article thumbnail

Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Retail TouchPoints

Suffice it to say that social commerce has arrived in America. However, one reason for this flurry of enhancements is that there’s still considerable friction in social commerce processes. Whether social commerce will play a crucial role in retail going forward is no longer a question. earning $26.97

article thumbnail

How to Tailor Return Strategies to New Holiday Shopping Patterns

Retail TouchPoints

It might seem counterintuitive for retailers to focus on returns when they are so focused on trying to convince customers to buy products in the first place (and rightly so). However, return policies actually have a major influence on whether shoppers go through with a transaction — particularly for increasingly popular online purchases.

Returns 262
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Today in Global Small Business: What You Need to Know About Social Commerce

LS Retail

Comcast RISE grants returns ! What you need to know about social commerce. Quote of the week: "Let us love winter, for it is the spring of genius." – Pietro Aretino The 10 best podcasts in 2021, according to The New York Times. Why ecommerce is so important to Indonesia's small businesses.

article thumbnail

Reducing the cost of free returns: how retailers are cutting back

Inside Retail

Customers want a quick, simple, and flexible return process and the peace of mind that if they don’t like an item, they can easily return it. Retailers know that hyper convenience is essential to the e-commerce proposition, and many continue to offer ‘free returns’ to remain competitive. Why do people return goods?

Returns 130
article thumbnail

Top Retail Trends of 2021

365 Retail

As 2021 reaches its close, the retail industry has undergone a number of dramatic changes within the past several months. Continue reading to familiarise yourself with the top retail trends of 2021. . The proliferation of social commerce. The post Top Retail Trends of 2021 appeared first on 365 RETAIL | Retail News.

article thumbnail

The Most Important Retail Metrics to Leverage in 2021

Retail TouchPoints

But when looking at these numbers, the excess data can feel overwhelming, so we’ve rounded up the most important retail metrics to leverage in 2021. You’ll want to look at organic sessions, paid sessions, how long people have stayed on your page and the number of new visitors vs. returning visitors. Website traffic: More than 4.5

article thumbnail

How Rising AR Adoption is Driving Snap’s Commerce Strategy

Retail TouchPoints

is making significant investments in the space with the launch of an AR Lab in 2021 to help brands develop AR experiences and the acquisition of AR commerce company Vertebrae earlier this year, among other moves. Not to mention that AR try-on has been proven to increase conversion and reduce returns.