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Joules goes back to its roots with new live shopping series

Retail Gazette

Click here to sign up to Retail Gazette‘s free daily email newsletter A way that harkens back to how we started 35 years ago, where we promoted ourselves with in-person, live experiences at country shows across the UK”.

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How Social Commerce Will Reshape Retail: From Content Creation & Partnerships to In-Store Experiences

Retail TouchPoints

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use cases and applications, it will significantly shape how both shoppers and businesses spend their time and money. However, this doesn’t mean that the existing social media playbook needs to be completely rewritten.

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5 Tips for Maximizing Influencer Marketing’s Impact

Retail TouchPoints

A retailX panel of social media and influencer experts had a candid conversation about how influencers are driving the maturity of social commerce, which is expected to reach $36.09 billion in the U.S. this year — a 35% increase over 2020 — according to Insider Intelligence.

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Capitalizing on Livestreaming’s Growth Potential: Expert Advice for Newbies

Retail TouchPoints

A combination of video stream, entertainment and real-time group chat, livestream shopping is a part of the much broader social commerce industry, which is currently $492 billion in size and expected to grow 3X as fast as traditional ecommerce, according to Jill Standish, Global Lead for Accenture’s Retail Industry Practice.

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11 Things to Know About China’s eCommerce Market

Indigo 9 Digital

If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. China has the largest market for social commerce. Social commerce, which is eCommerce sales that are made on a social media platform, is a big business in China. billion in 2021.

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How Small and Local Marketers can Take Advantage of the Metaverse

Retail TouchPoints

This generation of “Super Creatives” are more likely to engage in social commerce than older generations. If your digital marketing efforts are limited to only a bare-bones website and email newsletter, you’re probably not ready to join the metaverse. Embrace multichannel marketing.

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Retail Trends to Watch 2023

Retail Assist

Social Commerce. In 2021, US consumers spent $37bn on goods and services purchased through social-commerce channels, expected to hit $80bn and $2 trillion globally in 2025. Levelling up the social commerce space is live commerce. Subscribe to our newsletter here. Want to keep in the loop?