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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

In fact, from 2022 to 2023 the use of social media channels for retail advertising increased by more than three percentage points, while search channels decreased by over seven percentage points, according to the Multichannel Marketing Report 2023. Popularity of TikTok advertising will continue to grow.

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Australian B2B marketplace Ollee connects merchants with ethical brands

Inside Retail

As retailers look to source more ethical, natural, and eco-friendly products, Ollee has launched Australia’s first local and ethical B2B marketplace to help merchants connect with purpose-driven brands. The post Australian B2B marketplace Ollee connects merchants with ethical brands appeared first on Inside Retail.

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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

After several years of declines and a host of executive switch-ups (particularly in the CEO role), Wish began a major overhaul of its business (still underway) and launched a marketing blitz to “reintroduce” itself to consumers in August 2022. Doubling down on merchants outside of China. The very next month Temu debuted in the U.S.

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How Ulta Beauty Takes Product Innovation to the Next Level

Rangeme

The beauty enthusiast is at the heart of everything Ulta Beauty does. As a one-stop beauty destination with full-service salons in every store, the retailer provides guests with everything across the spectrum of categories and services. Net sales for Ulta Beauty increased 21 percent to $2.3

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Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21

Retail TouchPoints

To kick off the first day of #RIC21, Jeff Orschell, EY Americas Consumer Retail Leader, will drill down into today’s top consumer priorities, including sustainability, affordability and health. Beauty share real-life examples of how companies can ensure their mission and values are reflected in all their actions. will present the Nov.

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Deep dive: What social commerce looks like around the world

Inside Retail

Apparel, beauty, health and wellness were the biggest beneficiaries at that time. TikTok Shop is currently available in the UK and a number of Southeast Asian markets. Twitter Shops enables merchants to showcase up to 50 products on their Twitter profile. And for consumers: Discovery of new products and services.

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Taking Your CSR Plans from ‘Good Intentions’ to Tangible Action

Retail TouchPoints

The need to fit easily into consumers’ lives is likely why businesses that reimagine the services their customers already know and love will be more successful in achieving CSR objectives while driving the bottom line. How Can Data Help Move Your CSR Actions Forward? Scope 3: Both upstream and downstream emissions from transportation, etc.

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