Retail Focus

OCTOBER 25, 2023

This transformation can be dissected into several distinct stages, often referred to as disruptions, in which retailers competed on multiple fronts: for physical space, consumer attention, and innovative store layouts and designs. Internet retailing revolutionized the industry by eliminating the importance of physical location.

Department Stores 162

Department Stores Store Layout Specialty Store Fulfillment 162

Shopper Motion

DECEMBER 19, 2022

By collecting data on how shoppers move through the store, what products they interact with, and how long they spend in different areas, retailers can gain a deeper understanding of what drives sales and make informed decisions about store layout, product placement , and marketing efforts. RFID tracking. Increased sales.

Store Layout 52

Store Layout Inventory Management Promotions Target Market 52

Retail Focus

MAY 30, 2023

Environment Create a welcoming atmosphere Physical stores should strive to create a warm and inviting atmosphere that encourages clients to spend time in the space. These can include comfortable seats, nice lighting and well-designed store layouts. for example, local publications or community websites.

Visual Merchandising 130

Visual Merchandising Promotions Beauty and Health Store Layout 130

Wiser

AUGUST 13, 2019

The important part of a solid promotional strategy is to ensure that these sales events don’t cannibalize the revenue from your full-priced items. Offer Promotions. Sales promotions are another excellent way to increase market basket size. What does a good promotion look like? Innovate Your Store Layout.

Marketing 103

Marketing Store Layout Promotions Inventory Management 103

Inside Retail

FEBRUARY 8, 2022

This latest wine store succeeded in showing off Aldi’s goods – but it was also just good marketing. “It It just goes to show that supermarket and grocery retailers are constantly looking for new and innovative ways to promote their products,” said Mortimer. They could have just put an ad on TV.

ATS 130

ATS Supermarket Store Layout Advertising 130

365 Retail

NOVEMBER 1, 2023

Highlighting specific products or sections with specialised lighting can also guide customers through your store. If your location allows, make the most of large, transparent windows to flood the interior with sunshine. Once inside, the layout should facilitate straightforward navigation. Natural light should not be overlooked.

Store Layout 97

Store Layout Promotions Customer Experience Shopping 97

Wiser

APRIL 26, 2022

The promoting and selling strategies that retailers use to increase sales, boost profits, draw in new customers, improve customer experiences, and shape brand image are all part of merchandising. Visual merchandising strategies like marketing displays in-store or online can draw in customers and increase foot-traffic.

Visual Merchandising 146

Visual Merchandising Loss Prevention Customer Experience Promotions 146

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 7, 2023

Retailers use this technology for various purposes, including monitoring in-store displays, tracking brand visibility, and gathering insights from user-generated content on social media. Pricing and Promotion Optimization AI takes center stage in maximizing revenue and competitiveness for retailers and CPG companies.

Marketing 95

Marketing Inventory Management Supply Chain Management Store Layout 95

Retail Focus

JANUARY 12, 2023

A comprehensive brand experience is promoted from the outside and into the physical space as well as other brand touchpoints. As much as brands experiment with pop-up store formats, concepts, or themes, they should resonate with consumers as much as they do with their identity.

Visual Merchandising 246

Visual Merchandising Store Layout Customer Experience Shopping 246

Wiser

FEBRUARY 9, 2021

This might be because these expensive items are often the most promoted and prevalent items in a store (physical or online). They tend to receive the biggest displays and promotions and are front-and-center in shoppers’ faces. Walk through a Walmart or a Target, and you have an expectation of what the store will be like.

Promotions 113

Promotions Store Layout Advertising Consumer 113

Retail TouchPoints

DECEMBER 25, 2023

Would they know what areas of the store were the least productive from a sales (or profit) perspective that could be eliminated to make room for a café, seating area or experiential exhibit that would make customers want to visit more often? Delivering Exceptional Customer Experiences Collect and use your in-store data.

Customer Experience 244

Customer Experience Dead-Stock Store Layout Point of Sale 244

Inside Retail

NOVEMBER 27, 2023

This real-time data is a treasure trove for retailers aiming to refine their marketing strategies, personalise offers, and optimise store layouts to better cater to customer needs. Robotics is not merely a futuristic concept but a present-day reality that is reshaping the operational dynamics of retail stores.

Consumer 147

Consumer Checkout Inventory Management Shopping 147

Shopper Motion

DECEMBER 19, 2022

By analyzing data on customer foot traffic , browsing and purchase patterns , and other metrics, retailers can identify areas for improvement and make informed decisions about store layout , product placement , and other factors that can impact the customer experience. Types of in-store analytics. Customer behavior analytics.

Store Layout 52

Store Layout Customer Experience Marketing Inventory Management 52

Shopper Motion

DECEMBER 29, 2022

Additionally, track foot traffic at experiential marketing events using beacons or other location-tracking technology. . . . . The benefits of using in-store tracking technology to measure offline campaigns include: . . Ultimately, identify peak traffic times for targeted promotions. . Measure campaign effectiveness.

Store Layout 52

Store Layout Advertising Marketing Promotions 52

Inside Retail

MAY 31, 2023

Some of them are tried and true, such as store layout and design, customer service and convenience. Store layout and design Store layout and design are basic, yet essential factors in creating the initial impression and introduction to the store. Well-lit stores create a welcoming atmosphere.

Store Layout 334

Store Layout Promotions Customer Experience Marketing 334

Wiser

JUNE 11, 2019

Other than price, these brands and retailers did so well with consumers because of the promotions and sales offered, ease of shopping, and easy returns and exchanges for online retailers. For brick-and-mortar stores, key attributes are location and convenience, brand reputation, and the store layout.

Store Layout 83

Store Layout Promotions Shipping Shopping 83

I Vend

MARCH 9, 2022

Personalised suggestions – By implementing smart loyalty programs, combined with geo-fencing and location awareness, retailers know when their loyalty customers are in the store. Continuous improvement – once shoppers are back in fashion stores, retailers can’t afford to rest on their laurels.

Fashion 95

Fashion Point of Sale Customer Experience Returns 95

V Count

MARCH 6, 2024

Bring Value to People After Visiting Your Website When customers initially visit your website, it becomes absolutely vital to provide them with substantial incentives that would motivate them to visit your physical store. One of the key factors to consider is the optimization of traffic flow within your store.

Shopping 52

Shopping Advertising Checkout Store Layout 52

V Count

MARCH 6, 2024

Bring Value to People After Visiting Your Website When customers initially visit your website, it becomes absolutely vital to provide them with substantial incentives that would motivate them to visit your physical store. One of the key factors to consider is the optimization of traffic flow within your store.

Shopping 52

Shopping Advertising Checkout Store Layout 52

Retail Minded

JANUARY 4, 2022

Hence, the creation of customer chatbots to promote better communication with customers. . In terms of managing the retail supply chain, an autonomous delivery robot may help retailers to check and monitor stocks, determine errors in pricing, and locate misplaced items. . Predictive Analytics .

Store Layout 98

Store Layout Promotions Marketing Retail Marketing 98

Wiser

MAY 11, 2018

What makes a retail location successful is largely based on choice. Where is it located? Who is the store’s target market? The same is true for retailers and brands that choose to use in-store performance metrics to improve their offerings. Three Main Uses of In-Store Performance Metrics .

Store Layout 60

Store Layout Promotions Target Market Location 60

V Count

FEBRUARY 13, 2023

While online shopping is ever-growing, most retail sales still transpire in physical stores. Launching marketing campaigns and promotions via third parties or at your storefront can drive more shoppers into your establishment, but you can also increase your conversion rate and maximize your sales with in-store efforts.

ATS 40

ATS Store Layout Promotions Marketing 40

V Count

FEBRUARY 13, 2023

While online shopping is ever-growing, most retail sales still transpire in physical stores. Launching marketing campaigns and promotions via third parties or at your storefront can drive more shoppers into your establishment, but you can also increase your conversion rate and maximize your sales with in-store efforts.

Marketing 40

Marketing Store Layout Promotions Location 40

V Count

JANUARY 7, 2022

Footfall insights within a location can be broken down to the time of day. Does your store layout allow for a smooth customer journey? Retail stores have been one of the first industries to roll out detailed safety plans in the post-covid era. Efficient Staffing. Can customers easily find what they’re looking for?

Shopping 52

Shopping Checkout Store Layout Management 52

Indigo 9 Digital

MARCH 16, 2022

Make your store Instagram friendly. Primark’s Birmingham location in the UK has sought to capitalize on consumers’ growing desire for Instagramable experiences. For example , in Primark’s Birmingham location there is a “Snap and Share” room. Carve out space in-store and offer it to a complimentary retailer.

Promotions 64

Promotions Location Store Layout Shopping 64

V Count

JANUARY 26, 2024

They analyze performance on a store-by-store and location basis. By noting which stores are underperforming and which campaigns are most beneficial for specific stores and locations, they can calculate foot traffic and conversion rates. This allows them to easily stay two steps ahead of their competitors.

Shopping 95

Shopping Inventory Management Customer Experience Store Layout 95

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 2, 2021

Store Layout and Window Displays. Evaluating your window displays and shop layout is a common starting step when dealing with low conversion rates. When it comes to store layout, most customers naturally prefer shopping in a certain order. They go to the location to pick up and pay for the product.

Payment Services 52

Payment Services Checkout Store Layout Consumer 52

V Count

FEBRUARY 26, 2024

You may also develop a reward or loyalty program and offer them freebies or special promotions to ensure they regularly visit your store. In a nutshell, knowing your target audience allows you to launch customer-focused marketing efforts and manage the visitor experience at your store.

Visual Merchandising 52

Visual Merchandising Target Market Management Promotions 52

V Count

FEBRUARY 26, 2024

You may also develop a reward or loyalty program and offer them freebies or special promotions to ensure they regularly visit your store. In a nutshell, knowing your target audience allows you to launch customer-focused marketing efforts and manage the visitor experience at your store.

Visual Merchandising 52

Visual Merchandising Target Market Management Promotions 52

Wiser

MARCH 13, 2018

How should we display this promotion? The importance of collecting in-store data from actual humans (not beacons, robots, or the like) grows as shoppers’ preferences evolve. As retailers change their selling strategies, store layouts, sales associate training programs, etc. What should this planogram look like?

Shipping 68

Shipping Store Layout Promotions Location 68

Wiser

MAY 22, 2019

BOPIS lets shoppers order a product from a retailer’s webstore and pick up that order at a brick-and-mortar location. BOPIS is beneficial for retailers because shoppers are likely to buy more once inside a store. On a related note, a stronger in-store experience is another tool to combat showrooming.

Checkout 83

Checkout Drop-Shipping Store Layout Advertising 83

Wiser

MARCH 27, 2018

Last year, one of our clients in the snack food space sent our “Bees” into their key retailers to identify how they were merchandised , how their logo was perceived, and where in the store they were actually located, in comparison with where they had specified in a contract with the retailers. Schedule a meeting today ?

Store Layout 84

Store Layout Customer Experience Apparel Shopping 84

V Count

FEBRUARY 9, 2024

Utilizing a visitor analytics platform, you can produce tailored reports, charts, and graphs, compare critical metrics for your dealership, and optimize various aspects of your operations, such as staffing, store layout, and customer service.

Target Market 52

Target Market Store Layout Consumer Marketing 52

V Count

NOVEMBER 26, 2021

Thankfully, people counting technology has made it possible to accurately measure the number of people who visit physical locations. The V-Count Ultima AI people counting sensor is placed at the entrances of a store to measure incoming visitor traffic with an accuracy of 99.9%. These are the hours that hold the most sales potential.

Checkout 52

Checkout Store Layout Customer Experience Management 52

V Count

JANUARY 15, 2024

Errors can lead to poor decision-making, badly optimized store layouts, a decrease in customer satisfaction, and inefficient resource allocation. Real-time people counting can also help your establishment ensure compliance with your government’s regulations and prevent overcrowding at your physical locations.

Store Layout 52

Store Layout Location Marketing Promotions 52

Wiser

NOVEMBER 7, 2022

Your next step might be to put out a promotion discounting purchases of a certain amount or higher from the same brand. Optimize Your Store Layout and Shelf Space. Shopping in your store should feel intuitive for the average consumer. This includes both the aisles, and the actual location of the product on the shelf.

Store Layout 146

Store Layout Promotions Checkout Shopping 146

V Count

MARCH 20, 2024

Essentially, the use of people counting technology is crucial if you operate any physical location, which can range from an outdoor venue to a building. This is because it allows you to monitor the number of individuals visiting your location, providing valuable data that can be used to optimize your operations and improve customer service.

Store Layout 52

Store Layout Customer Experience Shopping Outdoor 52