Remove Location Remove Promotions Remove Store Layout Remove Visual Merchandising
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Foot Locker Debuts ‘Store of the Future’ in New Jersey

Retail TouchPoints

Foot Locker has unveiled its new store format, which includes a communal sneaker try-on area to facilitate “sneaker culture” conversations and technology that provides store associates with omnichannel inventory availability data. The retailer plans to use learnings from this store, located in the Willowbrook Mall in Wayne, N.J.,

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5 Key Business Challenges Behind Your Merchandising Strategy

Wiser

Finding the right mix of time, budget, pricing, displays, and customer experience can be a big challenge when forming a successful merchandising strategy. What is Merchandising? Visual merchandising strategies like marketing displays in-store or online can draw in customers and increase foot-traffic.

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How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

Tailoring the shopping experience to individual preferences, like offering personalized product recommendations and customized promotions, is a psychological strategy that makes customers feel valued and understood, leading to a positive brand perception.

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Retail Assortment Strategies: What Are They & How Do They Work?

Wiser

Successful retail assortment strategies will take many different factors into account, such as customer base, location, store capacity, etc. If you hope to influence the customer path to purchase within your stores, then considering these factors is essential. This strategy is not very attainable for most retailers.

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Why local retail communities are important, and how retail design can encourage community retailing.

Retail Focus

Environment Create a welcoming atmosphere Physical stores should strive to create a warm and inviting atmosphere that encourages clients to spend time in the space. These can include comfortable seats, nice lighting and well-designed store layouts. for example, local publications or community websites.

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Eye Candy: how “beautification” becomes the new retail currency.

Retail Focus

A comprehensive brand experience is promoted from the outside and into the physical space as well as other brand touchpoints. As much as brands experiment with pop-up store formats, concepts, or themes, they should resonate with consumers as much as they do with their identity.

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6 Key Strategies for Enhancing Retail Conversion

V Count

You may also develop a reward or loyalty program and offer them freebies or special promotions to ensure they regularly visit your store. In a nutshell, knowing your target audience allows you to launch customer-focused marketing efforts and manage the visitor experience at your store.