Retail TouchPoints

MAY 19, 2021

Data is driving the return to in-store shopping and the approach you take to your marketing efforts. But it can be a challenge to manage your data across channels and provide a consistent experience, which is why you need to invest in a solution that streamlines your data feeds. Implement local inventory ads.

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Retail Marketing Marketing Shopping Returns 171

Retail Minded

MARCH 29, 2024

In this article, we will dive deeper into learning more about which video automation tools you can use for your retail marketing strategy this year. Retail marketers quickly realize how video transcription could save them time when presenting something new to their target audience.

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Retail Marketing Marketing Accounting Promotions 52

Rain Pros

AUGUST 17, 2023

The marketing tools and advertising strategies you employ make or break your business. Regardless of your retail niche, you need and deserve the best high-tech marketing tools. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

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Retail Marketing Payment Services Marketing Value Offer 52

365 Retail

JUNE 28, 2022

For the uninitiated, it’s helpful to explore the three different marketing channels and to outline the pros and cons that each can provide. . In real time, a marketer can drop channels or audiences that aren’t performing well, shift their budget to a narrower focus, and ultimately improve their ROI on advertising spend.

Retail Marketing 98

Retail Marketing Marketing Advertising Consumer 98

Rain Pros

MAY 1, 2023

The marketing tools and advertising strategies you employ make or break your business. Regardless of your retail niche, you need and deserve the best high-tech marketing tools. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

Retail Marketing 52

Retail Marketing Payment Services Marketing Value Offer 52

Retail TouchPoints

DECEMBER 28, 2022

Hence the undeniable need for robust warehouse management technologies that are future-focused and effortlessly scalable. The ever-changing retail market has made automation a necessity. According to recent research, the global warehouse automation market is estimated to grow at a CAGR of 14%, reaching $30 billion by 2026.

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Management Fulfillment Drop-Shipping Employee Engagement 276

Retail TouchPoints

JULY 18, 2022

Convenience store retailer Yesway has chosen GSP to provide retail marketing services, including store profile management as well as POP design and production services, to 408 Yesway and Allsup’s stores in nine states. Yesway will draw upon GSP’s cloud-based retail intelligence platform to support its marketing process.

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Marketing Fulfillment Promotions Retail Marketing 250

Retail TouchPoints

OCTOBER 10, 2022

So holidays are a huge deal for retail. With social marketing in decline , and with the economic uncertainty driving the need to reduce “awareness” marketing in favor of performance channels, the need for retailers to find new measurable, scalable marketing channels is more urgent than ever.

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365 Retail

AUGUST 16, 2023

UK Retail marketers are risking customer frustration and reduced profitability by wasting ad budgets on low stock items, according to new research by product performance management (PPM) platform ROI Hunter. Businesses must take control of their marketing budgets to drive profitability.

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Retail Marketing Marketing Promotions Management 52

Shopper Motion

DECEMBER 19, 2022

Retail marketing strategies are constantly evolving as retailers strive to meet the needs and preferences of their customers. Leveraging shopper data to improve retail Marketing strategies is one of the most effective ways for retailers to step ahead. Benefits of using shopper data in retail marketing.

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Retail TouchPoints

DECEMBER 31, 2021

Finally, the once-static world of retail marketing is transforming. One by one, retailers are finding that their marketing models — co-op driven, lacking in transparency, and largely traditional in form — are secondary options when compared to the self-serve, data-driven models of digital marketplaces.

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Retail Focus

APRIL 9, 2021

Only time will tell whether e-commerce adoption rates will slow, but all estimates currently point to a healthy £123 Billion market by 2023. Jon Walkington, Retail and System Integrator Sales Director, Schoeller Allibert UK. Where does this leave retailers and their warehousing and logistics operators?

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Retail Times

AUGUST 16, 2023

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides!

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Retail Marketing Marketing Management 74

Retail Minded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors.

Retail Marketing 52

Retail Marketing Marketing Payment Services Shopping 52

Inside Retail

FEBRUARY 29, 2024

In today’s complex retail landscape, chief marketing officers (CMOs) find themselves in a perpetual balancing act. You need to drive growth, deliver compelling customer experiences, and demonstrate a tangible return on investment from your marketing initiatives. Here are strategies for success: 1.

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Marketing Returns Customer Experience Planning 130

Retail Focus

NOVEMBER 22, 2023

Retail marketing campaigns are highly competitive, constantly adjusting and evolving to new technologies and market shifts. Finding a path to a successful campaign in a competitive modern market means balancing what already works with forward-thinking approaches, and this is not an easy task to accomplish.

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Marketing Advertising Retail Marketing Location 130

Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Investing in Long-Term Brand Building.

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Marketing Promotions Advertising Comparison Shopping 285

Retail Focus

APRIL 20, 2023

Akeneo , the product experience company, is pleased to announce that it has been recognised by Ventana Research , an independent market research and technology advisory services firm, as a Value Index Leader in the 2023 Product Experience Management (PXM) Value Index. To learn more about Akeneo, please visit www.akeneo.com.

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Management Customer Experience Fulfillment Marketing 130

Inside Retail

FEBRUARY 6, 2024

From waiting tables to a career in digital marketing and project management, each experience contributed to my business-building journey. IR : In such a competitive retail market, can you describe Subtl Beauty’s unique points of differentiation? RR: Trust your gut.

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Beauty and Health Marketing Management Planning 130

Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. Marketers are really at the forefront of this transformation ,” Schwartz said.

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Marketing Consumer Checkout Customer Experience 275

Inside Retail

NOVEMBER 21, 2022

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? No matter the position your brand or business holds in the market, foresight tools are designed to support you in building on your goals. Looking to the future is the future of marketing.

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Marketing Marketing Spend Consumer Planning 245

365 Retail

NOVEMBER 25, 2021

If you manage a retail chain that is either currently operating internationally or is looking to do so, then you will need to look at your marketing campaign. This article will explore marketing tips to get you thinking. Marketing Translation. Utilise Social Media.

Retail Marketing 52

Retail Marketing Marketing Advertising Promotions 52

Trax Retail

AUGUST 23, 2023

Key performance indicators (KPIs) are the foundation of any successful retail marketing strategy. After setting specific, measurable, achievable, realistic, and timely goals and putting the right measurement tools in place, the marketing team charts progress based on goal forecasting and benchmark achievement over time.

Retail Marketing 40

Retail Marketing Marketing Advertising Shopping 40

Retail TouchPoints

FEBRUARY 8, 2021

Price Chopper/Market 32 and Tops Markets have entered into a definitive merger agreement that will put nearly 300 supermarkets in the Northeast under a single company. The Price Chopper/Market 32 and Tops Markets businesses will retain their main offices in Schenectady and Williamsville, N.Y.,

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Marketing Supermarket Store Operations Management 162

Retail TouchPoints

APRIL 5, 2024

During those intermittent interactions, retail marketers need to think like iGaming marketers to build customer engagement and to drive more sales. So retail marketers need to present engaging, relevant content quickly and at key points while the customer is on the shopping journey.

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Customer Retention Marketing Consumer Shopping 306

Retail TouchPoints

NOVEMBER 19, 2020

Schnuck Markets and Meijer have each partnered with product discovery solution provider Efficient Collaborative Retail Marketing (ECRM) to launch initiatives aimed at improving diversity among their suppliers.

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Marketing Retail Marketing Planning Management 186

Retail TouchPoints

MAY 3, 2022

While this creates new opportunities for retailers to explore their creative side, it also means companies need to develop a deeper understanding of what each platform offers and how it can best be utilized. Retail marketers should create posts that look to the future, rather than the past or present, in order to make the most of this.

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Marketing Consumer Advertising Social Commerce 261

Inside Retail

OCTOBER 13, 2021

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services.

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Marketing Advertising Point of Sale Returns 277

Inside Retail

JULY 10, 2023

Managing director of JB Hi-Fi New Zealand Tim Edwards told Inside Retail that he plans to grow the business from 14 stores to 38 in the next few years, and has identified a total of 60 locations that could work as bricks-and-mortar sites.

Marketing 189

Marketing ATS Location Planning 189

Retail Times

APRIL 27, 2022

Stravito, the enterprise insights platform democratizing access to market research for the world’s largest retail companies, amongst others, continues to build out its global leadership team following its $14.6 Stravito has appointed Laura Lockley as VP of customer success, and Will Gardiner as VP of marketing.

Retail Marketing 40

Retail Marketing Marketing Management 40

Retail TouchPoints

OCTOBER 14, 2021

To say everyone is worn out is probably an understatement, and by all accounts marketers in particular are feeling the pressure — a staggering 70% of marketing executives said the pandemic has left them “completely exhausted,” according to a new report from Accenture Interactive. Forget About Personalization, Focus on Relevancy.

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Marketing Promotions Consumer Customer Experience 296

Retail TouchPoints

JUNE 30, 2020

Influencer marketing has emerged as a powerful method for building brand awareness, trust and overall reputation. And today, with consumers spending more time scrolling through visual social networks like Instagram to discover new trends, brands and products, influencers have the potential to affect more retail sales than ever before.

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Retail TouchPoints

JUNE 3, 2021

Retargeting consumers via ads has been at the front lines of retail marketing for a while now. While privacy advocates are happy, the threat to online retailers is an erosion of revenue and customer loyalty if they miss the mark in replacing ad tracking. These moments or triggers must be discovered and not predetermined.

Marketing 175

Marketing Advertising Consumer Planning 175

Tokinomo

JANUARY 24, 2023

Campaign scoop A little taste of Hell. Philadelphia recently released a limited-edition product called " A Little Taste of Hell ," which is a cream cheese infused with ghost peppers with a Scoville Heat Unit measurement of 1,041,427. This product was only available to residents of Toronto who ordered it via Uber Eats on January 13th.

Inventory Management 214

Inventory Management Management Promotions Retail Marketing 214

A1 Retail

JANUARY 18, 2022

The store is expected to attract a footfall of around one million visitors per annum, a massive boost to the scheme and the local area as well as being a gamechanger for the Northern Irish retail landscape, as the sector seeks to bounce back from a difficult 12 months following the Covid-19 pandemic.

Retail Marketing 59

Retail Marketing Marketing Boutique Retail Trends 59

Retail Next

SEPTEMBER 19, 2019

The retail market continues to grow rapidly. Over the past couple of years, the strategy of retailers has changed markedly. Modern retail is a struggle for every new idea, the market is demand-oriented, buyers have become more prepared, they have a better understanding of quality and prices, and competition is greater.

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Retail Marketing Marketing Payment Services Consumer 52

Retail TouchPoints

APRIL 15, 2024

In today’s retail industry, marketers are under tremendous pressure to hone their strategies in order to elevate their digital presence above that of competitors. It’s crucial for retail marketers to adapt accordingly. Fortunately, retailers can learn valuable lessons from the most digitally sophisticated retail brands.

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Sporting Goods Management Marketing Consumer 130