Retail TouchPoints

OCTOBER 24, 2024

How Macy’s is Making Checkout ‘One of the Happiest Moments Online’ As Macy’s retail media network evolves, the retailer is increasingly focused on capturing non-endemic ad dollars — that is, advertising from brands not typically associated with the department store chain such as travel partners or subscription and streaming services. “We

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Retail TouchPoints

FEBRUARY 4, 2022

For the first time the tech giant broke out revenue from its advertising business (more than $31 billion in 2021 — see, you’re impressed) and announced that it will be raising the annual fee for its Prime subscription for the first time since 2018, from $119 a year to $139 a year. All About the Advertising. Since 2018 in the U.S.,

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Inside Retail

DECEMBER 9, 2024

Oroton: Rated excellent for returns in premium segment Among the appreciated aspects of Orotons return process is the inclusion of a prepaid shipping label, similar to The Iconic. She noted that while most retailers advertise five business days for a refund on their website, the reality looks different.

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Inside Retail

JUNE 17, 2025

Veja has always used ships for transport, avoiding airplanes since 2005. IR : When did Veja first make the commitment to spend nothing on advertising and how have you maintained that while successfully scaling the brand? It’s also the product that has the highest advertising costs. SK: We love sneakers.

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Retail TouchPoints

JANUARY 22, 2025

On the ground, in the air, over water theyll know the best and most reliable ways to ship. Further, theyll have established resources for handling difficult situations, such as shipping large PoS displays over less-than-ideal transportation infrastructure. Getting a local logistics partner will make your life a whole lot easier.

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Inside Retail

JANUARY 6, 2025

billion in sales revenue (across cloud, advertising and marketplace sales) in calendar year 2023, up from $2.63 With respect to pricing specifically, also take into consideration Amazons free shipping minimums. Non-prime members pay for shipping on all orders below $59, which can cost around $10 to $15, depending on the order.

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Retail TouchPoints

MAY 27, 2025

Why not experiment with relevant advertisements in our store to expose customers to new sellers and items (versus only what our algorithms might surface based on past purchases)? Prime Video ) Why cant I get my Prime shipping benefits on other websites as well as on Amazon.com? ( Leading to the creation of Amazon Web Services.)

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Retail TouchPoints

SEPTEMBER 18, 2023

Perhaps most importantly, “a decade ago, very few of you were using things like Amazon Advertising, Amazon Lending and Fulfillment by Amazon (FBA), and things like Brand Registry, Seller-Fulfilled Prime, Seller University and even Amazon Accelerate didn’t exist,” said Mehta at the event.

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Retail TouchPoints

DECEMBER 9, 2024

Imagine scrolling through your feed and stumbling upon a slick advertisement showcasing a stylish, ostensibly high-end product a high-performance vacuum, perhaps, or a stylish doormat. And while fast shipping remains important, its no longer a chief differentiator.

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Retail Focus

MARCH 25, 2025

Retailers face mounting expenses throughout supply chains, from manufacturing to shipping fees. In order to counteract the rising costs of their products, a lot of online stores use transport strategies like free shipping levels or membership programs that encourage larger, less frequent orders.

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Retail TouchPoints

FEBRUARY 6, 2025

Distance and concerns like shipping complexity become an afterthought, and platforms are increasingly setting a high bar for reputable merchants that can fulfill products in a timely manner. Adding an entire shopping ecosystem on top of social platforms only increases the amount of collected consumer data.

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Retail TouchPoints

AUGUST 12, 2024

All delivery and shipping options also are now located in one convenient place, so shoppers can update their shipping locations and find their preferred delivery methods. All product listing pages now have a uniform look and feel; they all have the same layouts, image sizes and fonts to create consistency.

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Inside Retail

FEBRUARY 16, 2025

Moreover, customers compliment Supres wide range of payment and flexible shipping options and authority to leave deliveries. However, Osthus said that Humii found an inconsistency as the company advertises free shipping on first orders over $30, its checkout requires spending at least $50.

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Retail TouchPoints

SEPTEMBER 22, 2022

Once the design studio is complete, Sam’s Club will cultivate fresh omnichannel tools, leading from its advancements in scan-and-ship, curbside pickup and Scan and Go to create experiences that will best serve its customers through an approach that blends physical stores with digital offerings.

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Inside Retail

MARCH 5, 2025

Smaller carriers, in particular, will face working capital pressures, making it essential for retailers to build flexible, multi-carrier shipping strategies to mitigate risk and maintain delivery consistency. With delivery reliability significantly impacting customer retention and lifetime value, this must be a key focus for retailers.

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Retail TouchPoints

DECEMBER 16, 2022

But as ecommerce has become a more prominent contributor to retailers’ bottom lines, and the cost of doing business online gets more expensive (think rising shipping costs and increasing returns), the mere existence of an ecommerce operation is no longer enough — retailers now have to find a way to make money online.

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Retail TouchPoints

DECEMBER 8, 2023

CTV’s flexibility, accessibility and pricing make it a better deal for consumers, and its advanced advertising capabilities make it better for brands. Typically in linear, you have to ship out your creative with more advance notice, and the way that it gets executed is quite different than in a digital environment.

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Inside Retail

FEBRUARY 16, 2025

Moreover, customers compliment Supres wide range of payment and flexible shipping options and authority to leave deliveries. However, Osthus said that Humii found an inconsistency as the company advertises free shipping on first orders over $30, its checkout requires spending at least $50.

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Payment Services Checkout Drop-Shipping Shipping 130

Retail TouchPoints

DECEMBER 8, 2021

In light of well-publicized shipping delays and inventory shortages, they may find some empty shelves. adults revealed that, while expectations around delivery and shipping are split, concern has begun to rise. But what are Panic Saturday shoppers likely to find when they show up this December 18?

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Inside Retail

AUGUST 10, 2022

Defending a winning position by optimising product content and advertising to maintain visibility. A first step to successfully marketing products on advertising and shopping channels is often clean, descriptive product data. Managing advertising campaigns for optimal return on ad spend is also important.

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Retail TouchPoints

APRIL 8, 2022

Google can afford to offer up all these services for free because its business model has always been built around advertising. Bottom line: more traffic = better results for advertisers. Merchants that are also advertisers can use this tool in tandem with Google Ads Insights for even deeper performance insights.

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Retail TouchPoints

SEPTEMBER 26, 2023

Advertising 101 Advertising strategies should be aligned with inventory levels and sales strategies. It is not possible to have a good sales strategy without a solid advertising strategy and vice versa, but oftentimes these teams operate in silos. Perform your advertising research now. What still needs to ship?

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Retail TouchPoints

OCTOBER 11, 2021

The retailer also is currently seeking third-party solution providers in areas including payment processors, order management and shipping and fulfillment. The Michaels Marketplace will be invite-only and aimed at “high-volume sellers of components, tools or craft materials,” according to an announcement on the company’s website.

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Retail TouchPoints

AUGUST 13, 2021

Amazon monetizes all of the four pillars — they monetize their marketplace ; they monetize their advertising, which is the marketing pillar; they monetize fulfillment services, which is that inventory order management and fulfillment piece. Amazon is the third-largest advertising platform on the planet, and it used to just be a marketplace.

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Retail TouchPoints

FEBRUARY 13, 2025

Consider, for example, a drugstore chain that has a new OTC drug coming to market in time for allergy season, and the products release is tied to a national advertising campaign. Clean data also helps ensure that the right quantities of products are shipped to the right stores, where they have the best chance of selling.

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Inside Retail

JUNE 16, 2021

With the addition of Instagram night in 2021, shoppers can now pick from 25 widely advertised limited-time only retail events. It can be tempting to cast a wider net, but during highly competitive seasons when advertising supply is limited, broad targeting can do more harm than good. Reach customers early and across multiple channels.

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Inside Retail

APRIL 23, 2023

In the second episode of our video series from Shopline, we discuss how artificial intelligence can be used to take the guesswork out of digital advertising, how common mistakes can have a negative impact on conversion and why connecting data in the backend is key. Firstly, it reduces the decision-making around how much to bid.

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Retail TouchPoints

MARCH 17, 2025

These mismatches also create the need for either markdowns or additional shipping costs to get the products to where they are more likely to be sold. Retailers are well aware that having too much inventory in the wrong store, or not enough in the right one, affects not just sell-through but labor costs and store operations.

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Retail Focus

FEBRUARY 6, 2025

Discrepanciessuch as a promotion advertised online but absent in-storecan cause confusion and undercut brand trust. By consolidating these systemsoften via cloud-based platformscompanies can offer accurate click-and-collect services, same-day shipping, and personalised product recommendations.

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Retail TouchPoints

MARCH 29, 2023

Kohl’s Marketplace is broadening our product offering online to capture incremental sales opportunities , and Kohl’s Media Network is leveraging our digital platform and site traffic to partner with more of our key brands and capture more advertising dollars,” Kingsbury said on the call.

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Retail TouchPoints

SEPTEMBER 29, 2021

This week, the social media platform introduced a sweeping set of new tools and advertising products — including product links , live shopping and even a full-service commerce solution — all aimed at expanding TikTok’s reach from culture and creation into commerce. ” It’s All About the Money, Which in Ecommerce Means Advertising.

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Retail TouchPoints

OCTOBER 21, 2021

In return Google gets to aggregate all that inventory , which inevitably drives more traffic and makes its core advertising business that much more attractive. Product Sales May Not Matter, but Advertising Sales Matter a Lot. Advertising is, of course, the crux of all of this. We’re Not a Retailer, We’re Not a Marketplace’.

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Retail TouchPoints

NOVEMBER 17, 2020

Don’t advertise what you don’t have: Align holiday advertising with inventory. Get the most out of your advertising real estate and don’t disappoint customers. Do it BEFORE checkout: Everything to do with product availability and shipping should be clearly and effectively communicated before the checkout process starts.

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Retail TouchPoints

JUNE 9, 2021

Private label, especially in profit-challenged categories, gives Amazon an opportunity to design the products for ecommerce success in everything from designing optimal packaging, minimizing shipping weight and addressing feedback in product design. For example, take Amazon’s Wickedly Prime Chicken Noodle Soup.

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Retail TouchPoints

JULY 18, 2024

Data compiled by commerce acceleration platform Pacvue showed that on the first day of the sale alone, cost-per-click increased 9% and average advertising spend increased 29% from the same day last year, indicating that merchants allocated more budget to advertising this year , reflecting heightened competition in the marketplace.

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Retail TouchPoints

FEBRUARY 12, 2024

And in today’s day and age, shopping online has never been easier — with targeted ads, free shipping, free returns, stores built into Instagram or TikTok, logins saved on your browser and payment information saved on your devices. Shopping is one of life’s simple pleasures.

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Inside Retail

APRIL 26, 2024

This means that users are more likely to see highly specialised content from smaller influencers and advertisers, creating niche communities that can have significant influence over consumer spending. In present-day e-commerce, same-day fulfilment and free shipping are often part and parcel, not perks of the experience.

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