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Ecommerce KPI Benchmarks (October 2016)

Store Growers

Source: Monetate Ecommerce Quarterly (Q2 2016). Source: Monetate Ecommerce Quarterly (Q2 2016). Source: Monetate Ecommerce Quarterly (Q2 2016). The post Ecommerce KPI Benchmarks (October 2016) appeared first on Store Growers. I use a lot of ecommerce benchmarks in my work. With new clients, they are great to put together a plan with projections. With existing clients, they are great to see where we need to step up our game.

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Predicting the Holidays: Analyzing Competitor Holiday Trends

Wiser

E-commerce sales revenue for the 2016 holiday season is expected to reach almost $95 billion. While there is no guarantee that these pricing strategies will be repeated for the 2016 holiday shopping season, you now have a view of what you might expect from these retailers in the coming weeks. Now let’s look at a similar date range for this year: August 29, 2016 through November 6, 2016. This post was originally published on the Quad Analytix blog.

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Price and Prejudice: Putting a Price Tag on Brand Value

Wiser

*Originally published on the Quad Analytix Blog. FLASH SALE! PRICES SO LOW, WE CAN’T ADVERTISE THEM! With Black Friday and the holiday shopping season fast approaching, promotional copy like the above will soon be splashed across ecommerce sites all over the web. Holiday sales, doorbusters, and loss-leaders will lure customers looking for presents for their loved ones (or maybe themselves), and sales outlets large and small are scrambling to get an edge on their competitors.

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Shades of Gray: MAP Avoidance Tricks, Gray Market Sellers, and How to Beat Them

Wiser

*Originally published on the Quad Analytix Blog. Resellers often want to offer products at competitive prices, and for good reason. Being the low price leader is a quick way to see an uptick in sales. But this can come at a steep cost down the line for their brand value and that of their suppliers. True or not, low cost is often conflated with low quality, and a reseller that focuses on low pricing risks damaging their reputation.

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How To Double Your Revenue With Google Shopping Custom Labels

Store Growers

High costs are a problem that plague most advertising campaigns. A lot of the store owners I speak to, tell me that they could easily plow more money into more and bigger ad campaigns. But they don’t because of these high acquisition costs. That’s pretty sobering because they know advertising can grow their business, they’re just not sure on how to take make it work. This is true regardless of platform or campaign type. So Google Shopping suffers from this as well.

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Why I Keep My Failed Ecommerce Business Alive

Store Growers

When you start working on a new idea, it’s always a ton of fun. You’ve got a clean slate, nothing to hold you back and you’re free to pursue any bold idea you can dream up. This freedom fuels your passion and drives you to make your dreams a reality. Your brain helps with something called confirmation bias. That means that you look for facts that match your ideas or plans, and ignore the ones that don’t. This is a double edged sword.

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How To Skyrocket Sales With Google Shopping

Store Growers

Data from the Digital Marketing Q3 2016 report by Merkle. Google Shopping currently is the most profitable advertising channel for most of my ecommerce clients. That’s because of two reasons: 1. Low CPCs. Clicks on Google Shopping are a lot cheaper compared to click on text ads. It’s not uncommon to still pay $0.25 for product queries while you would easily pay $0.6 with regular text ads. High Purchase Intent.

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Like A Fine-Tuned Machine

Graff Retail

Last week I had a chance to spend five days out on the sales floor of one of our favourite retailers. I wasn’t selling or servicing customers, if that’s what you’re thinking.

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You’re Way Too Comfortable For Success

Graff Retail

I’ve been at Graff Retail for 11 years now and as many of you know, my role has been primarily focused on consulting & speaking. I love what I do and I’m very passionate about helping people succeed in the retail industry.

ATS 52
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Does Your Approach To Training Have The Human Touch?

Graff Retail

There’s no doubt that the growing popularity of e-learning has made it easier for retailers to deliver consistent, cost-effective training to the masses.

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Google Analytics Spam Removal Guide

Store Growers

If you run your business by the numbers, you need to be able to trust them 100%. But one look at your Google Analytics reports will show you that that’s easier said than done. On any given day you’ll see tens to hundreds of visits from all kinds of strange places. These aren’t real visitors, it’s Google Analytics spam and it has become a big problem over the last few years.

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How To Keep Your CPCs Sane (Holiday Edition)

Store Growers

The holiday season always shows up earlier than you’d like it to. All those to-dos that kept getting postponed, till we’re here, on the verge of the busiest time of the year for most stores. And while it’s too late to make drastic changes, there are still things you can do to get the most out of this years holiday sales. Here are a couple of ideas: A Santa hat on your logo might be funny, but if you’re short on time, focus on things that will move the needle.

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5 Things To Get Your Seasonal Staff Up To Speed

Graff Retail

It’s that wonderful time of year again when we start to gear up for Christmas. A critical part of this process is hiring seasonal staff. The very thought of this is often enough to cause even the most experienced managers to break out in a cold sweat! But don’t worry … it’s all about planning […]. Retail Articles

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Why You’re Failing At Accountability

Graff Retail

I’ve ranted and raved for years about the lack of compliance on standards at store level. Retail’s inability to have the stores meet basic store standards costs the business sales, margin, customer loyalty and more. Doesn’t it seem to be simple enough to get the staff to greet customers, maintain merchandising standards, dress properly, show […]. Retail Articles

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Do You Really Hold Your District Managers Accountable?

Graff Retail

In the retail sector, we’re pretty good about holding our store managers accountable. We crank out all kinds of objectives and measurements to make sure that each location can ‘hold its own’ as a separate business unit … and heaven help the Store Manager who isn’t up to snuff! But are we just as diligent […]. Retail Articles

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Who Have You Touched, Moved or Inspired Today?

Graff Retail

The title of this blog is actually contained in my signature line on my emails. That’s a pretty recent addition that began a couple of months ago when we changed the tone of ‘why’ we do what we do here. When I put that addition into my signature line, I wasn’t expecting to move mountains […]. Retail Articles

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What are YOUR Expectations for the Fall Selling Season?

Graff Retail

Set clear expectations … and they’ll be met! Frustrated because you can’t seem to hit your targets? Disappointed because it often seems like your staff just doesn’t get it? Tired of banging your head against the wall? Before you jump all over your team again, ask yourself this simple but very important question … “How […]. Retail Articles

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8 Things You Need to Get On Top of To Be Ready For Christmas

Graff Retail

In my role at Graff Retail, I speak to Store Managers on a daily basis. At some point in the conversation we end up “talking shop” and managers share their biggest challenges with me (kind of like a retail therapy session!). I’ve learned over time that the challenges aren’t unique from manager to manager and, […]. Retail Articles

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How Did You Make Your People “Feel” Yesterday?

Graff Retail

As we prepare for our upcoming 2-Day Advanced District Managers Leadership workshop, I cannot help but think about the question that I am continually asked in regards to getting an entire store or region to do exactly what they are supposed to be doing with commitment and passion. I’m committed to helping people succeed and […]. Retail Articles

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A Fun Logo Quiz: How Many Do You Know?

Graff Retail

It’s summertime. So, for this blog, let’s just have some fun and leave all the ‘you could and should be selling more’ ideas on the sidelines for now. Have a look at the partial logos below and see how many you know. Challenge your peers and friends to see how many they know. While you’re […]. Retail Articles

ATS 40
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La Maison Simons wins Supply Chain Innovation Award

Retalon

The Paper Store wins Retail Innovation Award Retalon Predictive Analytics 19 June, 2017 "/> Retail Planning: The Perils of Using Last Year as Your Baseline Retalon Predictive Analytics 19 September, 2016 "/> La Maison Simons wins Supply Chain Innovation Award Retalon Predictive Analytics 26 August, 2016 "/> Improve Key KPIs & Meet Yearly Goals with Predictive Analytics Retalon Predictive Analytics 13 September, 2015 "/>.

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Retail Planning: The Perils of Using Last Year as Your Baseline

Retalon

The Paper Store wins Retail Innovation Award Retalon Predictive Analytics 19 June, 2017 "/> Retail Planning: The Perils of Using Last Year as Your Baseline Retalon Predictive Analytics 19 September, 2016 "/> La Maison Simons wins Supply Chain Innovation Award Retalon Predictive Analytics 26 August, 2016 "/> Improve Key KPIs & Meet Yearly Goals with Predictive Analytics Retalon Predictive Analytics 13 September, 2015 "/>.

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Retail Planning: The Perils of Using Last Year as Your Baseline

Retalon

5 Ways Predictive Analytics Help Retailers on Mother’s Day Retalon Predictive Analytics 28 May, 2018 "/> Avoid Inventory Imbalances by Leveraging Retail Predictive Analytics Retalon Predictive Analytics 13 February, 2018 "/> The Paper Store Wins Retail Innovation Award Retalon Predictive Analytics 19 June, 2017 "/> Retail Planning: The Perils of Using Last Year as Your Baseline Retalon Predictive Analytics 19 September, 2016 "/>.

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Retail Planning: The Perils of Using Last Year as Your Baseline

Retalon

Written by Jeff Coull, Director of Professional Services at Retalon. We’ve all heard the retail cliche, “we need to do it differently.” Yet year after year, organizations plan to do the exact same thing as before. Slight hyperbole, I know, but using last year (LY) actuals as your baseline for creating this year (TY) plans is doing just that. Most organizations are creating financial plans that mirror their successes and, more importantly, their failures from the prior year.

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La Maison Simons wins Supply Chain Innovation Award

Retalon

We’re proud of our customer, La Maison Simons, for winning Retail Council of Canada’s “Supply Chain Innovation” Award. The award was presented for an initiative Retalon has had the pleasure to work on along with La Maison Simons called: “Synchronizing the Supply Chain to Support Growth & Expansion in an Omni-Channel Environment”.

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Demand Forecasting

Retalon

The post Demand Forecasting appeared first on Retalon. Solutions

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Micro-Merchandising

Retalon

The post Micro-Merchandising appeared first on Retalon. Solutions

32
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Safety Stock Optimizer

Retalon

The post Safety Stock Optimizer appeared first on Retalon. Solutions

32
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How To Skyrocket Sales With Google Shopping

Store Growers

Data from the Digital Marketing Q3 2016 report by Merkle. Google Shopping currently is the most profitable advertising channel for most of my ecommerce clients. That’s because of two reasons: 1. Low CPCs. Clicks on Google Shopping are a lot cheaper compared to click on text ads. It’s not uncommon to still pay $0.25 for product queries while you would easily pay $0.6 with regular text ads. High Purchase Intent.

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Comment on Subscribe!! by Jake

Re-Tales

Awesome

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Comment on 19 WAYS TO SPOT A FAKE CHINESE RESTAURANT by Gal Yellowstone

Re-Tales

Crabtree@yellowstoneresearch.org Rangoon is made with cream cheese, not mayonnaise. Both disgusting of course. And why is a Vietnamese couple advising on the authenticity of American pseudo-Chinese restaurants anyway

40
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Google Analytics Spam Removal Guide

Store Growers

If you run your business by the numbers, you need to be able to trust them 100%. But one look at your Google Analytics reports will show you that that’s easier said than done. On any given day you’ll see tens to hundreds of visits from all kinds of strange places. These aren’t real visitors, it’s Google Analytics spam and it has become a big problem over the last few years.

article thumbnail

How To Double Your Revenue With Google Shopping Custom Labels

Store Growers

High costs are a problem that plague most advertising campaigns. A lot of the store owners I speak to, tell me that they could easily plow more money into more and bigger ad campaigns. But they don’t because of these high acquisition costs. That’s pretty sobering because they know advertising can grow their business, they’re just not sure on how to take make it work. This is true regardless of platform or campaign type. So Google Shopping suffers from this as well.

article thumbnail

How To Keep Your CPCs Sane (Holiday Edition)

Store Growers

The holiday season always shows up earlier than you’d like it to. All those to-dos that kept getting postponed, till we’re here, on the verge of the busiest time of the year for most stores. And while it’s too late to make drastic changes, there are still things you can do to get the most out of this years holiday sales. Here are a couple of ideas: A Santa hat on your logo might be funny, but if you’re short on time, focus on things that will move the needle.

Returns 28
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Comment on More Retailers Closing on Thanksgiving This Year by Anonymous

Re-Tales

Back when I had a “real job” I refused to go to any store on a major holiday! It’s just not right to make people work when they should be with their families. It’s un-American & anti family. Unfortunately, it’s big business, and the party that claims to be the most “Christian” is the party that only cares about THE BOTTOM LINE

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Comment on People Are Pissed About Starbucks’ New Rewards Program by Cid Young

Re-Tales

Last fall I downloed the 7-Eleven App that gives you a free coffee after 7 purchased. (Or Or is it the seventh is Free?). They also will even scan your phone for refills that are $1.25 for a very large. The First purchse of that size is $1.95 so I figure I am saving money either way, over Starbucks… and their coffee doesn’t suck. Far from trendy, but decent

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Comment on People Are Pissed About Starbucks’ New Rewards Program by RetailGuy

Re-Tales

In reply to Cid Young. I’m sure the coffee probably tastes as good as Starbucks anyway

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Comment on 20 Of The Dumbest Things Bosses Have Caught Their Employees Doing. You’re Fired! by Connie McKee

Re-Tales

Firing some lady in deli for eating a piece of chicken. Poor lady was probably hungry

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Comment on 18 Customers Reveal The Rudest Thing A Salesperson Has Ever Said To Them. by RetailGuy

Re-Tales

In reply to Cid Young. And condoms, for that matter…

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Comment on 18 Customers Reveal The Rudest Thing A Salesperson Has Ever Said To Them. by Cid Young

Re-Tales

A manager explaind to a person at the photo counter that the Company policy would not allow him to open the customer’s watch to change the batery for him. Irrate, the customer loudly complained “Why not, you sell watches don’t you?” ” to which the Manager replied “Yes sir, and we also sell toilet paper ”

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JCB sees online sales in Europe increase by more than 300% from 2016 to 2019, as online spending among cardmembers boom

Retail Technology Review

has seen impressive growth in virtual spending with European retailers from its Asian cardmember base, with online sales growing by more than 300% across the continent between 2016 and 2019. JCB International Co., the international operations subsidiary of JCB Co., Internet Retailing Retail Supply Chain Data Capture

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Macy’s CEO: ‘We are in the final stretch’ of closing stores

Retail Dive

The retailer has closed 170 locations since 2016 and is currently transforming its store strategy to include off-mall locations

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Paula’s Choice CEO exits

Retail Dive

Tara Poseley, who has led the brand since 2016, is succeeded by Chief Marketing Officer Erika Kussmann