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The four trends defining online retail in 2024

Inside Retail

Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024. The competitive landscape is overflowing, making customer acquisition more expensive. Customer retention efforts are six to seven times more cost-effective.

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Building a Customer Retention Strategy

Rangeme

With funnel understanding, you can build a customer retention strategy for e-commerce and retail. Customer retention in e-commerce. E-commerce retention starts the moment a customer makes a purchase (in the diagram above that would be the Decision step). Customer retention in retail.

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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

Tara Daly, senior director of product marketing at Loop Returns , shares with Inside Retail advice on getting started in the US market, some tips on cross-border shipping and logistics – including managing returns in a way that builds customer loyalty – and how to drive repeat business.

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How REN Clean Skincare Reimagined Loyalty by Making Shoppers Part of its Sustainability Journey

Retail TouchPoints

Loyalty has grown in importance alongside customer retention, with a strong loyalty program and company values both remaining important parts of building out a long-term relationship with customers. More traditional benefits are the backbone of any strong loyalty program, and this remains true for REN Clean Skincare. ”

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How to Save Money with These Shipping Secrets

Independent Retailer

As ecommerce shopping continues to grow, consumers continue to expect free shipping and free returns, since retail conglomerates such as Amazon and Walmart allow this to be their competitive mark. The first way to accomplish this is by not offering free online returns shipped back to your store, which is an option.

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Salesforce Predicts Just 1% YoY Online Sales Growth for U.S. Holiday Season

Retail TouchPoints

ecommerce sales this holiday season are forecasted to reach $273 billion , a 1% year-over-year growth rate, according to the Salesforce Shopping Index , which tracks online data and preferences of 1.5 BOPIS’ value increases even more after holiday shipping cutoff dates, when as many as one in three orders are fulfilled via BOPIS.

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Rethinking Returns: Innovative Strategies for Retailers to Drive Growth in 2024

Retail TouchPoints

This inconvenience can turn the simple task of returning a product into a burdensome chore, detracting from the overall shopping experience. There’s also a cost consideration for retailers: faster and more convenient returns mean products are restocked sooner, and customers who return items are more likely to shop again quickly.

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