Retail TouchPoints

MAY 12, 2022

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

Social Commerce 293

Social Commerce Shopping Fashion Checkout 293

Retail TouchPoints

MARCH 11, 2022

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Meta Showcases Social Commerce Successes.

Social Commerce 266

Social Commerce Merchant Services Advertising Shopping 266

Retail TouchPoints

AUGUST 18, 2023

For Kit Garton, VP of Product at DTC men’s swimwear and apparel brand Chubbies , being a “digital native” entails more than just growing up with the internet and your favorite celebrities all in the palm of your hands. “It “The oldest members of Gen Alpha are [themselves] turning 13 , so they are beginning to influence household purchases.”

Returns 224

Returns Consumer Checkout Apparel 224

Retail TouchPoints

JULY 30, 2020

The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies. The move from school supplies and apparel to hardware and computers wasn’t at all surprising to us,” Sides explained.

Merchant Services 249

Merchant Services Advertising Apparel Planning 249

Retail Geek

JANUARY 12, 2024

No Shopify launches an ad product such as a retail media network Yes Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. For 2023, live streaming commerce, still not meaningful in the US. Jason: [23:17] Yeah, I think there is video commerce, right?

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Drop-Shipping Apparel Shipping Fast Fashion 59

Retail Geek

OCTOBER 6, 2022

We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). Right I go out of the inventory that’s getting unpacked right now is Home Improvement and apparel that had a like a nice Spike. Scot: [14:26] Right.

Social Commerce 52

Social Commerce Merchant Services Shopping Promotions 52

Retail Geek

APRIL 7, 2023

We also briefly discuss e-commerce in Brazil, around Jason’s recent trip to São Paulo. In this episode we recap everything you may have missed if you couldn’t make it to Las Vegas. Progression and then this last one that we’ll talk about at the end called platforms. [19:11]

Merchant Services 52

Merchant Services Payment Services Social Commerce Advertising 52