Inside Retail

JULY 26, 2021

Followers also benefit with push notifications for airport pick-up – a little service that ensures their flights are not missed and they have given themselves enough time to queue and collect their shopping. China apparel brand Peacebird has mobilized employees to push out promotions to their social circles.

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Retail TouchPoints

SEPTEMBER 14, 2023

Meta has introduced a slate of new advertising tools ahead of what the Facebook parent company is referring to as “the first AI-powered holiday season.” AI is taking center stage across the advertising industry with more tools available to marketers than ever before.” the UK, Canada and Australia this holiday season.

Advertising 295

Advertising Shopping Promotions Marketing 295

Retail TouchPoints

SEPTEMBER 12, 2023

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. in November 2022. reads the company announcement. The company also reiterated that all TikTok-protected U.S.

Merchant Services 241

Merchant Services Payment Services Shopping Checkout 241

Retail TouchPoints

MARCH 19, 2024

The social media juggernaut has made new updates to its ecommerce solutions to “make it even easier to drive product discovery and sales,” according to a new blog from TikTok. Regardless of the measurement methodology, we are seeing a return for retail advertisers that’s 1.6X to 2X better than other media channels.”

Merchant Services 247

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Retail TouchPoints

APRIL 19, 2021

Social commerce and livestream shopping in particular continues to pick up steam in the U.S., With its increased customer engagement, partnership opportunities and ample “social proof,” livestream shopping offers an attractive new strategy for today’s retailers.

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Shopping Social Commerce Promotions Department Stores 160

Inside Retail

SEPTEMBER 7, 2023

If you spend much time online you’ve probably seen one of Temu’s colourful ads – punctuated by its catchy tagline: “shopping like a billionaire”. It overlays the shopping experience with the idea of “shopping like a billionaire” – which also aligns with its value-based strategy. Here are just some examples: Gamified experiences.

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Retail TouchPoints

AUGUST 24, 2023

Now the company has become the first toy brand to test out the hottest new arena in digital selling — TikTok Shop. Brands have been clamoring to sell on TikTok almost from the moment the platform began its meteoric rise and the #TikTokMadeMeBuyIt hashtag proved its commerce potential. in November 2022. in November 2022.

Shopping 199

Shopping Merchant Services Fulfillment Social Commerce 199

Retail TouchPoints

APRIL 2, 2024

parent company of the newly relaunched Overstock.com as well as Bed Bath & Beyond and Zulily — has entered a long-term strategic partnership with X even as other advertisers flee the scandal-plagued social media platform. Beyond, Inc. board of directors in a statement.

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Retail TouchPoints

SEPTEMBER 20, 2022

Walmart is expanding the reach of its retail media offerings through a series of new partnerships with TikTok , Snap , Roku and livestreaming platforms Firework and TalkShopLive to enable new off-site and video-based advertising capabilities. The experience will be funded by advertisers through Walmart Connect and Roku Advertising.

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Retail TouchPoints

OCTOBER 25, 2023

The most effective influencers must have relatability — and when it comes to sharing their authentic lifestyles, micro-influencers are a key, yet often overlooked channel for advertising spend. The authenticity of a micro-influencer is often highlighted by the key connections they share to the vertical they promote.

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Retail TouchPoints

NOVEMBER 16, 2022

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. Additionally, eligible SMBs will be able to earn a $100 TikTok advertising credit. small business owners.

Merchant Services 245

Merchant Services Finance Advertising Marketing 245

Retail TouchPoints

AUGUST 30, 2023

This trend is why Henry Rose partnered with Conste l lation to optimize its advertising creative and campaign targeting through the platform, and was ultimately able to generate more than 1.9 million impressions. That means testing an expanding range of creative methods and new tools being launched through the TikTok platform. “We

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Advertising Promotions Consumer Returns 226

Retail TouchPoints

OCTOBER 14, 2022

. “By providing warehousing, delivery and customer service returns, our mission is to help sellers improve their operational capability and efficiency, provide buyers a satisfying shopping experience and ensure fast and sustainable growth of TikTok Shop,” reads one job listing. TikTok’s Shopping Ads format.

Advertising 278

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Small Biz Trends

JUNE 13, 2022

For online sellers, promoting items for sale on social media is an effective way to gain more exposure of products for sale, put items in front of the right people, and maximise the chances of selling items. It is also introducing a new suite of AR content creation and shopping tools aimed at social commerce.

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ATS Social Commerce Promotions Advertising 98

Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Live shopping, or purchasing products during a livestream, was a small part of that. Here’s who we expect to dominate live shopping and social commerce in 2022.

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Social Commerce Advertising Checkout Shopping 130

Retail TouchPoints

NOVEMBER 18, 2021

A host of new technologies are now available to make digital shopping more informative and interactive, and brands are seeing real results after employing them. Enhance advertising and recommendation relevancy with better targeting and search. Improve digital accessibility to create a better shopping experience for everyone.

Consumer 245

Consumer Merchant Services Payment Services Advertising 245

Small Biz Trends

JULY 8, 2021

If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Online shopping enables you to place an order from the comfort of your home. But people still love visiting a store, experiencing products, and shopping in-store. Shopping Statistics. Retail Statistics: The Big Picture.

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Retail TouchPoints

FEBRUARY 23, 2021

With the growth of buy online, pick up in-store and expedited shipping options, consumers experienced firsthand the ease of digital shopping versus going to the store to make a purchase. This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix.

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Retail TouchPoints

NOVEMBER 27, 2023

And in some cases, you can even lean into some seasonal references to get people in the holiday shopping mood. After all, as consumers venture across social platforms, that voice is what creates continuity as they consume your content. Touchland aims to showcase all of these options so consumers can shop in the most convenient way.

Consumer 248

Consumer Wholesale Marketing Accessories 248

Retail TouchPoints

APRIL 13, 2021

5 Social Advertising Trends for Retailers to Know in 2021: Featuring Under Armour. During COVID-19, social networks became powerful vehicles for driving product awareness, education and, in some cases, real-time engagement and community building.; that’s why marketing teams are allocating more of their spend towards them.

Consumer 137

Consumer Payment Services Fulfillment Advertising 137

Retail TouchPoints

SEPTEMBER 8, 2020

The essence of the IRL experience is extended across channels — from the Olivela e-Commerce site to branded social accounts and digital advertising campaigns. Shoppers who felt uncomfortable shopping during general hours could book one-to-one consultations with an associate.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Retail TouchPoints

SEPTEMBER 8, 2020

The essence of the IRL experience is extended across channels — from the Olivela e-Commerce site to branded social accounts and digital advertising campaigns. Shoppers who felt uncomfortable shopping during general hours could book one-to-one consultations with an associate.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Independent Retailer

JANUARY 5, 2023

Live Shopping on the Rise. It is clear that ecommerce shopping will remain a major revenue source for retailers. Helen Herrick, Studio Director at MBH Architects ’ New York City office, says these are the hybrid shopping design trends that retailers should focus on in 2023: Browse Online, Try On In-Store. Augmented Reality.

Payment Services 84

Payment Services Wholesale Consumer Finance 84

Retail TouchPoints

JULY 14, 2020

Conor Riley: Several years ago, our products were promoted primarily through subscription boxes geared toward a younger consumer base at $10 per month , but then our brand was picked up by stores like Nordstrom. promoted our product without being paid. He also shares insights into working with marketplaces like Amazon , pivoting.

Checkout 190

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Retail Geek

OCTOBER 6, 2022

We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). Episode 297 is a recap of the GroceryShop trade show in Las Vegas, and the Consumer Brands Executive Summit in Colorado Springs.

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Social Commerce Merchant Services Shopping Promotions 52

365 Retail

FEBRUARY 14, 2022

“Lightspeed acquired Ecwid in 2021 as part of a vision for a powerful single platform for headless, omnichannel commerce,” said Lightspeed eCommerce GM Ruslan Fazlyev. Social commerce is a key element of that, and TikTok is the hottest platform for social selling. and the UK.

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Advertising Social Commerce Promotions Consumer 62

Inside Retail

NOVEMBER 7, 2022

To celebrate its birthday each year, it runs significant promotions and discounts of up to 90 per cent for a 24-hour ‘sales festival’ period. This is when people gather with family and friends in the streets, hold water fights and celebrate together, and when advertisers run major discounts on products, services and travel packages.

ATS 130

ATS Social Commerce Consumer Promotions 130

Retail Geek

JULY 9, 2021

Advertising products could stand for some. Make those products more mature and friendly to advertisers. Like I of course want and expect to be able to put my promotional materials in that box and that you know figuring out all of that kind of thing. Social commerce and the the sleeper is.

Shipping 98

Shipping Merchant Services Fulfillment Wholesale 98

Retail TouchPoints

MARCH 11, 2022

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Twitter Lets Merchants Create In-App ‘Shops’.

Social Commerce 266

Social Commerce Merchant Services Advertising Shopping 266

Retail Geek

JUNE 25, 2021

Amazon Prime day was launched in 2015 to celebrate Amazon’s 20th anniversary, and has become a world-wide summer shopping event. He joins us this week to share ChannelAdvisor data from Amazon Prime Day 2021. The length of the event has been slowly expanding since 2015, so it is now two days long. Marker 03. [22:47]

Apparel 66

Apparel Advertising Marketing Fulfillment 66

Retail Geek

FEBRUARY 28, 2023

In this episode we cover: Amazon Q4 Earnings Walmart Q4 Earnings US Department of Commerce Q4 e-commerce data Discussion of Temu and other Social Commerce News Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes.

Apparel 52

Apparel Drop-Shipping Social Commerce Shipping 52

Retail TouchPoints

MARCH 23, 2022

Since the infamous shopping holiday was created and marketed by Alibaba in 2009, there has been no slowing down. Singles’ Day, also known as Double 11, is now the world’s largest shopping holiday, with advertisers seeing incredible returns. Social commerce generated approximately $ 475 billion (U.S.)

Advertising 238

Advertising Social Commerce Promotions Outdoor 238

Retail Geek

JANUARY 20, 2023

Shopify launches an ad product such as a retail media network Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. 9:30] Every every single vendor downstairs. percent using the same definition of retail so. [24:38] 25:20] This is going to be a big holiday season and then and so you 5.2

Social Commerce 52

Social Commerce Fulfillment Drop-Shipping Loss Prevention 52

Retail Geek

JULY 26, 2023

Jason: [7:54] Yeah yeah and there were a number of sessions at both shows, switching per second from Commerce next which was June in New York to Nexus which was July in California so interrupt Nexus is kind of the spiritual successor. Amazon Walmart Target Tim ooh Incheon.

Drop-Shipping 52

Drop-Shipping Apparel Shipping Consumer 52

Retail TouchPoints

NOVEMBER 21, 2022

Good product and stellar customer service are a big part of the recipe, but the secret sauce has been the brand’s social marketing strategy , according to Ben Yahalom, who joined the company from Meta in March 2022 as Chief Business Officer and was promoted to President in October. Step Three: Trust the Machine. Yahalom said.

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