articles tags RFID Marketing Related Topics 
Retail TouchPoints
JULY 17, 2023
According to Grand View Research , the global IoT retail market was valued at $42.38 This article explores popular and non-trivial use cases and examples of how IoT tech can help retail companies. Example: Macy’s Macy’s stores brought their sales flow inventory to a new level with RFID tags. from 2023 to 2030.
Inside Retail
JUNE 6, 2021
Methods of theft are savvier with vast amounts of online information on how to defeat security tags. Ready access to tools such as illicit pocket-sized tag detachers are plaguing the industry, and old- style tags can be opened in seconds without a sound or disturbance to alert staff.
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Retail TouchPoints
JULY 12, 2023
The survey also found that less than 13% of retail organizations are investing in technology to tackle these challenges, instead remaining focused on short-term fixes like increasing prices and running marketing campaigns. Sensors, such as RFID tags, are attached to each product and communicate immediately when an item leaves the shelf.
Inside Retail
JULY 17, 2022
IR: Will the Labs roll out elsewhere across Decathlon’s markets? With the integration of the 100 per cent RFID tagged products, Decathlon’s ‘friend’ PAL, from PAL Robotics can roam around the store, ensuring stock accuracy and automating the inventory process on a 24/7 basis.
Independent Retailer
NOVEMBER 3, 2022
QR codes, smart shopping carts, RFID tags, and machine vision are the solutions that process transactions, invoices, and billing. Since the cameras will be detecting what the customers are putting into their baskets and what they actually end up buying, all of that data can be stored and used for further marketing initiatives.
Shopper Motion
DECEMBER 19, 2022
By collecting data on how shoppers move through the store, what products they interact with, and how long they spend in different areas, retailers can gain a deeper understanding of what drives sales and make informed decisions about store layout, product placement , and marketing efforts. RFID tracking. Enhanced inventory management.
Independent Retailer
NOVEMBER 8, 2022
This is likely a legacy of the 1970s and 80s, when low-quality and expensive environmental products failed on the market and early socially responsible investments produced low returns. Green hang tags from the H&M Conscious line draw attention to products that use at least 50 percent sustainable materials.
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