Retail TouchPoints

NOVEMBER 19, 2024

We’ve even experienced a few periods in the past when the store gained fleeting attention as a legitimate advertising medium (although Madison Avenue never quite agreed). That means it needs to be relevant to your store environment, including the product assortment, the trip missions in your channel and the way your customers shop.

Advertising 147

Advertising Point of Sale Shopping Accounting 147

Retail TouchPoints

MAY 9, 2025

Shopper loyalty is ultimately driven by overall savings, so customers will continue to shop wherever they can find the most value. Rethinking Grocery Marketing When grocery stores advertise a handful of CPG-funded products, only shoppers that prefer that brand are likely to respond. Right now, thats not at traditional supermarkets.

Grocer 173

Grocer Supermarket Promotions Customer Experience 173

Retail TouchPoints

MAY 17, 2024

Lucky for me, my local ShopRite just started offering Instacart ’s Caper Carts , so I had the chance to get some work done while also doing my weekly grocery shopping (talk about multi-tasking). Smart shopping carts are [an easy way for] retailers to dip their toes into [autonomous checkout]. by the end of 2024.

Checkout 289

Checkout Shopping Kiosk Supermarket 289

Retail TouchPoints

AUGUST 22, 2024

Partnerships like this one are not new for NBCU, which has been at the forefront of creating shoppable TV experiences, including: In November 2023 , NBCU teamed up with Walmart for a shopping integration tied to the Bravo reality series Below Deck Mediterranean ; In March the company unveiled a range of TV-enabled commerce opportunities for advertisers (..)

Point of Sale 263

Point of Sale Advertising Shopping Social Commerce 263

Retail TouchPoints

MAY 29, 2024

In the point of sale (POS) space, three AI applications show particular promise: Headcount and Heat Mapping in Brick-and-Mortar Retail Insights from shopper behavior data are valuable – and financially impactful – to retailers. It’s also about identifying prime retail “real estate.”

Merchant Services 327

Merchant Services Kiosk Point of Sale Department Stores 327

Retail Focus

FEBRUARY 6, 2025

Discrepanciessuch as a promotion advertised online but absent in-storecan cause confusion and undercut brand trust. To meet this demand, retailers need a fully integrated point-of-sale system capable of handling refunds, restocking, and real-time inventory checks.

Payment Services 147

Payment Services Returns Technical Support Promotions 147

Retail TouchPoints

AUGUST 24, 2023

Now the company has become the first toy brand to test out the hottest new arena in digital selling — TikTok Shop. Now it’s here: first launched in the UK and several Asian markets, TikTok Shop was quietly made available in the U.S. in November 2022. in November 2022. We’re nimble and super entrepreneurial.

Shopping 244

Shopping Merchant Services Fulfillment Social Commerce 244

Retail TouchPoints

OCTOBER 4, 2023

Gina Reduto leads NBCU’s client strategy team, whose job it is to consult with advertisers on where and how to share their message for maximum impact. Competition is crazier than ever in the retail category, and really across advertising in general,” said Reduto, SVP of Client Strategy at NBCU in an interview with Retail TouchPoints.

Advertising 292

Advertising Consumer Returns Shopping 292

Retail TouchPoints

JULY 8, 2021

Unibail-Rodamco-Westfield (URW), owner of Westfield shopping centers in the U.S., The companies will jointly invest in new customer experiences, events, marketing and on-premise advertising at Westfield shopping centers across the country, with plans to take the partnership global in the coming months.

Promotions 264

Promotions Advertising Returns Customer Experience 264

Inside Retail

NOVEMBER 21, 2021

It’s privacy-first and gives both parties access to ready-to-buy audiences right at the point of sale, allowing for more precise targeting (right down to the SKU level). . You might have heard rumours that contextual advertising is the way forward in a post-cookie world. Collab is the brainchild of The Pistol.

Point of Sale 264

Point of Sale Checkout Advertising Accounting 264

Retail TouchPoints

AUGUST 31, 2022

Keeping that in mind, let’s think about how location data empowers CPGs to better understand their audience, choose the best retail partners, advertise smartly and scale globally. From the point-of-sale to stock information, the retail industry is brimming with data. Yet these data points are only part of the story.

Location 290

Location Advertising Promotions Point of Sale 290

Inside Retail

OCTOBER 13, 2021

Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services. Traditional mass-media campaigns simply cannot compete with that.

Marketing 277

Marketing Advertising Point of Sale Returns 277

Retail TouchPoints

MAY 31, 2023

Others might have just stopped in out of happenstance, doing a little window shopping for the day. According to a Retail TouchPoints survey , the industry has been exploring ways to reconfigure the physical retail space and implement digital elements into the overall shopping experience. Digital signage makes this possible.

Advertising 278

Advertising Customer Experience Point of Sale Marketing 278

Retail TouchPoints

APRIL 23, 2024

Having spent a whopping $3 billion on online advertising in the U.S. in 2023, China’s Temu is hoping that its online advertising blitz can help it establish a foothold in what is traditionally Amazon’s territory. advertising campaigns, signaling that this trans-Pacific ecommerce battle is only just beginning.

Checkout 263

Checkout Advertising Consumer Marketing 263

Retail Focus

DECEMBER 12, 2024

The first phase, completed two weeks ago, focused on revitalising and expanding the shopping gallery, with Leroy Merlin as its anchor tenant. Known for their freshly made, hot doughnuts, the brand has grown from 20 to 40 international markets within three years, with plans to reach 100,000 points of sale globally.

Marketing 264

Marketing Fashion Retail Marketing Management 264

Retail TouchPoints

DECEMBER 13, 2022

After two years of pandemic-driven online shopping, many consumers are stepping back out into the world and into physical stores. This means these marketers need a truly omnichannel, flexible advertising strategy that bridges both online and offline channels as more shoppers start toggling between the two again.

Telecommunications 278

Telecommunications Advertising Location Kiosk 278

Retail TouchPoints

OCTOBER 4, 2023

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. Having grown up as internet natives, Gen Z is said to be more desensitized to traditional advertising.

Merchant Services 264

Merchant Services Social Commerce Checkout Payment Services 264

Inside Retail

JUNE 18, 2024

To draw foot traffic to the opening day of its Brisbane store, July promoted a competition via social media and local advertising. July was able to use its point of sale to log all of those new acquisitions into its single system. But most importantly, it creates a seamless customer experience as well.

Customer Experience 264

Customer Experience Promotions Returns Point of Sale 264

Retail TouchPoints

JULY 10, 2024

The ability to gather information from mobile app sales, social media and points of sale may be especially helpful for understanding a brand’s relationship to the customer, and the Gen Z cohort more specifically. It’s not just about avoiding potential pitfalls.

Point of Sale 261

Point of Sale Location Consumer Customer Experience 261

Inside Retail

JANUARY 21, 2024

The brand has grown to have a presence in 80 countries through a distribution network encompassing 1200 points of sale across stand-alone stores, franchises, department stores, multi-brand leather goods stores, travel retail and e-commerce websites.

Department Stores 262

Department Stores Boutique Fashion Accessories 262

Inside Retail

JUNE 28, 2021

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

Retail TouchPoints

MARCH 30, 2023

No retailer has the necessary manpower to provide every customer with a one-on-one conversation with a live agent during their digital shopping journey, but AI makes this a real — and potentially lucrative — possibility. It all comes back to speed; MACH is named for it,” noted Thomas Mulreid, Head of Sales at Orium.

Point of Sale 298

Point of Sale Checkout Consumer Promotions 298

Retail TouchPoints

DECEMBER 21, 2023

When this person comes across an ad for a product that interests them — say, a backpack — getting that shopper through checkout as fast as possible is a top priority because as soon as they start moving, the sale is lost. Retailers used to be blind to who their shoppers are and what they’re shopping for, but not anymore.

Checkout 278

Checkout Payment Services Kiosk Advertising 278

Retail TouchPoints

NOVEMBER 11, 2021

From tiny boutiques to nationwide giants, retailers are using livestreaming and live shopping to reach customers in new and compelling ways. Shopping malls face an uncertain future, but an omnichannel-focused revamp can enhance convenience and generate consumer enthusiasm. The ins and outs of livestreaming. 16 from 3 to 3:30 p.m.

Merchant Services 342

Merchant Services Payment Services Consumer Beauty and Health 342

Retail TouchPoints

FEBRUARY 7, 2024

The digitization of brick-and-mortar stores is nothing new, but up until recently it has primarily been focused on surfaces in the store that are already digital: point-of-sale systems or back-of-house tasks like inventory management. If the NRF show is any indicator, then that is exactly things are headed in the coming years.

Point of Sale 287

Point of Sale Promotions Inventory Management Grocer 287

CJ Retail Solutions

AUGUST 11, 2024

From first visual displays to the point of sale, brands need to guarantee consistent representation at every customer touchpoint. Satisfied customers and sales can both benefit from effective brand integration. Smooth Branding Inside the Shop. The final touch is the point-of-sale.

Point of Sale 52

Point of Sale Customer Experience Promotions Merchant Services 52

Rain Pros

MARCH 17, 2023

As of June 1, 2023 QuickBooks Desktop will no longer be available for sale. And on October 4, 2023 QuickBooks Point of Sale will end operations. They also suggest that POS users, “…explore other point of sale solutions to determine what works best for your business.”

Point of Sale 52

Point of Sale Payment Services Specialty Retailers Jewelry 52

Retail Focus

DECEMBER 8, 2021

Even before the pandemic, the bricks and mortar aspect of the retail sector was undergoing major changes as the battle to attract people into stores, rather than shop online, intensified. Elsewhere, digital signage inside point-of-sale elements is being used to inform and educate customers.

Kiosk 208

Kiosk Promotions Fast Fashion Returns 208

Retail TouchPoints

APRIL 8, 2024

TikTok also offers seamless shopping feature integrations on the platform, which allows users to buy products immediately through shoppable ads and in-app checkout. In his ecommerce career, Fedotoff has generated over $100 million in revenue, profitably using paid advertising and influencers.

Marketing 264

Marketing Checkout Advertising Point of Sale 264

Inside Retail

JUNE 30, 2022

New Zealand’s The Warehouse Group is banking on a new technology to help it generate more revenue from digital advertising, so it can reinvest in keeping prices low amidst a looming economic recession. But this has been turbocharged in recent years, thanks to the rise of online shopping and digital advertising.

Planning 130

Planning Advertising Point of Sale Consumer 130

Retail TouchPoints

APRIL 3, 2024

Certain demographics may be more or less receptive to different types of images or advertisements. Utilizing these platforms for promoting giveaways, contests or countdowns directly on your signage further incentivizes shopper participation, creating a lively and interactive shopping environment.

Promotions 279

Promotions Customer Experience Point of Sale Accessories 279

Inside Retail

APRIL 11, 2022

The pandemic has greatly shifted consumers’ preferences for shopping, whether this be physically or online. The increased prevalence of omnichannel solutions has forced businesses to rethink their approach to keeping consumers engaged when shopping in-store. minded experience that can offer help and advice whenever available.

Payment Services 147

Payment Services Checkout Point of Sale Consumer 147

Mass Relators

JUNE 15, 2023

Circana Lift enables consumer packaged goods (CPG) manufacturers and retailers to accurately measure how their Snapchat advertising campaigns drive offline sales, providing insights into campaign effectiveness. We understand how crucial it is for CPG brands to precisely evaluate their advertising campaigns’ effectiveness.

Advertising 98

Advertising Point of Sale Accessories Apparel 98

Retail TouchPoints

FEBRUARY 10, 2021

Between the need for more expansive ecommerce functions, low-contact or no-contact shopping experiences, virtual communication between businesses and consumers and the digitization of functions like inventory and customer service, here are the top 10 technology trends pushing retail into the future faster than ever before. Geolocation.

Payment Services 173

Payment Services Fulfillment Supply Chain Management Management 173

Retail TouchPoints

APRIL 25, 2024

Given what a cash cow retail media has been for Walmart, this newest addition to its advertising roster doesn’t foretell a widespread self-checkout withdrawal — in fact, quite the opposite. As the CEO of Ahold Delhaize (owner of Food Lion , Giant and Stop & Shop , and one of the largest retailers in the U.S.)

Checkout 255

Checkout Payment Services Consumer Kiosk 255

Inside Retail

AUGUST 9, 2023

Over the past 12 years, the brand has grown to encompass nine of its own stores, one franchise, and an online store with an on-premise point-of-sale system. The impact of online shopping The rise of online shopping, accelerated by the pandemic, had a strong impact on the What’s Cooking business.

Advertising 130

Advertising Point of Sale Customer Experience Fulfillment 130

Retail TouchPoints

MAY 31, 2021

One of the greatest challenges for retailers will be operating under new health and safety measures as consumers resume in-store shopping. Combined with point of sale systems and sales data, this can lead to improved merchandising, in-store displays and increased sales. So what does the future hold?

Store Layout 165

Store Layout Kiosk Point of Sale Advertising 165