Remove tag web-accessibility
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Three Ways Retailers Can Avoid Accessibility Lawsuits and Reach Even More Customers Online

Retail TouchPoints

Your mousepad becomes a shopping cart to whatever you want, whenever you want it and wherever you need it. A computer screen essentially turns into a piece of glass when a website is not accessible to screen reading software. billion in e-sales to their more accessible online competitors every year…and that’s before COVID-19 hit.

Consumer 299
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How to create an accessible e-commerce experience

Inside Retail

When you think of a disability-friendly retail experience, you might think of a shop with a wheelchair ramp at the front door. While that alone can be useful for some, there’s plenty more that needs to be considered beyond bricks-and-mortar, including how to ensure your e-commerce platforms are accessible. Keep your text succinct.

Consumer 246
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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

This annual study of commerce trends benchmarks how 120 retailers and brands perform against more than 200 criteria across web, mobile, in-store and cross-channel experiences. There’s an art and science to using customer data to capture shopping behaviors and trends and activating that data along with the right shopping features.

Checkout 239
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Livestreaming in the U.S. isn’t Dead, it’s Just Happening in the Wrong Place 

Retail TouchPoints

is livestream shopping. Billed as the next big thing in digital commerce — based largely on the format’s huge success on social platforms in China — both TikTok and Facebook have made headlines in recent months with reports of scalebacks in their live shopping plans stateside. following disappointing results in the UK.

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How digital signage and kiosks can help stores match the online experience

Inside Retail

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. Research by Google, published in the company’s Spring/Summer Shopping Behaviours 2021 study, found 50 per cent of consumers say they now shop both in-store and online.

Kiosk 289
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Six strategies to optimise your conversion rates

Inside Retail

The increased cost of living is forcing consumers to be more considered in their shopping behaviour. Site audits can cover a broad area of topics, such as UI, UX, content quality, site speed, accessibility, security, and SEO and can be informed with heuristic benchmarks and/or user testing. Growth of 3.5 seconds on desktop.

Shipping 130
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5 Real-World Ways 5G Will Transform Retail

Retail TouchPoints

Source: Coresight Research “Building Blocks of the Metaverse: 5G” Both at a consumer and an enterprise level, 5G is still in its infancy, but it’s expected to grow quickly and become the dominant mobile access technology by 2027 reaching 90% penetration in North America within that time, according to Ericsson.