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What are Retail Markdowns?

Wiser

Altering your price, particularly through markdowns, can be a smart strategy, but only if done correctly. Unsuccessful or excessive markdowns can lead to staggering losses in terms of missed revenue and a lower margin on your goods. What are Retail Markdowns? How to Implement a Markdown Strategy. Don’t believe us?

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Why you don’t need markdowns to appeal to price-conscious customers

Inside Retail

“We began reducing the prices of our already price-leading products at the start of the pandemic, and these permanent reductions reaffirm our continued commitment that Aldi will never be beaten on the price of your weekly grocery shop,” said Aldi Australia managing director, Oliver Bongardt in a statement.

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How to Align Markdowns with Psychological Pricing and Marketing 

Wiser

They are also a way to ensure markdowns and promotions are effective. The last thing you want to do is condition your consumers to only shop during sales. If your markdown and sale patterns become obvious to your consumer, they will wait for those markdowns and hold off on shopping until a promotion rolls around.

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As the Holidays Approach, it’s Time to Rethink Retail Pricing Methodology…and AI Can Help

Retail TouchPoints

Add it all up and it’s clear that the timing duration, and location of holiday shopping is not like the old days. In this kind of shopping environment, how should retailers align their promotions and markdowns for the greatest impact? Ending the Tradition of Blanket Markdowns Enter this year’s holiday shopper.

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44% of UK shoppers want best-before date discounts to help cut grocery bills

Retail Focus

Original research of over 1,000 UK shoppers by Retail Insight revealed that almost two-thirds (65%) agreed that supermarkets removing best-before dates will help reduce food waste, and 84% think retailers should still offer markdowns on fresh food that is past its best.

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New Slate of Google Tools Aims to Help Holiday Bargain Hunters

Retail TouchPoints

Making it Easier to ‘Shop Deals’ New Deals Experience on Google Search (Image courtesy Google) Users can now access the Google deals destination in Search by searching the term: “shop deals.” Shoppers interested in a specific category also can add that to the search term to get more specific results, for example, “shop sneaker deals.”

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How to Maximize Margins with the Timing and Depth of Markdowns

Wiser

In a perfect retail world, markdowns wouldn’t be necessary and every item would sell at full price within weeks of being in store. This is where markdowns come in handy, as the demand for a product diminishes, sales can encourage shoppers to purchase an item they wouldn’t have considered buying at full price. Plan Markdowns in Advance.