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2021 Global Retail Trends That Paved the CPG Way

Rangeme

That’s what global consumers are saying, united by product trends that transcend consumer packaged goods (CPG) categories and national boundaries. Today’s global consumer trends influence e-commerce strategies, online marketplace assortments, and retail marketing trends in the U.S. 2021 Global Retail Trends.

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It’s a Beauty-Full Match for these Emerging Small Businesses

Rangeme

Astoria Beauty Bar is no cookie-cutter, assembly-line salon. The idea for the Astoria Beauty Bar concept was born out of the pandemic. At Astoria Beauty Bar, education is a key part of the experience, one that is glossed over by many of the larger salons, according to DeMartino. The salon’s origin.

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The Men’s Beauty Care Market is Groomed for a Successful Future

Rangeme

And that care is showing in sales: the men’s beauty and personal care (BPC) market is expanding, with 2.2% COVID impacting beauty. According to market research company Kantar, 44% of British male consumers care about maintaining their appearance so across the Atlantic, the men’s BPC picture is the same. Man-shopping.

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What is a Niche Market?

Small Biz Trends

A niche market can be defined as a subgroup of a larger market that has its own unique identity, needs, and, preferences making it stand out from the overall market. Niche marketing entails channeling marketing efforts towards first identifying a particular type of clientele and their particular needs.

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Rare Beauty: 6 Parts of its Strategy to Emulate

Indigo 9 Digital

By Tricia McKinnon The era of celebrity beauty brands is here. With Rihanna’s eyewatering success with her Fenty beauty and skincare brands many celebrities from Lady Gaga to Selena Gomez to Jennifer Lopez are jumping into the beauty space hoping to emulate Rihanna’s success. Lean into diversity.

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retailX Heads Back to Chicago, Providing 7 Targeted Tracks on Industry Tech & Trends

Retail TouchPoints

This year’s theme, “Empowering Seamless Consumer Experiences,” spotlights the ongoing need for retailers and brands to activate consumer engagement across all channels. “We look forward to welcoming the retail community back for retailX 2021, and are excited to see the solutions and innovations that have developed in the last year.”

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RangeMe Recap of the 2021 Global Market: Fall Experience

Rangeme

The 2021 Global Market: Fall Experience was a four-day virtual product discovery experience held October 18-22, facilitated by ECRM and powered by RangeMe. The goal of bringing suppliers and retail buyers across categories from around the world to meet face-to-face virtually was happily fulfilled. don’t entice them.