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The North Face Appeals to All 5 Senses to Bring the Outdoors into its London Flagship

Retail TouchPoints

Want to enjoy the best of the outdoors without, you know, actually going outside? For example, its complemented with a really well-done custom scent that captures the freshness of the outdoors coupled with warmth and earthy elements. Then the recently opened London flagship of The North Face is the place for you.

Outdoor 278
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KMD Brands sees decreased sales as markets remain volatile

Inside Retail

Outdoor and lifestyle retailer KMD Brands has seen a dip in its group sales of 0.5 KMD Brands’ group gross margin for this year was 140 basis points lower compared to the same period last year, with all brands focused on generating a higher cash flow given the competitive global market. per cent decline.

Marketing 194
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British Outdoor Brand Berghaus Launches in North America in Time for Oasis Tour

Retail TouchPoints

This article first appeared in our sister publication Shop Eat Surf Outdoor (SESO). market,” Wallace said, adding that alongside industry leaders and Colorado locals, athletes such as snowboarder Travis Rice, surfer John John Florence, and sports commentator Selema Masekela stopped by to hang out at the booth and check out product.

Outdoor 147
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Adidas Opens First TERREX Outdoor-Lifestyle Store in Canada

Retail TouchPoints

Adidas has brought its TERREX outdoor brand to Vancouver, British Columbia’s Kitsilano neighborhood with a new brick-and-mortar store. As TERREX expands its brick-and-mortar presence, location scouting for the label has been focused on areas that are known to attract outdoor enthusiasts. according to Hypebeast.

Outdoor 306
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Outdoor Supacentre fined $300,000 over spam

Inside Retail

Four-wheel drive and camping accessory retailer Outdoor Supacentre (trading as 4WD Supacentre) has been fined $302,500 for sending more than 83,000 spam texts. According to these rules, businesses have to have consent from consumers to receive e-marketing messages, and the messages must contain an unsubscribe option.

Outdoor 258
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Backcountry Bolsters Digital CX to Manage Outdoor Recreation Shopping Surge

Retail TouchPoints

Fueled by consumers’ desire for safer, socially-distant-friendly entertainment during the pandemic, the increased interest in outdoor recreation has driven growth for outdoor gear and apparel retailer Backcountry.com.

Outdoor 299
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REI Co-op Returning to Its Values, Says CEO Mary Beth Laughton

Retail TouchPoints

This article was first published in our sister brand Shop Eat Surf Outdoor A lot has happened politically and in the outdoor industry since REI s new President and CEOMary Beth Laughtonwas appointed to the role in January, she noted onstage at Outside Summit in Denver, Colo. last week. We need them to feel welcomed into our industry.

Returns 213