Behind the evolution of 107-year-old Japanese eyewear brand Tanaka Optical
Inside Retail
JULY 28, 2021
It operates more than 100 stores in Japan, manufacturing and marketing spectacles, contact lenses and hearing aids as well as selling other optical goods. IR: How has the optical market evolved since you launched your business? IR: Can you tell us what it was like to launch a new store during the pandemic?
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