Retail TouchPoints

NOVEMBER 9, 2023

To promote the new experience, e.l.f. Users will earn accessories influenced by the shops within the different experiences, like a Holy Hydration! , an underwater sea life charity and animal rescue; Halo Glow , a crystal cave jewelry and art gallery; and Power Grip , an extreme climbing gym and tech startup.

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Retail TouchPoints

MAY 12, 2022

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

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Retail TouchPoints

OCTOBER 24, 2022

to promote and sell vintage clothing from its older lines, with an emphasis on its iconic American look. The fund was created to help bring new technology to the market in order to help people think and shop differently. Additionally, Lee is launching the Lee Archives in the U.S. eBay Boosts Six Circular-Focused Small Businesses.

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Fashion Social Commerce Promotions Customer Experience 262

Inside Retail

JANUARY 5, 2023

In his new role at TikTok, Chen is expected to lead online retail product operations and be under the leadership of Bob Kang Zeyu, the president of e-commerce. Social commerce – the use of social media to promote and sell products – is estimated to be a US$1 trillion industry in APAC by 2025.

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Inside Retail

JANUARY 5, 2023

In his new role at TikTok, Chen is expected to lead online retail product operations and be under the leadership of Bob Kang Zeyu, the president of e-commerce. Social commerce – the use of social media to promote and sell products – is estimated to be a US$1 trillion industry in APAC by 2025.

Payment Services 130

Payment Services Checkout Social Commerce Promotions 130

Retail TouchPoints

DECEMBER 15, 2023

The battle between Chinese discount shopping apps Shein and Temu is getting downright nasty. And this isn’t a one-sided fight: earlier in 2023, Shein filed its own suit against Temu , accusing its competitor of contracting influencers to make “false and deceptive claims” about Shein in their promotions of Temu. market in late 2022.

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Retail TouchPoints

JUNE 13, 2023

Following a series of updates to the YouTube Partner Program (YPP) made in September 2022 , the platform is now lowering the eligibility criteria to enter the program and expanding the YouTube Shopping affiliate program, allowing more advanced creators to make commissions on products they feature. ”

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