Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.

Marketing 277

Marketing Promotions Advertising Comparison Shopping 277

Retail Focus

APRIL 9, 2021

The struggles of the UK high street and the acceleration of retail sales from ‘bricks to clicks’ have never been more apparent than during the Covid-19 pandemic. Only time will tell whether e-commerce adoption rates will slow, but all estimates currently point to a healthy £123 Billion market by 2023.

Returns 130

Returns Retail Marketing Marketing Consumer 130

Retail TouchPoints

MAY 18, 2023

Meta is testing a promotional ads capability, with the goal of making it easier for shoppers to discover, manage and apply digital promotions to their purchases as well as expanding the number of options for its lead ads product. For example, the question “What degree are you interested in?”

Promotions 260

Promotions Consumer Advertising Marketing 260

Retail TouchPoints

DECEMBER 20, 2021

Consumer habits changed drastically last year as people went online to shop. According to McKinsey , 75% of consumers tried a new shopping behavior due to economic pressure, store closings and changing priorities, and the data we are seeing internally shows 50% of shoppers now intend to shop both in-store and online.

Consumer 350

Consumer Shopping Accessories Promotions 350

365 Retail

AUGUST 16, 2023

UK Retail marketers are risking customer frustration and reduced profitability by wasting ad budgets on low stock items, according to new research by product performance management (PPM) platform ROI Hunter. The cost-of-living crisis has driven consumers to be selective in how and where they spend their disposable income.

Retail Marketing 52

Retail Marketing Marketing Promotions Management 52

Retail Minded

FEBRUARY 20, 2023

Contactless shopping, delivery, and curbside pickup — once a public health necessity — have now turned into conveniences many consumers regularly expect. Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. This is just one of the many ways shopping has evolved. Nearly 80% of U.S.

Retail Marketing 52

Retail Marketing Marketing Payment Services Shopping 52

Inside Retail

FEBRUARY 6, 2024

Frustrated with the space and time-consuming nature of traditional beauty products, I sought out a portable, compact, and user-friendly solution. From waiting tables to a career in digital marketing and project management, each experience contributed to my business-building journey. RR: Trust your gut.

Beauty and Health 130

Beauty and Health Marketing Management Planning 130

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 billion in the U.S.

Consumer 290

Consumer Merchant Services Markdowns Fulfillment 290

Retail TouchPoints

MAY 3, 2022

While this creates new opportunities for retailers to explore their creative side, it also means companies need to develop a deeper understanding of what each platform offers and how it can best be utilized. Two out of three consumers suggest that it is the brand’s role to place themselves in the appropriate context.”.

Marketing 252

Marketing Consumer Advertising Social Commerce 252

Inside Retail

OCTOBER 13, 2021

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services.

Marketing 277

Marketing Advertising Point of Sale Returns 277

Trax Retail

AUGUST 23, 2023

Key performance indicators (KPIs) are the foundation of any successful retail marketing strategy. After setting specific, measurable, achievable, realistic, and timely goals and putting the right measurement tools in place, the marketing team charts progress based on goal forecasting and benchmark achievement over time.

Retail Marketing 40

Retail Marketing Marketing Advertising Shopping 40

Retail TouchPoints

JANUARY 28, 2021

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do these new “pandemic personas” look like, and how can retail marketers cater to their new needs to set benchmarks for a successful 2021? Frugal Freddie is hyper-focused on value.

Consumer 260

Consumer Marketing Retail Marketing Advertising 260

Inside Retail

JULY 10, 2023

Australian consumer electronics giant JB Hi-Fi announced a major expansion of its New Zealand operations last week , unveiling plans to double its store count in the next three to five years. The group eventually decided to “double down” on the New Zealand market, and invest in building it up as the broader retail market recovered.

Marketing 189

Marketing ATS Location Planning 189

Retail TouchPoints

FEBRUARY 5, 2024

As the RMN market is projected to surpass $100 billion in coming years, it’s no surprise that RMNs have been sprouting across various sectors, from hospitality and finance to conventional retail. Dynamic creative optimization (DCO) serves as a catalyst for unlocking the full potential of both emerging and established RMNs.

Accounting 259

Accounting Finance Marketing Consumer 259

Retail TouchPoints

APRIL 15, 2024

In today’s retail industry, marketers are under tremendous pressure to hone their strategies in order to elevate their digital presence above that of competitors. It’s crucial for retail marketers to adapt accordingly. Fortunately, retailers can learn valuable lessons from the most digitally sophisticated retail brands.

Sporting Goods 130

Sporting Goods Management Marketing Consumer 130

Retail TouchPoints

JUNE 3, 2021

Retargeting consumers via ads has been at the front lines of retail marketing for a while now. While privacy advocates are happy, the threat to online retailers is an erosion of revenue and customer loyalty if they miss the mark in replacing ad tracking. These moments or triggers must be discovered and not predetermined.

Marketing 175

Marketing Advertising Consumer Planning 175

Inside Retail

MAY 15, 2022

India’s biggest retailer Reliance will acquire dozens of small grocery and non-food brands as it targets building its own $6.5 billion consumer goods business to challenge foreign giants like Unilever, two sources familiar with the plan told Reuters. billion) of annual sales from the business within five years. billion people.

Consumer 147

Consumer Supermarket Planning Management 147

Inside Retail

JANUARY 19, 2023

Recent years have seen rapidly evolving changes in all areas of consumer behaviour and there is little doubt it will continue in terms of the products and services that people want, who they want them from, and where and when they want to access them. Rather than talking about what we do when we’re out there, it’s about how it makes us feel.”

Consumer 130

Consumer Shopping Outdoor Fashion 130

Retail TouchPoints

NOVEMBER 21, 2023

1 For retailers eager to know the best channel to reach and engage shoppers throughout the season, the answer is TV streaming — where brands can take advantage of the biggest TV consumption time of the year. In many ways, the same trends we see in consumers’ Q4 shopping behaviors mirror their TV viewership. billion online!

Shopping 254

Shopping Specialty Retailers Consumer Department Stores 254

Inside Retail

APRIL 11, 2024

The inventor of the teddy bear, Margarete Steiff GmbH, has joined forces with China trading expert Melchers Group to enhance the marketing and distribution of Steiff products across mainland China. Steiff recognises the enormous potential of the Chinese market, especially in high-quality toys and gift items.

Marketing 130

Marketing Consumer Wholesale Management 130

Independent Retailer

AUGUST 17, 2022

secondhand retail market is booming and expected to double to $82 billion by 2026. . Younger Generations Favoring the Pre-Owned Market. Laura Connell, US Trends Manager at GWI, says that while other generations are also showing interest in secondhand merchandise, the fastest and most notable uptick is being seen with Gen Z. .

Marketing 85

Marketing Consumer Shopping Planning 85

Retail Next

SEPTEMBER 19, 2019

The retail market continues to grow rapidly. Over the past couple of years, the strategy of retailers has changed markedly. Modern retail is a struggle for every new idea, the market is demand-oriented, buyers have become more prepared, they have a better understanding of quality and prices, and competition is greater.

Retail Marketing 52

Retail Marketing Marketing Payment Services Consumer 52

Retail TouchPoints

APRIL 30, 2024

The retail technology revolution has brought forth many new innovations such as palm scanning and AI chatbots over the last few years, all of which have sought to meet the same goal: improving the customer experience. consumers ages 15-69 anticipate going to a show in 2024, a jump from the 36% who attended one in 2023.

Checkout 220

Checkout Customer Experience Merchandise Store Consumer 220

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Adoption of the omnichannel distribution system and cross-channel marketing. New Look Stores.

Retail Trends 94

Retail Trends Consumer Payment Services Fulfillment 94

Retail TouchPoints

DECEMBER 29, 2021

Quartile , which provides advertising optimization services to ecommerce marketplace sellers, has purchased performance marketing solution provider Sidecar. Quartile expects that the acquisition will double its amount of advertising spend under management to $2 billion in 2021. Financial terms of the deal were not disclosed.

Advertising 238

Advertising Accounting Marketing Retail Marketing 238

Rangeme

JANUARY 26, 2023

retail market as it may differ from the markets your brand currently has a presence in. Whether the British market is familiar territory or completely new, here’s a deep dive into understanding the U.K.’s s marketplace, retailers, and how your brand can understand a new set of consumers.

Consumer 52

Consumer Supermarket Beauty and Health Payment Services 52

Retail TouchPoints

SEPTEMBER 29, 2023

With our Editor’s Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. Indeed, retail is one of the least consolidated industries in the U.S. Amazon: Not a Monopoly but Acting Monopolistic?

Advertising 272

Advertising Fulfillment Customer Experience Marketing 272

Inside Retail

FEBRUARY 13, 2023

Following nine consecutive interest rate increases in Australia – with more likely to come – retailers are having to navigate a challenging economic environment, as consumers are looking to cut back their spending across a range of categories. per cent drop in consumer spending.

Finance 246

Finance Fashion Marketing Accounting 246

Retail TouchPoints

MARCH 8, 2023

Brand management firm WHP Global has received a $375 million equity investment from funds managed by the private equity group of Ares Management Corporation to fuel its next wave of brand acquisitions. The tour also will feature a number of integrated co-marketing partnerships with brands. this summer.

Brand Management 250

Brand Management Management Fashion Marketing 250

Inside Retail

MAY 24, 2023

In an increasingly tough market, Abercrombie & Fitch has started its fiscal year on a strong note with group sales up by 2.9 However, as it bucks the general direction of the market and stands in marked contrast to the more negative results of many other discretionary retailers, it is an exceptional level of performance.

Apparel 243

Apparel Marketing Consumer Management 243

Inside Retail

MARCH 16, 2023

Australia’s e-commerce boom has given rise to a healthy ecosystem of online shopping merchants commanding a sizable user base of local consumers – many of whom managed to weather the pandemic by riding a surge of digital sales.

Merchant Services 241

Merchant Services Payment Services Marketing Planning 241

Mass Relators

MAY 23, 2022

. — Walgreens this month added three executive positions to its leadership team, a move the national pharmacy chain said was made to bolster its retail, marketing and customer-experience offerings. Most recently, Peters was global chief marketing officer at Calvin Klein.

Management 52

Management Beauty and Health Customer Experience Fulfillment 52

Retail TouchPoints

JUNE 28, 2023

For example, in-store kiosks can’t support endless aisle experiences if they aren’t underpinned by real-time inventory visibility and omnichannel order management capabilities. “Do Do retailers have interest in technologies that garner a lot of attention and PR?

Consumer 257

Consumer Clienteling Kiosk Marketing 257

Inside Retail

JANUARY 30, 2023

Skechers has selected actor Lawrence Wong as its Singapore brand ambassador for the second year running, in an ongoing effort to strengthen its appeal to a broad consumer demographic in the saturated market. She noted that culture and weather play a huge role in shaping the Singapore retail market.

Apparel 246

Apparel Fashion Consumer Marketing 246

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

The transition to digital marketing has accelerated over the past two years, and the customer experience has improved dramatically. However, strong headwinds threaten continued growth as retail businesses face ongoing disruption from the pandemic, supply chain challenges, and climate change. Examine Your Marketing Technology Stack.

Marketing 81

Marketing Payment Services Customer Experience Advertising 81

Retail Focus

NOVEMBER 16, 2023

More consumers are choosing to spend with brands and retailers that demonstrate a commitment to sustainable retail practices, such as fair labour practices, ethical sourcing, and other initiatives. Retailers that proactively address these challenges are better positioned for success in an evolving market. To Finish Up.

Consumer 147

Consumer Marketing Management Retail Marketing 147

Inside Retail

OCTOBER 16, 2023

Even if only a fraction of these users convert into consumers, it spells immense profitability for retail brands. This is precisely what direct-to-consumer (DTC) brands have been capitalising on in recent years. While bricks-and-mortar stores still dominate the retail landscape, online retail is on the rise.

Supply Chain Management 130

Supply Chain Management Beauty and Health Consumer Fashion 130