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EXACTLY How to Create a QR Code

Small Biz Trends

Quick Response codes or QR codes are a great way to quickly access different sites on the internet. The job of QR codes is to help someone get quick access to something without them having to type in the URL. What Is a QR Code? What Is a QR Code? Benefits of Using QR Codes.

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From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC

Retail TouchPoints

QR codes, which were first put in magazines and catalogs back in the 2010s and were invented 30 years ago, did not catch fire with customers. A type of 2D barcode, QR codes became more common during the pandemic, but moved the needle only so much. Who doesn’t want that?

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Connected Packaging: Closing the Sustainability Gap Between Intention and Action

Retail TouchPoints

Issues of understanding, credibility, trust, actionability, motivation and reward are all currently maintaining the gap between opportunity and action, and this article seeks to outline how connected packaging in its many forms is capable of accelerating sustainable behaviour. Will it make a difference?’ and ‘Is it worth it?’

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Embracing Community, Data and Failure: Top Trends and Takeaways from AWNY

Retail TouchPoints

There are two truths that I see in the world of beverage — one, it is an incredibly, incredibly competitive category and two, we’re in a period where we’re seeing $100 million brands being created at the fastest rate in history,” said Sandro Roco, Founder and CEO of the beverage brand Sanzo.

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How to Create the Best ‘New Normal’ Dining Experience With Data

Retail TouchPoints

When done correctly, innovations like QR code menus and data-driven loyalty efforts can turn customers who are eager for a “back-to-normal” night out into regular diners who embrace a new era of restaurant experiences. How do you design experiences that bring diners back for more? Follow QR code best practices.

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New ‘Phygital’ Experience at Saks, Neiman Marcus Aims to Bring Shoppers into the Metaverse

Retail TouchPoints

Each item in the collection has a QR code sewn in. By scanning the code, users are taken through steps to create their digital avatars in Highstreet complete with virtual versions of the 8-Bit items they purchased. Check out this video to see how it all works.

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Smaller Spaces, Bigger Tech and Optimized CX

Retail TouchPoints

So how then do retailers balance the reduction of footprints with heightened CX? Customers book an appointment online and then shop in-store, creating a more curated feel while making life easier for associates to manage. QR codes have exploded by enabling contactless transactions and learning. Appointments.