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Backcountry Bolsters Digital CX to Manage Outdoor Recreation Shopping Surge

Retail TouchPoints

Fueled by consumers’ desire for safer, socially-distant-friendly entertainment during the pandemic, the increased interest in outdoor recreation has driven growth for outdoor gear and apparel retailer Backcountry.com. Just before the pandemic took hold in the U.S.,

Outdoor 299
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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). It was an involved, intense process.

Checkout 194
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Thinking Outside the Mall: Using Exterior Spaces to Draw Shoppers In

Retail TouchPoints

For those not familiar, it’s an enormous structure, and like most auto-centric suburban shopping centers, it’s surrounded by acres of parking spaces. Supreet Barhay: Even before the pandemic, we were looking at ways shopping centers could draw more foot traffic by creating additional places for community and engagement.

Outdoor 313
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News Corp unveils online marketplace of endorsed products

Inside Retail

checkout , a dedicated commerce content destination it believes will “address consumer needs” The marketplace features product reviews, recommendations and information to help shoppers make shopping decisions and find the best deals, said MD client product at News Corp, Pippa Leary. Leary said news.com.au

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Glassons joins mix in Westfield Knox fashion precinct to open this month

Inside Retail

New Zealand clothing retailer Glassons is to join the tenant lineup at Westfield Knox’s new fashion and lifestyle precinct scheduled to open on November 23. Glassons will join Uniqlo, JD Sports, General Pants Co, and Glue Store, which will be part of the last stage of the $355 million redevelopment of the Victorian shopping centre.

Fashion 130
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The Grocery Store Experience: How to Design Safe, Adaptable Shopping Environments

Retail TouchPoints

To gather insights as part of the Post Occupancy Evaluation process, T&C and the Building Performance team at Cushing Terrell developed and distributed a survey to T&C’s customer base across their six store locations. Many noted that their positive perception of T&C’s COVID-19 response has increased their loyalty.

Shopping 230
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5 Real-World Ways 5G Will Transform Retail

Retail TouchPoints

5G is really three things — speed , latency and massive connectivity ,” said Michael Colaneri, a 30-year AT&T veteran who now leads the telecom’s retail business vertical. Here are five places where 5G-enabled experiences/solutions are either being tested or have already been deployed at retail. What is 5G, Really?