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How to Price for Long-Term Growth and Profit

Wiser

We tend to think of pricing as its own distinct practice. In reality, a pricing strategy needs to be baked into the entire process. If that’s the case, does the pricing reflect the value? What is a Pricing Strategy? Internally, the factors that should influence the pricing strategy you choose include: Revenue targets.

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How to Price for Long-Term Growth and Profit

Wiser

The goal for most businesses is to maximize both profit and growth. But often, these goals can contradict one another and it can be difficult to achieve profitable growth. The secret to achieving profitable growth is to price for long-term gains. .

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Profit-first tips for your post-peak season review

Inside Retail

As e-commerce growth strategist Mal Chia suggests: “Reflecting on the past year is a game-changer. For many retailers, the stretch from January to October can be financially challenging, with the aim to break even or achieve slight profit margins in November. How can you conduct a profit-driven performance review?

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Win the Digital Shelf with Digital Shelf Optimization

Wiser

This strategy is pivotal for sustainable, profitable growth in the online marketplace. But what does digital shelf optimization really entail and how can it make a difference to your brand? This loss translates directly into monetary terms, affecting the overall profitability of a brand.

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Retail Pricing is a Science – Not an Art

Retail TouchPoints

Now, these smart-to-market brands are taking this time of fluctuating costs and economic uncertainty to evaluate their pricing strategies. With margins being squeezed from rising inflation and inventory challenges, brands need to better align pricing with the current market conditions and consumer demand.

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Understanding eCommerce Business Models: A Guide

Wiser

Key factors to consider include the brand’s target audience, product offerings, pricing strategy, and scalability. The chosen model should align with the brand’s long-term growth strategy and customer satisfaction objectives. For example, Amazon and eBay.

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Turning Retail Losses into Profits

Retail TouchPoints

How can retailers transform losses into profits? As a result, profitability is now a top priority for retail CEOs. Faced with shifting economic and consumer dynamics, retail leaders strive to unlock strategies that turn losses into profits. Ironically, ecommerce might be part of the profitability problem.