article thumbnail

How a Popular Beauty Blog Turned into Glossier

Indigo 9 Digital

Weiss then translated a dedicated millennial readership as well as an Instagram following into a set of loyal customers when she launched Glossier in 2014. Glossier decided to capitalize on brand ambassadors, customers that were already promoting its products online for free. Glossier was valued at $1.8 Do you like this content?

article thumbnail

Nordstrom Leaves Canada, 9 Reasons Why

Indigo 9 Digital

Nordstrom launched in Canada with one store in 2014 and by 2023 it had 13 stores (six full line stores and seven Rack stores), hardly moving at a breakneck speed. The trend towards smaller store formats arose well after Nordstrom made its initial plans for the Canadian market. Do you like this content? Demographics. business."

Apparel 97
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

This speaks to the fact that ultra fast fashion brands have not only been ahead of the curve on emerging clothing trends but also on the power of influencers before they became as widely used as they are today. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 3.

article thumbnail

The Top 15 Ways to Find New Customers in Retail

Indigo 9 Digital

Launch a bring a friend & get a discount promotion. Try offering a promotion where to receive a discount a customer must bring a paying friend with them. Pala Spa had a promotion called “Friends Who Spa Together, Stay Together”. A promotion like this is a great way to acquire new customers. Do you like this content?

article thumbnail

Celebrating Diversity in May: AAPI- and Haitian-Owned Brands Make Strides

Rangeme

The Nona Lim brand was born in 2014 and has since expanded as a national brand with noodles, broths, and sauces. RangeMe offers access to retailers and I really appreciate the targeted diversity programs and other category-specific programs. It’s more cost-efficient than trade shows, which can be very expensive.

Outdoor 52
article thumbnail

10 Ways to Improve the Customer Experience in Retail

Indigo 9 Digital

If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. A lot of times a retailer can’t quite figure out why their business isn’t performing the way they want it to. Do you remember the phone Amazon launched in 2014? billion grocery chain.

article thumbnail

McDonald’s Digital Strategy, 10 Things You Need to Know

Indigo 9 Digital

Since McDonald’s is keen to acquire more digital customers it runs promotions like offering a free 10 piece box of Chicken McNuggets for people who sign up for MyMcDonald’s Rewards. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 4.

Kiosk 52