Remove Beauty and Health Remove Consumer Remove Social Commerce
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Lesson from APAC: Social Commerce is Not One-Size-Fits-All

Retail TouchPoints

and European retailers have observed – and, often, participated in – the social-commerce explosion happening in China and elsewhere in the Asia-Pacific region (APAC) while wondering if, when, and to what extent the same thing would happen at home. Cultivating KOCs (key opinion consumers, a.k.a. For the last half decade, U.S.

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Deep dive: What social commerce looks like around the world

Inside Retail

Social commerce – shopping on social media platforms – is expected to reach US$1.2 It is growing three times faster than traditional e-commerce. McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. trillion ($1.9

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Live shopping is on the rise. Here’s how Oz Hair & Beauty, Big W are tapping in

Inside Retail

As live shopping emerges as retail’s most interactive frontier, brands are racing to meet consumers in the moment on screens, in real time and ready to engage. This new wave of commerce fuses entertainment with instant buying power, reshaping how Australians discover and shop for products online.

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Decoding Chinese consumer spending behaviour in 2025 

Inside Retail

Chinese consumers are now adjusting to a “new normal” in response to evolving market conditions, prompting businesses to rethink their strategies. The 2025 China Consumer Survey by AlixPartners reveals a significant shift in spending priorities, reflecting changing consumer behaviours and economic dynamics.

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Gen Z will rewrite the rules of Australian retail

Inside Retail

Social commerce will dominate By 2029, social commerce driven by platforms like TikTok and Instagram will account for a substantial share of Gen Zs purchases. Invest in shoppable content and seamless checkout features within social media platforms.

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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. E-sellers will leverage social channels more than ever.

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Milani Cosmetics CEO Mary van Praag discusses prioritising innovation

Inside Retail

The beauty companys CEO, Mary van Praag , describes priorities for the year ahead, the technological development that is catching her attention and the one skill most vital to being a leader. MVP: One of the key challenges in beauty retail is the uncertainty around retail theft and stores putting product behind glass.