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3 Brands Making AR the Star of the Customer Experience

Retail TouchPoints

The fashion brand’s Prince Street store in SoHo, New York City, is outfitted with a digital mirror, powered by Zero10 , to drive customer engagement and inspire them to have some fun with Coach’s Tabby bag. If several color options are available for products, shoppers can even select to test those options, too.

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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

Common missteps that mismanage customer expectations include inaccurate online product descriptions, low-quality images, lack of inventory visibility or accuracy and inadequate sizing details. Returnless refunds are improving the almighty customer experience, and in turn, their potential customer lifetime value.

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How businesses are leveraging GenAI to curate bespoke customer experiences

Inside Retail

At a time when consumers are conscious of spending, especially in the lead-up to the holiday period, offering more value through tailored customer experiences for free is key to getting consumers to purchase through certain retail channels. We’re a technology platform,” Mys Tyler CEO and founder Sarah Neill told Inside Retail.

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Why Oroton is bringing AR mirrors to Australian fashion

Inside Retail

Window shopping is about to get a whole lot more exciting, with Australian designer fashion brand Oroton launching augmented reality try-on mirrors across the window displays of its stores in Sydney’s Queen Victoria Building and Brisbane’s Queen Street Mall. We are only just scratching the surface.”

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Ginger & Smart enters Saks after wowing at Fashion Week

Inside Retail

Australian luxury fashion label Ginger & Smart is spreading its wings to the US next month, when it enters high-end department store Saks Fifth Avenue off the back of its show at Afterpay Australian Fashion Week (AAFW) in June. It was really about a sense of movement and freedom; perhaps it was affected by the pandemic.

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Online Eyewear Retailers Redefine the Customer Experience through Innovative Offerings

Retail Focus

Due to the immense benefits of online retail in customer reach, cost-effectiveness, and service efficiency, multiple industries have shifted to e-commerce to revolutionise business operations. Instead, they continuously innovate their products and services to engage customers and drive brand loyalty.

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Four Customer Experience and Commerce Trends That Will Define 2021

Retail TouchPoints

The landscape of commerce and delivering customer experience changed dramatically over the past year, as millions of shoppers found health, safety, social distance and remote work taking center stage in their daily lives. So what are the customer experience and commerce trends that will continue, or become more fully realized, in 2021?