Retail TouchPoints
JANUARY 14, 2022
Most experts expected holiday 2021 to be a digital success, and the season didn’t disappoint: global sales hit $1.14 As a result, Cyber Week 2021 accounted for 23% of total ecommerce spend, down slightly from 24% in 2020. BNPL and Social Commerce Were Holiday Standouts. trillion , up from $1.1 trillion in 2020, while U.S.
Inside Retail
JANUARY 12, 2023
Social commerce – shopping on social media platforms – is expected to reach US$1.2 It is growing three times faster than traditional e-commerce. McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. trillion ($1.9
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Retail TouchPoints
JULY 24, 2023
It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms — is big business. UK, France, Germany, India, Mexico and United Arab Emirates, and found that not only is Gen Next interested in social commerce, but most of them already are engaging in it.
Retail TouchPoints
FEBRUARY 21, 2023
Recent headlines about Meta ’s Instagram and Facebook doing away with shopping features on their platforms might appear to be a retreat in the social commerce wars. Social commerce sales in the U.S. Social commerce sales in the U.S. In fact they are anything but — and with good reason.
Retail TouchPoints
SEPTEMBER 16, 2021
In the last two months alone, TikTok has rolled out dedicated “Shopping Tabs” for Shopify merchants, Twitter began a pilot of its “Shop Module,” and Pinterest made it possible for creators to “control the shopability of their content” by tagging products. Suffice it to say that social commerce has arrived in America.
Retail TouchPoints
JULY 28, 2021
Klarna is continuing to build out its solution suite with two new acquisitions, moving beyond the buy now, pay later space with the goal of becoming a “retail bank, payments and shopping service,” according to the company. Social commerce is expected to account for $84 billion in U.S. retail sales by 2024 , with 40% of U.S.
Inside Retail
JANUARY 16, 2022
During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. In those under 40, this figure jumped to 1 in 3.
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