365 Retail

JUNE 28, 2022

Opti-channel marketing shows a brand or retailer how a shopper responds to specific media channels so it is able to improve its focus on ad spending across those that deliver the best return on investment (ROI). Overall, this approach is less effective at efficiently driving purchase. www.catalinamarketing.co.uk .

Retail Marketing 98

Retail Marketing Marketing Advertising Consumer 98

Rain Pros

AUGUST 17, 2023

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

Retail Marketing 52

Retail Marketing Payment Services Marketing Value Offer 52

Rain Pros

MAY 1, 2023

Importance of Marketing Tools in Retail Chances are your retail business provides the same or similar products as other businesses in your local area and on the internet. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

Retail Marketing 52

Retail Marketing Payment Services Marketing Value Offer 52

Medallion Retail

JULY 2, 2021

In our June blog “Retail Personalities: How 5 Brands Excel at Expressing Theirs,” we wrote about the passionate and sometimes cult-like love that consumers have for some of their favorite retailers and brands and how these physical retail businesses have.

Returns 52

Returns ATS Consumer Retail Marketing 52

Retail TouchPoints

APRIL 18, 2024

Alliance Retail Group (ARG) — a nonprofit self-negotiating ad group that helps independent grocers band together to remain competitive — has launched a retail media network (RMN) that will be powered by Swiftly. billion in retail sales. We are leveraging our consumers and our collective $16.5

Grocer 255

Grocer Advertising Promotions Point of Sale 255

Trax Retail

AUGUST 23, 2023

Key performance indicators (KPIs) are the foundation of any successful retail marketing strategy. After setting specific, measurable, achievable, realistic, and timely goals and putting the right measurement tools in place, the marketing team charts progress based on goal forecasting and benchmark achievement over time.

Retail Marketing 40

Retail Marketing Marketing Advertising Shopping 40

Inside Retail

FEBRUARY 19, 2024

This week, The Iconic hard-launched a new brand campaign to serve as a reminder, to consumers and itself, that the online retail platform is far from finished with disrupting and innovating the Australian and New Zealand retail industry. The new campaign is intended to remind consumers of why they shop with The Iconic.

Marketing 130

Marketing Fashion Returns Shopping 130

Retail TouchPoints

SEPTEMBER 29, 2023

With our Editor’s Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. Indeed, retail is one of the least consolidated industries in the U.S. Even in the marketplace segment, Amazon isn’t a monopoly.

Advertising 282

Advertising Fulfillment Customer Experience Marketing 282

Retail TouchPoints

NOVEMBER 21, 2023

If retailers are only prioritizing their marketing dollars from Black Friday through Christmas Day, they’re likely missing out on an audience that has already begun their holiday shopping. The desire to start the holiday festivities early extends into what consumers are watching at home. billion online!

Shopping 266

Shopping Specialty Retailers Consumer Department Stores 266

Retail TouchPoints

AUGUST 25, 2023

Our regular Editors Perspectives column offer insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. But both stores proved me wrong and shut up (at least temporarily) that cynical little devil on my shoulder.

Returns 220

Returns Accessories Apparel Consumer 220

Inside Retail

OCTOBER 13, 2021

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services. Embrace the opportunity.

Marketing 277

Marketing Advertising Point of Sale Returns 277

Retail TouchPoints

MARCH 21, 2022

Google’s management solution appears to be aimed at the small- to mid-sized retailer market, an already hotly contested territory being fought over by Shopify, with its Shopify Fulfillment Network offering two-day delivery and promising smooth returns, and Amazon with its FBA (Fulfillment by Amazon) services for its marketplace sellers.

Fulfillment 221

Fulfillment Planning Returns Management 221

Inside Retail

APRIL 12, 2021

Nike will start collecting and cleaning some of the sneakers that are returned by customers and reselling them at a discount in stores as part of its Nike Refurbished program, which launched on Monday. . Nike Refurbished is just the latest secondhand initiative from a major retailer in recent months.

Fast Fashion 264

Fast Fashion Fashion Returns Consumer 264

Retail TouchPoints

MAY 1, 2023

In addition, every separate funding stage was down by 44% to 54% YoY, which shows investors are comprehensively assessing all current and potential investments at all stages of growth. From a business model perspective, we have found DTC to be a misnomer,” explained Sonia Nagar, General Partner at Pritzker Group Venture Capital.

Beauty and Health 247

Beauty and Health Consumer Health & Wellness Department Stores 247

A1 Retail

JULY 15, 2022

Returning after a two-year hiatus due to Covid and international travel restrictions, the show, taking place on 17 th – 19 th July, has exceeded its international targets and hundreds of global businesses are flocking to the UK to meet buyers and retailers.

Shopping 59

Shopping ATS Fashion Returns 59

Retail TouchPoints

NOVEMBER 23, 2022

From a marketing perspective, why would you ignore the activity happening?” said Eric Meth, Chief Revenue Officer at Surfside in an interview with Retail TouchPoints. “ A left turn or right turn can happen and can completely steer that potential sale off to another brand or off to another retailer.

Marketing 276

Marketing Promotions Retail Marketing Returns 276

Retail TouchPoints

MAY 1, 2023

In addition, every separate funding stage was down by 44% to 54% YoY, which shows investors are comprehensively assessing all current and potential investments at all stages of growth. From a business model perspective, we have found DTC to be a misnomer,” explained Sonia Nagar, General Partner at Pritzker Group Venture Capital.

Beauty and Health 208

Beauty and Health Health & Wellness Department Stores Returns 208

Retail TouchPoints

JULY 14, 2020

The coronavirus will squash retail growth this year, with worldwide sales expected to drop 5.7% sales declining at an even higher rate, 10.5% , according to the latest forecasts from eMarketer. Curbside pickup and other at-store fulfillment options have helped drive the surge in e-Commerce sales. trillion. “The

Fulfillment 203

Fulfillment Returns Retail Marketing Marketing 203

Inside Retail

AUGUST 14, 2023

While the move reflects the vital role of technology in today’s fast-changing and competitive retail environment, experts say it could be some time before the retailer sees a return on its investment. Many competitors are driving this market, but GenAI and AI/ML solutions are still in their infancy.

Returns 130

Returns Marketing Management Department Stores 130

Retail TouchPoints

JANUARY 28, 2022

One silver lining though all of this has been the emergence of zero-party data in retail’s marketing arsenal. All retailers want to guess less, and the more they dig into zero-party data and find clever ways to get customers to share personal details, the closer they get to a higher, more granular understanding of them.

Kiosk 269

Kiosk Outdoor Checkout Marketing 269

Retail Focus

APRIL 20, 2023

“Since our inception, we have prioritised innovation to ensure our solutions are evolving alongside the ever-changing needs of today’s retail market,” said Kristin Naragon, Chief Strategy and Marketing Officer at Akeneo.

Management 130

Management Customer Experience Fulfillment Marketing 130

Retail TouchPoints

JANUARY 28, 2021

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do these new “pandemic personas” look like, and how can retail marketers cater to their new needs to set benchmarks for a successful 2021? Newly-Online Nelly.

Consumer 263

Consumer Marketing Retail Marketing Shopping 263

Inside Retail

FEBRUARY 27, 2024

Neil Saunders, managing director and retail analyst at GlobalData, believes the store closures are “a necessary step to strip the dead wood from Macy’s”. There are too many underperforming stores in the portfolio that will not generate a strong return on investment, even if they are improved. Can Macy’s compete in luxury?

Department Stores 130

Department Stores Location Finance Planning 130

Retail TouchPoints

JUNE 16, 2021

As a result, 80% of marketers say the shift toward the self-reliant buyer has created a massive increase in the importance of marketing within the organization, according to the Rising Above the Fray report by CMO Council. Many marketers take a “defensive posture,” where they put an emphasis on repeat buyers and loyalty programs.

Marketing 220

Marketing Returns Marketing Spend Accounting 220

Retail TouchPoints

DECEMBER 1, 2023

Our Editor’s Perspectives columns offer insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. Frenzied masses lined up in the cold, then a stampeding rush to be the first to get at the discount TVs? Remember the Black Fridays of yore?

Shopping 283

Shopping Advertising Consumer Accounting 283

Retail TouchPoints

JUNE 1, 2022

But if you’re interested in what’s driving retail growth right now, in 2022, you’ve come to the right place. Shoppers are returning to stores, again. It’s also why retailers are spending billions on new store openings, up 13% versus 2021. As Target CEO Brian Cornell said, “Our stores are at the very center of our strategy.”

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Checkout Location Shopping Consumer 299

Retail TouchPoints

MAY 31, 2022

This goes for the lessons learned by retail brands as they operated through one crisis-induced challenge after the next, navigating the ups and downs of the pandemic as best they could, while meeting unprecedented customer demand. At Coveo , O’Connor serves as Group VP, Commerce. The Gen Z Factor.

Customer Experience 327

Customer Experience Consumer Shopping Fashion 327

Inside Retail

MAY 8, 2022

Am I the only one who’s suddenly doing a lot more shopping at 8pm? Twenty-per-cent off at my local Thai restaurant on a Friday night? Firstly, a lack of physical access to brick-and-mortar retail outlets has been no barrier to growth whatsoever. Of these channels, TV attracts by far the largest media investment, at 37 per cent.

Advertising 264

Advertising Beauty and Health Marketing Consumer 264

Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Sai Koppala is the CMO at SheerID.

Marketing 288

Marketing Promotions Advertising Comparison Shopping 288

365 Retail

NOVEMBER 14, 2023

This exclusive gathering offered a sneak peek into Sephora’s new retail space, designed to be a beauty enthusiast’s haven, ahead of its accessibility to the broader public. Sephora’s return to the UK retail scene has been strategic and impactful.

Returns 103

Returns Beauty and Health Marketing Location 103

Retail Focus

FEBRUARY 23, 2024

Here, Retail Focus picks out some of the best examples of surface interaction within the retail market. At the recent ISE 2024 digital tech event in Barcelona, PPDS, the exclusive global provider of Philips professional displays, launched the new Philips Unite LED All In One Series of screens for use in retail environments.

Promotions 162

Promotions Shopping Marketing Consumer 162

Inside Retail

APRIL 22, 2021

The e-commerce industry is growing at a rapid rate, and it’s impacting brands and retailers in numerous ways. At the same time, it can be incredibly challenging to keep up with trends that change almost daily. According to one recent survey from ShipStation, 66% of consumers prefer contactless returns.

Fulfillment 299

Fulfillment Beauty and Health Advertising Accounting 299

Inside Retail

JULY 21, 2021

According to an International Data Corporation (IDC) study, AR is anticipated to see compound annual growth rates of up to 135 per cent in retail market spend by 2023, and Snap is eager to get a slice of the pie. In e-commerce, a lot of item returns happen as the product looks different from the image in the e-store.

Returns 147

Returns Consumer Customer Experience Marketing Spend 147

Inside Retail

JUNE 23, 2022

Herrington brings 17 years of experience at Amazon to the role, including more than seven years as senior vice president of the North American consumer business. Felton brings nearly 18 years of experience at Amazon, including 12 years in retail and operations finance leadership roles.

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Finance Returns Customer Experience Management 130

Independent Retailer

FEBRUARY 24, 2022

MAGIC , the leading industry connector for the trend and young contemporary markets, organized by Informa Markets Fashion, recently announced its 2022 event calendar, which includes the debut of a new event – MAGIC Nashville, aimed to expand the retail market and fill gaps between primary buying seasons.

Accessories 83

Accessories Fashion Apparel Returns 83

Retail TouchPoints

OCTOBER 23, 2020

The question everyone is asking is: Why should DTC brands add the traditional retail model to their online portfolios if they are experts at shaping the online buying experience to match their shoppers’ desires? There shouldn’t be a disconnect between the online brand shoppers fall in love with and the C2B retail space.

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Shopping Returns Location Consumer 227

Retail TouchPoints

JULY 19, 2021

Mastering data is critical for retailers, particularly those serving specialty areas. The ability to reach consumers at the moments in time when they’re likely to make — or at least consider — key purchase decisions is the ultimate marketing challenge. Can you determine what data I need compared to what I already have?

Retail Marketing 264

Retail Marketing Marketing Consumer Promotions 264