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The End of the Branded Pen: How Smarter Swag is Reshaping Event Marketing

Retail TouchPoints

As consumer expectations evolve, so must the strategy behind the branded giveaway. Personalization and sustainability have emerged as priorities among consumers, reshaping the way merchandise is developed and delivered. As an example, today’s consumer is willing to pay a 9.7% This transformation isn’t just a trend.

Marketing 255
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David’s Bridal Acquires Wedding Media Brand, Launches Pearl Media to Create ‘Ultimate Inspiration Network’

Retail TouchPoints

Our customers look to Davids for all things wedding and planning, and Pearl Media Network will now allow advertisers to authentically capture our audiences, tapping into consumers during the household formation a true first for the industry, said Elina Vilk, Chief Business Officer at Davids Bridal in a statement.

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Two Australian furniture chains set for sale

Inside Retail

Quadrant later became a co-owner before taking full control of Amart in 2016. The move comes after the company sold its premium pet food company Prime100 to American consumer goods giant Colgate-Palmolive last month. Ironbridge Capital bought the chain for $500 million in 2006.

Planning 200
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JCPenney Launches Plus-Size Apparel Line with Supermodel Ashley Graham

Retail TouchPoints

Graham, who made history as the first size 14 model to be featured on the cover of Sports Illustrated Swim in 2016, has advocated for self-acceptance and female empowerment as she leads the conversation about body diversity on the runway.

Apparel 218
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Sustainability and Profitability: How Embedding Sustainability can Boost Business Performance

Retail TouchPoints

The program now covers 72 suppliers and has grown in total supply chain financing from $100 million in 2016 to $800 million in 2022, highlighting the critical role of value chain collaboration in decarbonization efforts. How to Upskill a Workforce examining how organizations can embed sustainability into the organization.

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Alfamart: Southeast Asia’s quiet retail giant with 22 million loyalty members

Inside Retail

The Alfagift ecosystem: Where data meets distribution To understand Alfamart is to understand the nuance of Southeast Asian geography and consumer behaviour. What started in 2016 as a basic CRM tool is now a full-fledged omnichannel commerce engine.

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The trademark dilemma: Protection vs priorities for Aussie retailers

Inside Retail

Australian burger chain Down-N-Out, founded in 2016, suffered a reputable loss when it lost its appeal to the high court in 2020 after American burger chain In-N-Out burger sought a legal trademark battle.