Retail TouchPoints

FEBRUARY 18, 2022

B2C fast fashion platform Wish has launched a new shoppable video feature to simplify the path to purchase on its site. Users can then click through to view product details, visit the merchant’s store or add a product to their shopping cart. and will be rolled out to iOS users starting in April. “For

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Fast Fashion Fashion Marketing Shopping 254

Retail TouchPoints

NOVEMBER 9, 2022

Global downloads of mobile shopping apps were up 16% year-over-year in the first half of 2022 while the number of sessions was up 29% , according to data from the It’s Not Luck, It’s Skill: Make Every Marketing Dollar Count This Holiday Season report by data.ai. It was the second-most downloaded shopping app in the U.S.,

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Retail TouchPoints

JUNE 15, 2022

It also keeps employees happy with a more controlled flow of customers, reducing distractions during customer interactions. Appointments for high-end fashion brand shopping have been a long-time standard, but they’ve begun to trickle down to fast fashion brands like H&M and Zara too.

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Payment Services Checkout Shrinkage Fast Fashion 261

Retail TouchPoints

JUNE 22, 2023

Together, these methods allow Anthropologie to respond to new competition from SHEIN and other fast-fashion players without sacrificing its brand intention to provide an aspirational curated assortment. “A The influence of generative AI has even inspired Anthropologie to partner with Google on its new AI shopping feature.

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Visual Merchandising Consumer Specialty Store Fast Fashion 267

Retail TouchPoints

FEBRUARY 7, 2023

These consumers are using digital channels and experiences to discover and engage with once out-of-reach luxury brands. Many members of this young, savvy demographic are exchanging their dependence on fast-fashion destinations like SHEIN , choosing to invest in quality over quantity. At Alibaba’s recent 11.11

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Payment Services Consumer Marketing Fast Fashion 287

Retail TouchPoints

DECEMBER 21, 2023

Ad exec Ellis Verdi identified several structural weaknesses in BB&B’s operating model that, along with changes in consumer shopping patterns, finally caught up with the retailer. Among the biggest challengers were Chinese-based discount shopping apps Shein and Temu. In 2023, that’s exactly what they did. Alicia Esposito 7.

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Sporting Goods Advertising Consumer Apparel 297

Retail Geek

OCTOBER 6, 2022

We also discuss the latest news (and controversies) around Facebook and TikTok pulling back from some social commerce initiatives (and pressing forward with others). Episode 297 is a recap of the GroceryShop trade show in Las Vegas, and the Consumer Brands Executive Summit in Colorado Springs. Scot: [14:26] Right.

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