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What is Visual Merchandising?

Wiser

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.

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What is Visual Merchandising?

Wiser

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.

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The House of Mouse: Inside Primark’s Mecca for All Things Disney and Marvel

Retail TouchPoints

Most recently, when fashion and accessories retailer Primark unveiled its 450 th store worldwide at the Florida Mall in Orlando, it announced it would have an entire floor dedicated to its growing partnership with Disney — a new kind of experience for the blossoming retailer, although certainly not the last.

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Thinking Locally to Drive PoS and Expansion Campaigns

Retail TouchPoints

How will you transport the units and control their placement in retail locations? Putting an expensive fashion display in the corner of the home goods section is not going to reach the targeted audience. For that matter, expanding into retail locations that are out of the way or in less desirable locations should be avoided.

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The Visual Merchandising and Display Show Preview: An Exciting Showcase of Innovation, Creativity, and Expertise in the Retail Design Industry

Retail Focus

The Visual Merchandising and Display Show is one of the most highly anticipated events in the retail industry, providing a unique platform for professionals to come together and showcase the latest innovations, trends and techniques in the field of visual merchandising and display.

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Beare Park founder Gabriella Pereira reveals her pop-up strategy 

Inside Retail

Gabriella Pereira is the director of Beare Park and the recipient of the Australian Fashion Laureates Emerging Designer of the Year award this year. Meet Beare Park Beare Park is a luxury fashion label made, designed and owned in Australia. The business of Australian fashion IR : The pop-up in Potts Point; why now?

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With Store Expansion on the Agenda, Princess Polly Doubles Down on its ‘Trendsetter’ Reputation

Retail TouchPoints

Princess Polly positions itself right in the center of the Gen Z zeitgeist, and its newest physical location also has surrounded itself with young brands. it found that consumers were about a year or two behind the trend cycles in Australia, which gave Princess Polly the perfect edge to not just predict but lead in key fashion trends.

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