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Developing the Optimal Lifecycle for Successful Promotions

Retail TouchPoints

A unique opportunity: promotions. Yet according to POI , 69% of retailers believe the time required to create a promotional plan is “highly burdensome.”. The act of coordinating a promotion is not a siloed project. Planning for Promotions Ahead of Time. By following these best practices.

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Next Phase of Wish Turnaround to Focus on Reducing Shipping Costs

Retail TouchPoints

As discount shopping app Wish continues its comeback effort , parent company ContextLogic outlined its plans for 2023 at a summit for its merchants — including a major overhaul of the platform’s shipment pricing structure in order to bring down shipping costs for customers. The brand also opened a pop-up shop from Dec.

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2025 Trends: AI Continues its Rise, Tariffs’ Uncertain Impact, Circular Commerce Blossoms

Retail TouchPoints

Read on to take a look at the issues we plan to watch and cover onRetail TouchPoints. In terms of consumer acceptance of AI, there are strong indications that many consumers are unaware that AI is already sharpening the product recommendations they receive or has planned a faster delivery route so that their package arrives on time.

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How Retailers can Reduce Tax Complexities and Make the Nice List this Holiday Season

Retail TouchPoints

Loyalty Programs Its not uncommon for brands to roll out loyalty programs to frequent customers, offering exclusive early access to sales, rewards for purchases or deals on shipping. This is especially common in the case of buy-one-get-one (BOGO) deals or order level discounts.

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Sensible gifting took centre stage as consumers embraced practicality this Christmas

Retail Focus

The season also marked the continuation of trends first seen during Black Friday and Cyber Monday sales, with Black Friday setting the tone for a practical and planned-out festive period. Early promotions captured a significant share of the festive budget, allowing consumers to plan purchases while taking advantage of discounts.

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ALDI Slashes Prices on 400 Essentials for Summer Savings Spree

Retail Wire

By dropping prices on more than 400 products, ALDI will save customers $100 million this summer, per savings estimates based on internal analysis of promotional pricing and projected sales volumes. The grocery chain also abstains from using loyalty programs, promotions, and elaborate store layouts. Value isn’t a trend at ALDI.

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Top Wish Execs Share Plan for Winning Back Consumers, Beginning with ‘Wishmas’

Retail TouchPoints

From March 30 (3/30) to April 5, 2023, shoppers will have access to deals on thousands of products and free shipping on all orders over $10. And this is just the first of in a series of shopping events Wish has planned for 2023. Now the platform is launching its first major sales event , dubbed “330” or “Wishmas.”

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