Retail TouchPoints

MARCH 28, 2024

To drive additional buzz for the activation, Pacsun and Slick Rick co-created a four-piece, limited-edition collection, giving shoppers access to “IRL” apparel inspired by the Roblox experience. The merch collection is available online and in Pacsun stores, so passionate Pacsun customers can “twin” with their digital avatars.

Fashion 223

Fashion Accessories Apparel Consumer 223

Retail TouchPoints

APRIL 11, 2024

Sports fans deserve a place to gather, celebrate their passions and foster new ones, and Fanatics Fest NYC aims to do just that,” said Lance Fensterman, CEO of Fanatics Events in a statement.

Planning 147

Planning Apparel Social Commerce ATS 147

Retail TouchPoints

MARCH 1, 2024

Retargeting existing customers to boost conversions has always been a strong tactic for retailers, and it’s likely to become even more important as third-party cookies deprecate and more stringent privacy regulations go into effect. That’s much more useful [data] than the first consumer.

Department Stores 201

Department Stores Wholesale Finance Apparel 201

Retail TouchPoints

AUGUST 18, 2023

And more importantly, how does this “native” status impact the methods brands use to engage these current and future consumers? A panel at the June 2023 Retail Innovation Conference & Expo provided answers and insights in the session titled Gen Z and Gen Alpha: Creating Impactful Brands for the Next Wave of Consumers.

Returns 211

Returns Consumer Checkout Apparel 211

Retail TouchPoints

JUNE 3, 2022

Today’s landscape is vastly different because consumers demand a more curated experience wherever and whenever they shop. Enter social commerce. What is Social Commerce? The Explosion of Social Commerce. So to drive revenue on social commerce, brands need to get noticed.

Social Commerce 245

Social Commerce Accounting Consumer Customer Experience 245

Retail TouchPoints

JULY 30, 2020

Only consumers only had 17% of their shopping done by early July, and 54% said they held off on spending because they didn’t know what they needed. The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies.

Merchant Services 244

Merchant Services Advertising Apparel Planning 244

Retail TouchPoints

JANUARY 19, 2022

The consumer is looking for aspirational product stories and we have a unique opportunity to serve them in this space.”. But given how consumers have become more digitally engaged and environmentally focused, how is Louvet reimagining the brand and the way it shows up in the world? Heritage sometimes isn’t enough ,” Louvet admitted.

Department Stores 228

Department Stores Wholesale Consumer Fashion 228

Retail TouchPoints

SEPTEMBER 20, 2022

Choose Your Own Model AR try-on tool for apparel. These new advertising functions follow the rollout of a number of consumer-facing site enhancements designed to “take the guesswork out of online shopping” for Walmart shoppers.

Advertising 225

Advertising Apparel Promotions Marketing 225

Retail TouchPoints

NOVEMBER 3, 2023

It’s a common marketer’s dilemma: how do you expand your brand’s appeal beyond its core customers?

Advertising 243

Advertising Apparel Marketing Promotions 243

Retail TouchPoints

MAY 12, 2022

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

Social Commerce 283

Social Commerce Shopping Fashion Checkout 283

Retail TouchPoints

FEBRUARY 19, 2021

Target’s Black History Month collection: In its sixth year, Target’s largest-ever exclusive collection of products from Black designers and businesses features apparel, accessories and more. Taufeek Shah’s Lola’s Fine Hot Sauce , an Asian-American inspired hot sauce that is gluten-free, vegan and non-GMO project-verified.

Apparel 248

Apparel Location Accessories Planning 248

Retail TouchPoints

NOVEMBER 12, 2021

Oftentimes I don’t think consumers realize they can get something faster by just swinging by a local store than getting it shipped to them. RTP: Where do you see social commerce fitting into the mix for local retailers in the coming years? They have been able to build a community that is really authentic.

Merchant Services 214

Merchant Services Shipping Fulfillment Social Commerce 214

Retail TouchPoints

JANUARY 27, 2021

When describing the essence of modern direct-to-consumer (DTC) brands, words like “digitally native,” “quirky,” “edgy” and “creative” are often used. Founded in 2011, MeUndies initially stood out with its bold, colorful and pop culture-infused prints as it acquired a loyal customer base through social media.

Consumer 231

Consumer Apparel Fulfillment Planning 231

Retail TouchPoints

DECEMBER 21, 2023

Resale Continued its Rise but Came Under Financial Scrutiny Consumers’ enthusiasm for secondhand goods, as well as other forms of more sustainable consumption like rental and repair services, showed no sign of slowing in 2023. But negative press didn’t stop either app from drawing U.S.

Sporting Goods 273

Sporting Goods Advertising Consumer Apparel 273

Retail Geek

JANUARY 12, 2024

No Shopify launches an ad product such as a retail media network Yes Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. For 2023, live streaming commerce, still not meaningful in the US. The bulk of my e-commerce data comes from Amazon. It’s real.

Drop-Shipping 59

Drop-Shipping Apparel Shipping Fast Fashion 59

Retail Geek

OCTOBER 6, 2022

Episode 297 is a recap of the GroceryShop trade show in Las Vegas, and the Consumer Brands Executive Summit in Colorado Springs. We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). Scot: [14:26] Right.

Social Commerce 52

Social Commerce Merchant Services Shopping Promotions 52

Retail TouchPoints

MAY 9, 2023

Several projects are in motion, including SHEIN Exchange, a peer-to-peer resale platform that allows customers to sell their “pre-loved” SHEIN items. billion on a pa r tnership with Apparel Impact Institute , a nonprofit that works with manufacturers to set and implement energy efficiency programs.

Fulfillment 229

Fulfillment Fashion Apparel Fast Fashion 229

Retail TouchPoints

JULY 2, 2021

While discussions on diversity, inclusion and social responsibility have come to the forefront in retail over the last year, the billion-dollar market for adaptive and inclusive apparel remains largely untapped — but that’s changing. “In We also learned it wasn’t our role to prescribe the product or solutions that our customer needed.

Merchant Services 183

Merchant Services Customer Experience Marketing Consumer 183

Retail Geek

JULY 9, 2021

You know at least three and maybe four of them are all like cumulatively what I would call Commerce right like you taught you know. [25:10] 25:10] What big trends am I talking a lot with with clients about it since its creators as micro influencers its video driven Commerce its. Social commerce and the the sleeper is.

Shipping 98

Shipping Merchant Services Fulfillment Wholesale 98

Retail TouchPoints

MARCH 11, 2022

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Meta Showcases Social Commerce Successes.

Social Commerce 253

Social Commerce Merchant Services Advertising Shopping 253

Retail Geek

APRIL 7, 2023

We also briefly discuss e-commerce in Brazil, around Jason’s recent trip to São Paulo. In this episode we recap everything you may have missed if you couldn’t make it to Las Vegas. Progression and then this last one that we’ll talk about at the end called platforms. [19:11]

Merchant Services 52

Merchant Services Payment Services Social Commerce Advertising 52

Retail Geek

JANUARY 6, 2023

Matt: [2:02] Yeah have you too I like to think about my career or having two careers to date the first one was, very foundational for what I’m doing now but very quantitative, process-oriented mechanical engineering patent law Manufacturing, Ops Consulting things that had nothing to do with retail or fashion or e-commerce and then I. [2:32]

Merchant Services 52

Merchant Services Consumer Fashion Marketing 52

Retail TouchPoints

AUGUST 19, 2020

Practically everyone agrees that 3D imagery, whether it’s simply placed on a screen or is part of an augmented reality experience, provides a great way for consumers to educate themselves about a product — a key step in the shopper journey. Complexities Piled On Complexities. It’s like asking a carpenter to be a rocket engineer.”.

Apparel 344

Apparel Consumer Social Commerce Customer Experience 344