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How Marketers Can Use the Holidays to Set a Foundation for Long-Term Loyalty

Retail TouchPoints

Amazon’s summer Prime Day sales event now serves to kickstart many retailers’ summertime sales and back-to-school marketing efforts, and is generally pivoting marketers’ planning calendars. And now, brand marketing teams wonder if the holiday marketing calendar has been elongated too.

Marketing 278
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From prohibition to participation: Exploring the shifting cannabis retail market

Inside Retail

As the legalised cannabis industry continues to grow, despite starts and stops caused by shifting federal regulations per state, retailers need to stay up to date on the varying types of consumers interested in exploring this market and the types of products theyre searching for. billion by 2028.

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Want to See Success in 2025? Answer These 5 Questions

Retail TouchPoints

Getting this more granular perspective also can help you be more creative with your pricing, promotions and experiential strategies. Retailers are going to have to meet consumers in the middle and find even more ways to be strategic with their pricing and promotions.

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Five Retail Trends to Watch in 2025

365 Retail

In the UK, the social commerce market is expected to reach 16 billion by 2028 , underscoring its growing importance. In addition to social commerce, retailers are enhancing omnichannel experiences with technologies such as augmented reality (AR) and virtual reality (VR).

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Purpose Marketing, Metaverse, and Facial recognition - Weekly Snacks #33

Tokinomo

Purpose Marketing. Well, this might be true considering the latest purpose-driven marketing campaign Mentos implemented. To promote their latest paperboard gum bottles which are 90% recyclable, resorted to training raccoons to recycle since only 32% of Americans recycle. Campaign scoop. What if a raccoon recycled more than you?

Marketing 246
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5 Exciting Retail Trends Revolutionising Personalised Gift Market in 2023

Retail Focus

As a retail journalist with two decades of experience, I’ve closely observed emerging trends in the UK’s retail sector. In this blog, we’ll explore the five new retail trends that are shaping the personalisation gift market in 2023.

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Holiday Retail Trends 2023: Essential Insights for Online Brands & Retailers

Wiser

Analyzing the holiday retail trends of 2023 can illuminate the path forward for brands and retailers and clarify the steps they need to take to stay competitive. Data can help identify the promotional strategies that resonated with consumers, the products that flew off the virtual shelves, and the ones that didn’t.