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MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

Numerous conferences and sessions held over the first two days provided a comprehensive overview of market trends, featuring many exclusive international speakers. Retail investment has been especially driven by the strong performance of the Italian, Portuguese, and Spanish markets, alongside robust results in the UK.

Marketing 264
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Building Tomorrow’s Retail IT: Strategies for 2025 and Beyond

Retail TouchPoints

Whilst many retailers may have experienced growth over the past few years, there are massive differences between what they need for a future-proof digital strategy, dependent on organisation size, resources and growth goals. This is especially true when assessing and improving IT business systems.

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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. Marketers are really at the forefront of this transformation ,” Schwartz said.

Consumer 289
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Why retail media has become the next big tool in performance marketing

Inside Retail

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services.

Marketing 277
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A Blueprint for Retail Cyber Resilience: Evolving Tactics for Today’s Digital World

Retail TouchPoints

In the highly competitive retail market, businesses are leveraging technology to strengthen brand loyalty and enhance consumer experiences in ways that only science fiction writers could have imagined 40 years ago. retailers accounted for 62% of such incidents globally.

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The “Great Mall Resurgence” in the American retail market

Inside Retail

The post The “Great Mall Resurgence” in the American retail market appeared first on Inside Retail Australia.

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Personalized Disruption: Grocery’s Secret to Breaking Old Habits

Retail TouchPoints

Theres no shortage of talk about technology thats going to redefine, dominate, or transform retail this year. Much of this language boils down to marketing speech, and often, true industry disruption fails to materialize. There is no shortage of tech hyperbole in retail. As such, traditional grocers are losing market share.

Grocer 173