Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success
Retail TouchPoints
JANUARY 14, 2022
BNPL and Social Commerce Were Holiday Standouts. Shoppers have been embracing modern technology and services throughout the pandemic, and this trend continued during the holidays. But when it came to alternative payments, BNPL was the star. Social commerce played a small but significant role in terms of mobile sales.
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