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Retailer Lessons from iGaming Companies

Retail TouchPoints

During those intermittent interactions, retail marketers need to think like iGaming marketers to build customer engagement and to drive more sales. So retail marketers need to present engaging, relevant content quickly and at key points while the customer is on the shopping journey.

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Welcome to the new customer experience

Inside Retail

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. Driving real-time omnichannel engagement.

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#CCS23: Composable Commerce, ChatGPT and Data, Data, Data

Retail TouchPoints

Sweaty Betty’s use of performance and personalization APIs from Salesforce allowed the retailer to “customize pricing and promotions to different shopper groups” depending on the actions they took, said Igor Faletski, VP of Product Management at Salesforce. View the session on demand.

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Navigating the Trends and Challenges of Customer Loyalty Programs in Retail

RETAIL MANAGEMENT SOFTWARE

In this blog, we’ll explore the latest trends and challenges related to executing customer loyalty programs in the retail industry and provide insights on how retailers can manage them to drive business growth.

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Why Do You Need Business Intelligence for Your Retail Business?

RETAIL MANAGEMENT SOFTWARE

Data-driven decision making is no longer optional; it is a necessity for retail. Leading retailers have embraced digital transformation and leveraged the latest business intelligence (BI) capabilities to identify market trends, spot shopping patterns and changes in consumer behavior, and make informed decisions based on valuable insights.

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Retail Consumer Behavior Patterns and Shifting Dynamics: The Future of Retail & Retail Trends

RETAIL MANAGEMENT SOFTWARE

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Adoption of the omnichannel distribution system and cross-channel marketing.

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How Conversational Commerce is Revolutionizing the Retail Industry

Independent Retailer

Given tha t 68 percent of customers will spend more money with a brand that understands them and treats them like an individual, it is no doubt that personalized messaging is at the forefront of digital transformation. As a result, conversational marketing empowers customers to make speedier and more efficient purchases.