Retail TouchPoints

JANUARY 12, 2023

New to this year’s event is the Consumer Product Showcase , offering SMB brands the opportunity to show off innovative customer-facing products. Product categories include food and beverage, fashion, health and beauty, home and pets, office supplies, and cleaning and baby care. Taking place January 15-16 from 10 a.m.

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Consumer Beauty and Health Returns Location 266

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 billion in the U.S.

Consumer 289

Consumer Merchant Services Markdowns Fulfillment 289

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

Social Commerce 258

Social Commerce Shopping Advertising Consumer 258

Retail TouchPoints

OCTOBER 8, 2021

But between its marketing strategy (or lack thereof) and uber-exclusive partnerships, Supreme has nevertheless evolved into a highly coveted, and profitable, brand. The two companies collaborated on a Fall 2021 collection that launched online and in stores in two key markets: the U.S. (on on September 30) and Japan (on October 2).

Marketing 185

Marketing Consumer Fashion Social Commerce 185

Retail TouchPoints

OCTOBER 4, 2022

The transaction aims to create a global player in online fashion recommerce by combining Poshmark’s discovery-based social shopping platform and engaged community with Naver’s technological prowess in creating ecommerce experiences.

Social Commerce 234

Social Commerce Fashion Boutique Shopping 234

Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. While influencer marketing clearly isn’t going anywhere, it might soon have a new name: the “creator” appellation is increasingly taking precedence.

Marketing 269

Marketing Advertising Consumer Marketing Spend 269

Retail TouchPoints

OCTOBER 12, 2023

Consumers are cautious and somewhat “on watch” when it comes to AI, but they know they’ll need to reconcile their reservations. According to Morning Consult, 52% of consumers are convinced that AI is here to stay. So what’s at play here and where might we go next?

Social Commerce 259

Social Commerce Consumer Shopping Marketing 259

Retail TouchPoints

JANUARY 10, 2024

Retailer Unveils Search Powered by Generative AI Walmart announced the drone delivery expansion at the Consumer Electronics Show (CES) in Las Vegas, where Walmart President and CEO Doug McMillon delivered a keynote address. We build technology to serve people and not the other way around,” said McMillon in his keynote.

Social Commerce 217

Social Commerce Fashion Shopping Consumer 217

Retail TouchPoints

JUNE 17, 2022

Pinterest is the place to go if you need inspiration for décor, cooking, home improvement projects, summer fashion…the list goes on. Pinners) are auto enthusiasts and 18 million Pinners have at one time or another been in the market for a new vehicle. The Convergence of Car Sales and Social Commerce.

Merchant Services 285

Merchant Services Social Commerce Advertising Payment Services 285

Retail TouchPoints

JULY 12, 2021

The Flipkart Group — India’s homegrown digital commerce conglomerate that is majority-owned by Walmart — has raised U.S. The Flipkart Group includes ecommerce marketplace Flipkart , digital fashion destination Myantra , Flipkart Wholesale , online travel company Cleartrip and a majority stake in the payments app PhonePe.

Wholesale 245

Wholesale Social Commerce Fashion Consumer 245

Retail TouchPoints

FEBRUARY 1, 2024

“As a brand that sits at the forefront of the wedding industry, we joined hands with Pinterest to execute a consumer-first activation that translates insights and trends in an illustrative manner, making once-in-a-lifetime decisions easier for every bride,” said Elizabeth Preis, Global Chief Marketing Officer at Anthropologie Group in a statement.

Apparel 236

Apparel Shopping Consumer Fashion 236

Retail TouchPoints

FEBRUARY 25, 2022

The explosive growth of China’s luxury fashion sector is being driven by a major influx of new shoppers: 50% of customers entered the market just in the past 12 months, and this group is expected to drive 80% of its growth, according to a survey by Oliver Wyman. That growth potential is massive; sales increased 40% to $41.6

Marketing 265

Marketing Shopping Fashion Consumer 265

Inside Retail

JANUARY 19, 2023

Recent years have seen rapidly evolving changes in all areas of consumer behaviour and there is little doubt it will continue in terms of the products and services that people want, who they want them from, and where and when they want to access them.

Consumer 130

Consumer Shopping Outdoor Fashion 130

Retail TouchPoints

JUNE 22, 2023

While Urban Outfitters ’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination for consumers’ “next generation of life,” when they’re starting careers and families, according to Chief Marketing Officer Elizabeth Preis.

Visual Merchandising 258

Visual Merchandising Consumer Specialty Store Fast Fashion 258

Retail TouchPoints

JULY 23, 2021

Last year, multiple lockdowns and store closures forced fashion retailers to go online. We have seen new shops, small shops and global fashion brands create or add a stronger online presence to adapt to the changes the pandemic created. . Another residual challenge that arose due to circumstances, was a new consumer mindset.

Fashion 263

Fashion Advertising Shopping Consumer 263

Retail TouchPoints

FEBRUARY 7, 2023

But the luxury market sits in a unique position of growth: spending on luxury goods grew approximately 20% in 2022, according to Bain & Company , and it is likely to expand further through 2023. The luxury market has a few key advantages that will likely safeguard it from financial turmoil. Will Luxury’s Biggest Market Rebound?

Payment Services 281

Payment Services Consumer Marketing Fast Fashion 281

Retail TouchPoints

APRIL 28, 2023

But Wells knows that to successfully acquire this coveted group of consumers while also retaining its incredibly loyal base of millennial shoppers, the brand can’t simply live in the past. During this time, as a “lean and mean” team, “We didn’t really have social media, we didn’t do any marketing,” Wells explained. “We

Fashion 257

Fashion Consumer Marketing Accounting 257

Retail TouchPoints

MARCH 28, 2024

The Slick Rick in-game activation takes the experience a step farther by illustrating the retailer’s passion for not just fashion but also culture and community. “Collaborating with Roblox and Pacsun is a true honor,” said Slick Rick in a statement. ”

Fashion 240

Fashion Accessories Apparel Consumer 240

Retail TouchPoints

DECEMBER 6, 2022

With style coming to the forefront of Kohl’s marketing approach — the brand’s latest campaign was themed More Style, More Savings — the retailer has been doubling down on its women’s strategy to inspire outfitting solutions. From there, consumers are driven to Kohls.com to shop outfits within a specific color theme.

Fashion 235

Fashion Marketing Consumer Shopping 235

Retail TouchPoints

MAY 6, 2024

Rebecca Minkoff: Our anniversary is technically February of 2025, but being that the fashion industry is always a season ahead, we’re going to start messaging it and talking about it this September. RTP: It’s an exciting opportunity, because there is such a hunger for nostalgia for both older and younger consumers.

Consumer 147

Consumer Fashion Planning Marketing 147

Retail TouchPoints

SEPTEMBER 8, 2020

The luxury market has taken a significant hit as a result of the pandemic, but some brands and retailers are finding new ways to adapt, respond and thrive. Although the luxury consumer has evolved significantly as a result of COVID-19, their focus on conscious consumerism and charitable giving have remained, according to Alland.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Retail TouchPoints

SEPTEMBER 8, 2020

The luxury market has taken a significant hit as a result of the pandemic, but some brands and retailers are finding new ways to adapt, respond and thrive. Although the luxury consumer has evolved significantly as a result of COVID-19, their focus on conscious consumerism and charitable giving have remained, according to Alland.

Consumer 130

Consumer Beauty and Health Fashion Fulfillment 130

Retail Minded

APRIL 7, 2022

Perhaps a more fitting epithet for Gen Z, would be ‘Generation Omnichannel’ as this is the first truly omnichannel generation to high highstreets & social media platforms. This group of consumers are prepared to shop wherever best suits them in the moment and without preference as to the vehicle they use to find what they want.

Consumer 98

Consumer Social Commerce Point of Sale Shopping 98

Retail TouchPoints

NOVEMBER 27, 2023

With sleek packaging, an assortment of fun colors and luxurious scents, Touchland sanitizers are equal parts helpful and enjoyable, creating a lot of creative opportunities on social media. After all, as consumers venture across social platforms, that voice is what creates continuity as they consume your content.

Consumer 252

Consumer Wholesale Marketing Accessories 252

Retail TouchPoints

JULY 19, 2022

Pinterest ’s role in the world of social media is blurry — consumers use the platform very differently than they do Instagram or TikTok, for example. But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear.

Shopping 244

Shopping Social Commerce Merchant Services Fashion 244

Inside Retail

SEPTEMBER 7, 2023

It’s safe to say the platform has some winning strategies that keep consumers coming back. But beyond that, similar to other e-commerce platforms, using it isn’t entirely risk- or guilt-free. However, Temu’s consumers are beginning to view it as offering affordable products that do not necessarily compromise on quality.

Advertising 130

Advertising Promotions Social Commerce Shipping 130

Retail TouchPoints

OCTOBER 25, 2023

However, beyond celebrity mega-influencers, many influencers are curating a wealth of unique audiences that marketers may not be aware of. Brands partnering with deal-centric influencers can therefore get their product in front of consumers who may not be looking for it directly.

Advertising 277

Advertising Accounting Marketing Promotions 277

Inside Retail

AUGUST 14, 2022

E-commerce is convenient but fashion has the highest rate of returns in the format, due to poor fit, and style support is limited. The Mys Tyler app has since been downloaded by 300,000 women globally, validating the demand for body-relevant fashion. Retail is still the main source of fashion inspiration.

Fashion 130

Fashion Social Commerce Advertising Shopping 130

Inside Retail

NOVEMBER 29, 2023

In a climate where consumers are wanting more bespoke retail experiences on and offline, businesses are leveraging generative artificial intelligence (AI) to provide this in a way that is both economical and sustainable. Mys Tyler’s recently launched AI stylist is one such example.

Customer Experience 130

Customer Experience Fashion Returns Shipping 130

Retail TouchPoints

SEPTEMBER 2, 2022

To capitalize on this new market opportunity, brands and retailers must understand what Gen Z consumers want and expect from the brand experience. The Retail Influencer Network , an exclusive group of senior business leaders and influential investors and analysts founded by Berns Communications Group, will gather in New York City Sept.

ATS 219

ATS Consumer Marketing Fashion 219

Retail TouchPoints

FEBRUARY 7, 2024

That can be difficult when the average consumer is bombarded with ads, but that is why brands are turning to interactivity to stand out amongst the clutter. In fact, 88% of marketers say interactive content helps brands differentiate themselves, while interactive content generates 52.6% more involvement than static content.

Customer Retention 243

Customer Retention Customer Experience Advertising Consumer 243

Retail TouchPoints

SEPTEMBER 22, 2022

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. Today 96% of Chinese consumers shop online-offline, or cross-channel. 22 in collaboration with Vogue China.

Fashion 221

Fashion Consumer Shopping Marketing 221

Retail TouchPoints

DECEMBER 6, 2022

There was a time not too long ago (during those horrible pandemic years we’re all trying to forget) when makeup went out fashion. Nathalie Gerschtein, the first female President of L’Oréal Group’s North American Consumer Products Division. Today we have as many people working in the lab as we have people working in marketing.

Consumer 273

Consumer Marketing Shopping Social Commerce 273

Inside Retail

NOVEMBER 29, 2021

Here are five concepts for global consumers to be on the lookout for…. Lifestyle commerce. Consumers elsewhere can expect omnipresent “super apps” to penetrate every part of life, as the delivery and ride-hailing service Grab is doing in Southeast Asia, by moving into financial services. Social commerce.

Shopping 246

Shopping Payment Services Advertising Social Commerce 246

Retail TouchPoints

MAY 20, 2022

A 45-year-old family-owned luxury business might not be the kind of company one expects to be at the cutting edge of digital commerce, but thanks to President Ken Natori, the company’s second-generation leader, Natori is just that. And earn his stripes he has. I Would Always Rather Over-explore than Under-explore’.

Wholesale 227

Wholesale Department Stores Fashion Social Commerce 227

Retail TouchPoints

JUNE 20, 2022

Just like any marketing decision, you should understand what you are doing before you take a leap. After you know what Metaverses are receiving the most traffic, identify the competitors that have created integrations and marketing activations. But before you buy real estate in the metaverse, here is what you need to know.

Advertising 294

Advertising Fashion Location Marketing 294

Inside Retail

OCTOBER 12, 2023

There was a time when you could define a decade by the overarching aesthetic that dominated the fashion, media and pop culture landscape of the period. The state of the fragrance market The rise of niche fragrance brands comes at a time of overall growth in the sector. shows the global fragrance market was valued at $49.8

Fashion 130

Fashion Consumer Marketing Retailing Pricing 130