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Dollar Tree’s Strategy, 3 Actions its Taking to Stay on Top

Indigo 9 Digital

Raising prices not only allowed Dollar Tree to manage rising costs but it also allowed Dollar Tree to sell a broader range of merchandise, luring in new customers. Dollar Tree bought Family Dollar in 2014 for close to $9 billion but it has struggled to turn the chain around. Do you like this content? Assortment.

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The Downfall of Sears, 5 Reasons Why it’s Struggling to Survive

Indigo 9 Digital

Hedge fund manager Edward Lampert, who is also Sears’ former Chairman and CEO and largest shareholder, purchased the company in bankruptcy proceedings for only $5.2 If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. Do you like this content?

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Nordstrom Leaves Canada, 9 Reasons Why

Indigo 9 Digital

Nordstrom launched in Canada with one store in 2014 and by 2023 it had 13 stores (six full line stores and seven Rack stores), hardly moving at a breakneck speed. The trend towards smaller store formats arose well after Nordstrom made its initial plans for the Canadian market. Do you like this content? Demographics. Shareholder drama.

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Fenty Beauty’s Growth Strategy: What You Need to Know

Indigo 9 Digital

The bigger question is how did Rihanna manage to disrupt when others failed to barely innovate? Back in 2014 when no one was looking, Rihanna registered the trademark for Fenty Beauty. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox.

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Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

Source: Bloomberg "[Forever 21] has lost much of the excitement and oomph which is critical to driving footfall and sales and is now something of an also-ran which is too easily overlooked," said Neil Saunders, the managing director of GlobalData Retail. An inability to leverage social media effectively. Do you like this content?

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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

We will need to generate and sustain increased revenue and manage our costs to achieve profitability. The challenge is that it’s an unprofitable consumer-facing company in the retail space, and the retail space isn’t fundamentally growing.” Most recently Warby Parker lost $110.4 million in 2022 on $598.1 million in revenues. “We

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6 of the Top Reasons Online Businesses Fail

Indigo 9 Digital

Speaking about digital marketing, Nick Brown, Managing Partner of Imaginary Ventures said : “it was maybe dangerous 10 years ago but it’s definitely dangerous today to invest in a business where the only real driver of growth is performance marketing.” There are now over 170 mattress companies that sell online. Do you like this content?

Returns 52