Retail TouchPoints

JUNE 3, 2022

Today’s landscape is vastly different because consumers demand a more curated experience wherever and whenever they shop. Enter social commerce. What is Social Commerce? The Explosion of Social Commerce. So to drive revenue on social commerce, brands need to get noticed.

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Retail TouchPoints

OCTOBER 6, 2022

Take note of category demands: While the Mastercard SpendingPulse revealed moderate growth across categories, electronics, apparel and luxury (excluding jewelry) are likely to have the most significant year-over-year gains. This will create a significant opportunity for specialty apparel retailers, which are predicted to see 4.6%

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Retail TouchPoints

OCTOBER 15, 2021

this year alone, representing approximately 21% of the total women’s apparel market. Retailers need to listen to the customers who are demanding representation, or risk walking away from potential profit and alienating a new consumer base.”. billion in the U.S. Inclusion Definitions Expanding Beyond Sizing.

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Consumer Merchant Services Markdowns Fulfillment 290

Retail TouchPoints

SEPTEMBER 20, 2022

Choose Your Own Model AR try-on tool for apparel. We are excited to test, learn and iterate on what drives performance for advertisers as we continue to break new ground with our partners.”.

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Retail TouchPoints

MAY 12, 2022

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

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Retail TouchPoints

MARCH 1, 2024

Retargeting existing customers to boost conversions has always been a strong tactic for retailers, and it’s likely to become even more important as third-party cookies deprecate and more stringent privacy regulations go into effect.

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Department Stores Wholesale Finance Apparel 223

Retail TouchPoints

JULY 30, 2020

The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies. The move from school supplies and apparel to hardware and computers wasn’t at all surprising to us,” Sides explained.

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Merchant Services Advertising Apparel Planning 258

Retail TouchPoints

NOVEMBER 3, 2023

It’s a common marketer’s dilemma: how do you expand your brand’s appeal beyond its core customers?

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Advertising Apparel Marketing Promotions 269

Retail TouchPoints

FEBRUARY 19, 2021

Target’s Black History Month collection: In its sixth year, Target’s largest-ever exclusive collection of products from Black designers and businesses features apparel, accessories and more. Porche received a $50,000 Lowe’s Small Business Grant, with McInnis and Shah receiving $5,000 grants. Target Black History Month collection. •

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Apparel Location Accessories Planning 276

Retail TouchPoints

AUGUST 18, 2023

For Kit Garton, VP of Product at DTC men’s swimwear and apparel brand Chubbies , being a “digital native” entails more than just growing up with the internet and your favorite celebrities all in the palm of your hands. “It “The oldest members of Gen Alpha are [themselves] turning 13 , so they are beginning to influence household purchases.”

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Returns Consumer Checkout Apparel 236

Retail TouchPoints

JANUARY 19, 2022

The brand was even able to sell 100,000 units by offering digital apparel for avatars inside of Zepeto. When asked by CNBC Closing Bell co-anchor Sara Eisen whether Ralph Lauren plans to release its own line of NFTs, Louvet noted that while they are having conversations internally, they “don’t just want to follow the trend.

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Department Stores Wholesale Consumer Fashion 254

Retail TouchPoints

NOVEMBER 12, 2021

RTP: Where do you see social commerce fitting into the mix for local retailers in the coming years? One of the brands that we work with closely and that I think that has done this so well is [fitness apparel brand] Gymshark. And fortunately Shopify and our merchants are active participants in all those spaces.

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Merchant Services Shipping Fulfillment Social Commerce 244

Retail TouchPoints

NOVEMBER 18, 2021

Crate & Barrel did a total revamp of its search engine tool and the results have been undeniable: “We have noticed higher conversion and increases in add to cart and order value because we are continuing to serve up more relevant items to our customers,” said Aaron Veit, Director of Digital Product Management at Crate & Barrel.

Consumer 257

Consumer Merchant Services Payment Services Advertising 257

Retail TouchPoints

JANUARY 27, 2021

In the apparel space, marketing traditionally focused on the product with the brand often taking a back seat,” Shokrian explained. Product and partnerships: Known for bold and colorful patterns and culturally relevant partnerships, MeUndies will continue to focus on marrying product design and brand strategy. “In

Consumer 260

Consumer Apparel Fulfillment Planning 260

Retail TouchPoints

DECEMBER 21, 2023

Accessibility Moved into the Mainstream The fight for inclusion by people with disabilities saw some key victories in 2023, as retailers and brands began to recognize the buying power of this sector: Market Reports World has forecast an annual CAGR of 5.74% for adaptive apparel from now through 2030. Alicia Esposito 7.

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Sporting Goods Advertising Consumer Apparel 297

Retail Geek

JANUARY 12, 2024

No Shopify launches an ad product such as a retail media network Yes Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. For 2023, live streaming commerce, still not meaningful in the US. 56:16] And, you know, Xi’an is really largely focused on apparel.

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Retail Geek

OCTOBER 6, 2022

We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). Right I go out of the inventory that’s getting unpacked right now is Home Improvement and apparel that had a like a nice Spike. Scot: [14:26] Right.

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Social Commerce Merchant Services Shopping Promotions 52

Retail TouchPoints

MAY 9, 2023

billion on a pa r tnership with Apparel Impact Institute , a nonprofit that works with manufacturers to set and implement energy efficiency programs. Priority 3: Localization Order fulfillment and transportation management play a big role in the sustainability conversation, and SHEIN shared that it would spend $7.6

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Retail TouchPoints

JULY 2, 2021

While discussions on diversity, inclusion and social responsibility have come to the forefront in retail over the last year, the billion-dollar market for adaptive and inclusive apparel remains largely untapped — but that’s changing. “In THEME 3: Changing Corporate Culture.

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Merchant Services Customer Experience Marketing Consumer 184

Retail TouchPoints

MARCH 11, 2022

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Meta Showcases Social Commerce Successes.

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Retail Geek

JULY 9, 2021

You know at least three and maybe four of them are all like cumulatively what I would call Commerce right like you taught you know. [25:10] 25:10] What big trends am I talking a lot with with clients about it since its creators as micro influencers its video driven Commerce its. Social commerce and the the sleeper is.

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Shipping Merchant Services Fulfillment Wholesale 98

Retail Geek

APRIL 7, 2023

We also briefly discuss e-commerce in Brazil, around Jason’s recent trip to São Paulo. In this episode we recap everything you may have missed if you couldn’t make it to Las Vegas. Progression and then this last one that we’ll talk about at the end called platforms. [19:11] Meta did a keynote and they talked a lot about. [42:31]

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Merchant Services Payment Services Social Commerce Advertising 52

Retail Geek

JANUARY 6, 2023

12:35] Look it was an early social commerce player as far as leveraging Pinterest and things that you could do with. Order management system warehouse management system all the way down to the call center and the warehouse it was, um pretty pioneering on the web services side as far as. [12:35]

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Merchant Services Consumer Fashion Marketing 52

Retail TouchPoints

AUGUST 19, 2020

These companies are being asked to be not a furniture or apparel company, but to be a provider of 3D content ,” he noted. This lack of consistency puts these companies in the position of needing to either develop the skills needed to produce these images in-house, or to hire third parties to create them.

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Apparel Consumer Social Commerce Customer Experience 345