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How Brands Can Deliver Sustainable Instant Commerce for Consumers

Retail TouchPoints

The COVID-19 pandemic has undoubtedly accelerated shifts in consumer behavior and expectations, and not many have been as dramatic as the explosive rise of ecommerce. Perhaps one of the biggest pain points brands have struggled with in ecommerce over the past two years is meeting consumers’ increased demand for immediacy.

Consumer 278
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The Global Reach and Sustainable Impact of Green RFID Technology

Retail TouchPoints

After all, studies show that consumers care more about the environmental impact of their purchasing decisions than ever before. Especially in this era of fast fashion, most retail products are produced overseas and shipped thousands of miles to their destination.

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How Speeding up Chargeback Resolutions can Boost Retailers’ Profits

Retail TouchPoints

However, challenges are inevitable, despite the resilient consumer spending we’ve seen earlier in the year. Consumers could be led to believe that these charges are a mistake or even potentially fraudulent and end up requesting their money back from their bank. Mittal joined Mastercard in 2014. retail sales have increased 8.8%

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Clean Data, Clean Planet: How Online Retailers can use Data Analytics to Reduce Their Carbon Footprint

Retail TouchPoints

Newly developed freight booking tools have made it easier and more efficient to book containers on large cargo ships, thereby reducing the need for air freight, which is generally seen as producing a larger carbon footprint. Shipping companies can obtain information through GPS tags to help locate containers and ships in real time.

Shipping 245
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India’s DTC boom: Fuelled by technology and Millennials

Inside Retail

Even if only a fraction of these users convert into consumers, it spells immense profitability for retail brands. This is precisely what direct-to-consumer (DTC) brands have been capitalising on in recent years. Since 2014, DTC start-ups have secured over $2.5 Imagine if they could bypass middlemen and reduce costs.

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Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. In January, P&G Beauty acquired Mielle Organics, a textured haircare brand founded by husband and wife team Melvin and Monique Rodriguez in 2014.

Apparel 246
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From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC

Retail TouchPoints

Consumers want more information about the products they buy, and retailers want more visibility into the products their customers buy. And in 2014, Inditex SA, which owns fast-fashion giant Zara, implemented RFID to effectively track all its products at every step in the process. Who doesn’t want that?