Retail TouchPoints

JULY 22, 2022

ShopStyle launched in 2007 with an innovative idea: creating a search engine focused solely on fashion. ShopStyle’s continuing dominance in the fashion realm demonstrates its ability to evolve with the needs of its clients. I’d say we’re more of a social commerce platform than a marketplace.

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Fashion Social Commerce Shopping Advertising 290

Retail TouchPoints

SEPTEMBER 19, 2023

At the same time, global consumption of fashion has increased by 400%, while overall usage of products has dropped by about 40%. These are all realities that Coach has had to face head on as one of the top fashion and leather goods brands in the world. In the U.S.

Fashion 259

Fashion Accounting Marketing Social Commerce 259

Inside Retail

OCTOBER 5, 2021

Fashion tech start-up Mys Tyler has secured more than $1 million in its seed funding round, with Mirvac Ventures, Antler Global and angel investor Brian Hartzer, former CEO of Westpac, backing the business. Mys Tyler stylists will work with the community to help women of all shapes, sizes and ethnicities meet and learn about fashion.

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Fashion Social Commerce Telecommunications Returns 246

Inside Retail

MARCH 20, 2024

million views in over 29,800 posts on TikTok, which is proof of the social media trend of documenting the aesthetics of everyday items. Globally, the sneaker market is projected to have a revenue of US$80.19 This is precisely why retailers like The Sneaker Laundry have carved out a place in the market.

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Retail TouchPoints

NOVEMBER 29, 2023

Image courtesy Walmart From furniture and holiday décor to the fashion of the entire series cast, almost everything in Add to Heart was sourced from Walmart , giving customers the opportunity to shop more than 330 products throughout the series. “We said William White, Chief Marketing Officer of Walmart U.S. in a statement. “

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Marketing Shopping Fashion Returns 249

Retail TouchPoints

MAY 12, 2022

Tech giants like Facebook and Microsoft have gone all-in on the metaverse, based on the idea that it’s the future of digital experiences like gaming, collaboration and marketing. In fact, the parent company of the social media platform renamed itself to Meta — a sign of its confidence in the metaverse. Embrace multichannel marketing.

Marketing 337

Marketing Advertising Social Commerce Planning 337

Retail TouchPoints

JULY 20, 2022

Meta has added virtual fashion retailer DressX to the roster of partners creating digital clothing for its new Avatars Store, multiple sources report. Fashion is a universal visual language, and we are honored to empower people creating avatars on Meta’s platforms with endless possibilities for expressing themselves in the digital world.”.

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Fashion Apparel Social Commerce Marketing 230

Retail TouchPoints

MARCH 9, 2021

and global brands to consider its role in their marketing playbooks. However, lack of clarity around what livestreaming truly is, and how it is best applied in a broader marketing strategy, is making it difficult for companies to realize its true potential. Its rampant rise in China is encouraging U.S.

Retail Marketing 306

Retail Marketing Marketing Boutique Fashion 306

Inside Retail

FEBRUARY 15, 2024

As Chinese consumer spending on personal luxury goods continues to surge, luxury brands are turning to cultural events like Lunar New Year to enhance their appeal and captivate a growing market. This is true for particularly younger Gen Z consumers in China who may be both luxury fashion enthusiasts and Pokémon fans.

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Social Commerce Fashion Accessories Apparel 130

Retail TouchPoints

OCTOBER 8, 2021

But between its marketing strategy (or lack thereof) and uber-exclusive partnerships, Supreme has nevertheless evolved into a highly coveted, and profitable, brand. The two companies collaborated on a Fall 2021 collection that launched online and in stores in two key markets: the U.S. (on on September 30) and Japan (on October 2).

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Marketing Consumer Fashion Social Commerce 200

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

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Social Commerce Shopping Advertising Consumer 271

Retail TouchPoints

OCTOBER 4, 2022

The transaction aims to create a global player in online fashion recommerce by combining Poshmark’s discovery-based social shopping platform and engaged community with Naver’s technological prowess in creating ecommerce experiences.

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Social Commerce Fashion Boutique Shopping 252

Retail TouchPoints

AUGUST 26, 2020

Iconic fashion designers Jason Wu, Rebecca Minkoff and Christian Siriano might seen an odd fit for a retailer that sells circular saws and plumbing supplies. But Lowe’s also features a wide range of home décor items, and that’s its connection with the designers and New York Fashion Week, which will take place Sept.

Fashion 191

Fashion Outdoor Marketing Social Commerce 191

Retail TouchPoints

OCTOBER 24, 2022

Zara and eBay are advancing resale in the UK with two new initiatives: the launch of Zara Pre-Owned, and partnership with the British Fashion Council to launch the Circular Fashion Innovator’s Fund, respectively. The fund was created to help bring new technology to the market in order to help people think and shop differently.

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Fashion Social Commerce Promotions Customer Experience 262

Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. While influencer marketing clearly isn’t going anywhere, it might soon have a new name: the “creator” appellation is increasingly taking precedence.

Marketing 287

Marketing Advertising Consumer Marketing Spend 287

Retail TouchPoints

AUGUST 12, 2022

By the close of its ninth edition in June, the New York Fashion Tech Lab (NYFTLab) and its largest-ever group of partner retailers and brands from major corporations had provided support to five women-led emerging business-to-business fashion technology companies. Photo courtesy of NYFTLab. “

Social Commerce 216

Social Commerce Fashion Returns Consumer 216

Inside Retail

JANUARY 4, 2023

Spanish fashion retailer Desigual recently opened a new store in Singapore and unveiled an aspirational expansion strategy in Asia that will see it open 60 bricks-and-mortar stores in China and tap into key opinion leaders in the region to reach new customers. Balazs Krizsanyik, general manager of Desigual in Asia. The Singapore marketplace.

Fashion 246

Fashion Social Commerce Marketing Point of Sale 246

Retail Gazette

APRIL 9, 2024

Joules is hosting a series of live shopping events in a move that it said “harkens back to how we started 35 years ago” The fashion retailer will host its first event, in partnership with live shopping solution provider Sprii, via Facebook Live on 11 April at 6pm.

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Shopping Social Commerce Fashion Promotions 64

Retail TouchPoints

NOVEMBER 1, 2021

Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable video content that zeroes in on the platform’s social commerce potential. ET and focusing on a range of topic areas, including food, home, fashion and beauty.

Social Commerce 264

Social Commerce Technical Support Checkout Fashion 264

Retail TouchPoints

OCTOBER 12, 2023

Driven by these developing technologies, signs point to more digitally immersive shopping and social commerce experiences that will be easier for people with different abilities to navigate. According to Deloitte’s 2022 Global Marketing Trends, 61% of high-growth brands reported shifting to a first-party data strategy.

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Social Commerce Consumer Shopping Marketing 277

Retail TouchPoints

APRIL 6, 2021

Social commerce is poised to be the focus of the next retail revolution: two-thirds of consumers say that social media has become as important as their other sources of information when making purchase decisions, according to data from Facebook. Betabrand’s Shows Are Live — and the Retailer Wants You To Know It.

Shopping 312

Shopping Social Commerce Boutique Fashion 312

Retail TouchPoints

FEBRUARY 25, 2022

The explosive growth of China’s luxury fashion sector is being driven by a major influx of new shoppers: 50% of customers entered the market just in the past 12 months, and this group is expected to drive 80% of its growth, according to a survey by Oliver Wyman. That growth potential is massive; sales increased 40% to $41.6

Marketing 283

Marketing Shopping Fashion Consumer 283

Inside Retail

MARCH 25, 2024

The state of affairs According to Urban, Southeast Asia’s e-commerce gross merchandise value (GMV) is expected to reach $186 billion by 2025 , and it comes as no surprise that brands want to tap into this burgeoning market. “We In the context of Southeast Asia, it remains a growing e-commerce market, according to Urban.

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Fulfillment Social Commerce Fashion Marketing 130

Retail TouchPoints

JUNE 17, 2022

Pinterest is the place to go if you need inspiration for décor, cooking, home improvement projects, summer fashion…the list goes on. Pinners) are auto enthusiasts and 18 million Pinners have at one time or another been in the market for a new vehicle. The Convergence of Car Sales and Social Commerce.

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Merchant Services Social Commerce Advertising Payment Services 294

Retail TouchPoints

JUNE 30, 2020

Influencer marketing has emerged as a powerful method for building brand awareness, trust and overall reputation. And today, with consumers spending more time scrolling through visual social networks like Instagram to discover new trends, brands and products, influencers have the potential to affect more retail sales than ever before.

Marketing 164

Marketing Payment Services Apparel Fashion 164

Retail TouchPoints

JULY 12, 2021

The Flipkart Group — India’s homegrown digital commerce conglomerate that is majority-owned by Walmart — has raised U.S. The Flipkart Group includes ecommerce marketplace Flipkart , digital fashion destination Myantra , Flipkart Wholesale , online travel company Cleartrip and a majority stake in the payments app PhonePe.

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Wholesale Social Commerce Fashion Consumer 258

Retail TouchPoints

JANUARY 10, 2024

We build technology to serve people and not the other way around,” said McMillon in his keynote.

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Social Commerce Fashion Shopping Consumer 235

Retail TouchPoints

JANUARY 5, 2023

H&M has launched a new immersive experience in Roblox called Loooptopia that lets players experiment with materials and patterns to create their own avatar wardrobes using the lens of circular fashion design. They can also catch up with friends to trade clothes and take selfies.

Accessories 264

Accessories Fashion Marketing Shopping 264

Retail TouchPoints

JULY 19, 2022

Pinterest ’s role in the world of social media is blurry — consumers use the platform very differently than they do Instagram or TikTok, for example. But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear.

Shopping 246

Shopping Social Commerce Merchant Services Fashion 246

Retail TouchPoints

MARCH 14, 2023

Online fashion retailer ASOS has named Criteo as its exclusive partner for endemic brands’ advertising across its app and web experiences. Advertisers will be able to take advantage of improved targeting and measurement capabilities, and Criteo also will support AMG sales efforts to brands and agencies in key markets.

Advertising 248

Advertising Fashion Point of Sale Marketing 248

Retail TouchPoints

MARCH 28, 2024

The Slick Rick in-game activation takes the experience a step farther by illustrating the retailer’s passion for not just fashion but also culture and community. “Collaborating with Roblox and Pacsun is a true honor,” said Slick Rick in a statement. ”

Fashion 257

Fashion Accessories Apparel Consumer 257

Retail TouchPoints

JULY 23, 2021

Last year, multiple lockdowns and store closures forced fashion retailers to go online. We have seen new shops, small shops and global fashion brands create or add a stronger online presence to adapt to the changes the pandemic created. . According to Digital Commerce 360 , “consumers spent $861.12 billion online with U.S.

Fashion 264

Fashion Advertising Shopping Consumer 264

Retail TouchPoints

FEBRUARY 23, 2024

25 to showcase its spring and summer fashions. We are thrilled to unveil the next chapter in our innovative virtual fashion experiences,” said George Chiao, President of Shein U.S. Following its first livestream event last fall , discount shopping platform Shein is planning a second shoppable livestream event Sunday, Feb.

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Planning Fashion Shopping Social Commerce 266

Inside Retail

AUGUST 14, 2022

E-commerce is convenient but fashion has the highest rate of returns in the format, due to poor fit, and style support is limited. The Mys Tyler app has since been downloaded by 300,000 women globally, validating the demand for body-relevant fashion. Retail is still the main source of fashion inspiration.

Fashion 130

Fashion Social Commerce Advertising Shopping 130

Retail TouchPoints

MAY 20, 2022

A 45-year-old family-owned luxury business might not be the kind of company one expects to be at the cutting edge of digital commerce, but thanks to President Ken Natori, the company’s second-generation leader, Natori is just that. And earn his stripes he has. I Would Always Rather Over-explore than Under-explore’.

Wholesale 245

Wholesale Department Stores Fashion Social Commerce 245

Retail TouchPoints

DECEMBER 6, 2022

With style coming to the forefront of Kohl’s marketing approach — the brand’s latest campaign was themed More Style, More Savings — the retailer has been doubling down on its women’s strategy to inspire outfitting solutions.

Fashion 253

Fashion Marketing Consumer Shopping 253

Retail TouchPoints

APRIL 28, 2023

That’s why he and his team are making vigorous efforts to discover some of the fashion industry’s most cutting-edge young designers and artists and to bring them into a growing community of collaborators. During this time, as a “lean and mean” team, “We didn’t really have social media, we didn’t do any marketing,” Wells explained. “We

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Fashion Consumer Marketing Accounting 270