Retail TouchPoints

MARCH 28, 2024

The Slick Rick in-game activation takes the experience a step farther by illustrating the retailer’s passion for not just fashion but also culture and community. “Collaborating with Roblox and Pacsun is a true honor,” said Slick Rick in a statement. ”

Fashion 273

Fashion Accessories Apparel Consumer 273

Retail TouchPoints

JULY 19, 2022

Pinterest ’s role in the world of social media is blurry — consumers use the platform very differently than they do Instagram or TikTok, for example. But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear.

Shopping 246

Shopping Social Commerce Merchant Services Fashion 246

Retail TouchPoints

OCTOBER 12, 2023

Driven by these developing technologies, signs point to more digitally immersive shopping and social commerce experiences that will be easier for people with different abilities to navigate. So what’s at play here and where might we go next?

Social Commerce 293

Social Commerce Consumer Shopping Marketing 293

Retail TouchPoints

NOVEMBER 14, 2023

The retailer, known for its ultra-low prices and treasure hunt customer experience, plans to file a lawsuit on Nov. Temu is taking its fight against impostors and “cybersquatters” to the courts. 16, 2023 in the U.S. This may be because they have bigger fish to fry.

Fast Fashion 253

Fast Fashion Customer Experience Promotions Fashion 253

Retail TouchPoints

FEBRUARY 7, 2024

Augmented and virtual reality (AR/VR) have entered the mainstream, creating an opportunity for a stronger brand-customer relationship that fuels ongoing loyalty and engagement. Fashion brand ASOS’ “ virtual runway ” is a prime example of this — allowing shoppers to see the clothes they wish to purchase modeled on the catwalk.

Customer Retention 280

Customer Retention Customer Experience Advertising Consumer 280

Inside Retail

JANUARY 14, 2024

Fake fashion e-shops According to researchers at Avast, an internet security company, more than 4000 fake e-shops were set-up to exploit consumer spending in the post-festive season sales.

Payment Services 260

Payment Services Accounting Advertising Shopping 260

Retail TouchPoints

JUNE 14, 2022

Sportswear giant Nike has spent like a giant on its metaverse plays, established a Metaverse Studio, launched NikeLand on Roblox (which has seen 7 million visitors ) and purchased a virtual fashion company called RTFKT.

Merchant Services 262

Merchant Services Social Commerce Customer Experience Fashion 262

Retail TouchPoints

OCTOBER 15, 2021

But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. As a result, brands and retailers need to think more holistically about their customers and how they can present products to them across all channels in a way that relates to them.

Consumer 290

Consumer Merchant Services Markdowns Fulfillment 290

Inside Retail

MARCH 12, 2024

Internationally, US global fashion powerhouse Kate Spade New York paid homage to the humble suit in its latest Spring 2024 global campaign, while soft suiting in neutral tones was in the spotlight at Kmart Australia’s Family Runway as part of last week’s PayPal Melbourne Fashion Festival.

Fashion 130

Fashion Accessories Returns Target Market 130

Retail TouchPoints

JANUARY 23, 2023

While much remains unknown, to reap the benefits that the metaverse offers and to strengthen relationships with customers, companies should focus on these three primary areas. Create superior customer experiences. Creating new channels to connect with customers — channels that promote two-way engagement — is critical.

Customer Experience 208

Customer Experience Management Promotions Fashion 208

Retail TouchPoints

MARCH 10, 2023

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Fashion 246

Fashion Social Commerce Customer Experience Marketing 246

Retail TouchPoints

MAY 12, 2022

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

Social Commerce 306

Social Commerce Shopping Fashion Checkout 306

Retail TouchPoints

APRIL 28, 2023

That’s why he and his team are making vigorous efforts to discover some of the fashion industry’s most cutting-edge young designers and artists and to bring them into a growing community of collaborators. It’s about being part of a conversation in a really authentic way,” Zihaad said in an interview with Retail TouchPoints.

Fashion 278

Fashion Consumer Marketing Accounting 278

Hyken

MAY 31, 2021

Each week I read a number of customer service and customer experience articles from various resources. 5 Ways to Drive Brand Loyalty and Customer Lifetime Value by Ian Simons. (Ad Take a close look at number four, which is about optimizing for lifetime value, not just the cost of acquisition for a new customer.

Merchant Services 109

Merchant Services Customer Experience Social Commerce Fashion 109

Retail TouchPoints

APRIL 5, 2023

As social media platforms slowly nix their live shopping efforts, fashion resale marketplace Poshmark is adding the feature with the official debut of Posh Shows following several months of testing. Available in the U.S. and Canada, Posh Shows enable sellers to livestream on Poshmark for the first time.

Fashion 260

Fashion Shopping Planning Social Commerce 260

Retail TouchPoints

APRIL 15, 2024

The Odyssey’s second season uses the LensCrafters Palo Alto flagship store as the backdrop for a dedicated pathway that leads to a new fantasy map in which users experience the five arcade-style mini-games.

Promotions 130

Promotions Accessories Fashion Location 130

A1 Retail

SEPTEMBER 27, 2021

Acquisition of video-powered retail pioneer Go Instore will accelerate Emplifi’s commerce capabilities, giving B2C brands faster connection-to-conversion experiences in-store and online. Emplifi , a unified customer experience platform, has announced the acquisition of Go Instore, a UK-based live streaming video platform.

Social Commerce 40

Social Commerce Customer Experience Promotions Fashion 40

Retail TouchPoints

SEPTEMBER 22, 2022

From 2019 to 2021, the Luxury Pavilion has seen its customer base grown by more than 150% and sales have increased nearly 300%. To celebrate the platform’s anniversary and solidify its dominance in online luxury, the Luxury Pavilion will host an augmented reality fashion show on Sept. 22 in collaboration with Vogue China.

Fashion 256

Fashion Consumer Shopping Marketing 256

Retail TouchPoints

JUNE 22, 2023

Together, these methods allow Anthropologie to respond to new competition from SHEIN and other fast-fashion players without sacrificing its brand intention to provide an aspirational curated assortment. “A In addition to rental and resale, the brand also offers various buy now, pay later services, including Klarna and Afterpay.

Visual Merchandising 278

Visual Merchandising Consumer Specialty Store Fast Fashion 278

Retail TouchPoints

NOVEMBER 9, 2022

For example, if an app is missing key features available on the desktop experience, that can disrupt the whole journey and cost conversions. The fast fashion company saw the highest year-over-year growth in downloads of any retailer’s app globally, and also drove the most sessions. Mobile Retailing Requires a ‘Mindset Shift’.

Fast Fashion 269

Fast Fashion Fashion Shipping Marketing 269

Retail TouchPoints

OCTOBER 6, 2022

Add to that the fact that research indicates the bulk of consumers (81%) would prefer to try to resolve issues on their own first, and the case for AI-supported customer service systems becomes clear. Don’t Overspend on Real-Time Inventory Update Frequency.

Merchant Services 282

Merchant Services Payment Services Promotions Location 282

Retail TouchPoints

NOVEMBER 17, 2023

The multi-channel initiative was developed in partnership with stylist and social media influencer Allison Bornstein. Now through December 15, consumers can call the new Holiday Party Hotline , a dedicated phone line that will help answer their most pressing fashion questions.

Shipping 147

Shipping Fashion Consumer Social Commerce 147

Retail TouchPoints

FEBRUARY 7, 2023

These consumers are using digital channels and experiences to discover and engage with once out-of-reach luxury brands. Many members of this young, savvy demographic are exchanging their dependence on fast-fashion destinations like SHEIN , choosing to invest in quality over quantity.

Payment Services 290

Payment Services Consumer Marketing Fast Fashion 290

Retail TouchPoints

FEBRUARY 18, 2022

B2C fast fashion platform Wish has launched a new shoppable video feature to simplify the path to purchase on its site. The new Wish Clips feature allows merchants to create and upload five- to 30-second video clips that showcase their product in action.

Fast Fashion 279

Fast Fashion Fashion Marketing Shopping 279

Retail TouchPoints

JANUARY 19, 2022

Ralph Lauren is a founding member of the Fashion Pact , a global coalition of companies in the fashion and textile industry committed to stopping global warming, restoring biodiversity and protecting the oceans. In the end, the company’s goal is to have a measurable and tangible impact with its sustainability focus.

Department Stores 264

Department Stores Wholesale Consumer Fashion 264

Retail TouchPoints

SEPTEMBER 19, 2023

At the same time, global consumption of fashion has increased by 400%, while overall usage of products has dropped by about 40%. These are all realities that Coach has had to face head on as one of the top fashion and leather goods brands in the world. In the U.S.

Fashion 279

Fashion Accounting Marketing Social Commerce 279

Retail TouchPoints

SEPTEMBER 2, 2022

In the retail and fashion worlds, brands have always led the consumer in the past, but Gen Zers are digital natives who have lived the majority of their lives with a smartphone in their hand, so the script has been flipped,” Berns explained.

ATS 256

ATS Consumer Marketing Fashion 256

Retail TouchPoints

MARCH 9, 2023

Even compared to other fashion brands, Forever 21’s inventory is vast and changes almost daily. And layered behind all this content is another big investment the retailer recently made — a new customer data platform. “ Then we can personalize that experience and make it faster for them to find items they’ll have an interest in.”

Checkout 279

Checkout Marketing Fashion Shipping 279

Retail TouchPoints

JUNE 15, 2022

It also keeps employees happy with a more controlled flow of customers, reducing distractions during customer interactions. Appointments for high-end fashion brand shopping have been a long-time standard, but they’ve begun to trickle down to fast fashion brands like H&M and Zara too.

Payment Services 264

Payment Services Checkout Shrinkage Fast Fashion 264

Retail TouchPoints

JULY 29, 2020

To attract a new generation of shoppers, retailers are looking to redefine go-to-market strategies and reimagine the customer experience inside their physical store locations. To accomplish this, operational models need to be adapted quickly.

Payment Services 186

Payment Services Fulfillment Location Checkout 186

Retail TouchPoints

JANUARY 12, 2023

Product categories include food and beverage, fashion, health and beauty, home and pets, office supplies, and cleaning and baby care. Taking place January 15-16 from 10 a.m. in the Level 1 Special Events Hall, the Showcase will feature nearly 60 exhibitors, 80% of which are minority-, women-, veteran-, disability- or LGBTQ+-owned.

Consumer 288

Consumer Beauty and Health Returns Location 288

Retail TouchPoints

NOVEMBER 27, 2023

Some people use it as a fashion accessory; they create a monochromatic outfit and match it to the color of their Touchland,” Lisbona shared. These insights then guide Touchland’s content creation and resharing. For example, some people use their Touchland products as a centerpiece for their outfit, so the brand wanted to capitalize on that.

Consumer 289

Consumer Wholesale Marketing Accessories 289

Retail TouchPoints

JULY 9, 2020

While the CARLY segment is extremely focused on companies’ diversity efforts, all demographics are zeroing in on fashion and luxury brands’ response to these issues. Political social media accounts such as Diet Prada are tapping into their passionate communities to raise awareness and demand tangible change from the top down.

Clienteling 298

Clienteling Consumer Accounting Boutique 298

Retail TouchPoints

OCTOBER 8, 2021

Ultimately, we recognize that our history is infinitely rooted in the early 2000s, a time when streetwear and hip-hop culture ruled the fashion landscape, which is why a partnership with someone like Sacramento-based choreographer and hip-hop dancer Kida The Great makes all the difference in how we see collaborations today.

Marketing 223

Marketing Consumer Fashion Social Commerce 223

Retail Minded

APRIL 7, 2022

According to a recent article in Vogue , Gen Z are 56 percent more likely to have shopped for fashion in-store over the last three months and 38 percent more likely to have shopped online in the same timeframe.

Consumer 98

Consumer Social Commerce Point of Sale Shopping 98

Retail TouchPoints

OCTOBER 21, 2022

And then the last one is fashion , so for example Poshmark , Abercrombie & Fitch , Stitch Fix. We’re also seeing a lot of movement in travel — Uber, Lyfts, Booking.com, which is a new merchant for us — and around entertainment , so Ticketmaster, AMC, FanDuel, DraftKings.

Merchant Services 336

Merchant Services Payment Services Checkout Finance 336

Retail TouchPoints

DECEMBER 14, 2021

For example, a TikTok social lounge hosted by X or a Twitch streaming fashion show hosted by Y are not about the location alone — they are about serving an experience to followers. We already see these all around us on social media.

Marketing 317

Marketing Planning Consumer Fulfillment 317