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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

If you are only engaging the user at the point of sale, you’re not actually addressing all of their needs. Dave Dabbah, CMO at CleverTap , has more than 20 years of experience building global marketing programs that accelerate growth and catalyze business success within B2B technology and beyond.

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Go big and be seen – point of sale displays

Inside Retail

And, according to Pegasus Print Group Sales Manager Ross Muirhead, Point of Sale displays will always have a place in creating exciting, memorable and profitable shopping experiences for your customers as long as we live and breathe in a physical world. The big brands keep pushing them because they actually work.

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Storytelling in retail: how to do it right at the point-of-sale

Tokinomo

Storytelling is not just for tucking children at night, it’s also for big brands that want to attract shoppers and turn them into loyal customers. When we were kids we fell asleep listening to them, when we were teens we fell in love with their help, and even as adults we still like a good story.

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14 Point of Sale Systems for Small Businesses in 2023

Small Biz Trends

A point-of-sale system is one of the best tools for small businesses looking to accept payments. Point-of-sale systems enable business owners to be more agile with their payment processing and forego using the cash drawer. We’ll look at some of the top POS solutions currently available for this article.

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Intuit Discontinuing QuickBooks Desktop and Point of Sale

Rain Pros

As of June 1, 2023 QuickBooks Desktop will no longer be available for sale. And on October 4, 2023 QuickBooks Point of Sale will end operations. They also suggest that POS users, “…explore other point of sale solutions to determine what works best for your business.”

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Pandemic Shifts Shine a Light on Importance of Modern Point of Sale

Retail Minded

Did you know that point of sale systems date back to 1879 when the first one was invented by American shopkeeper James Ritty. This resilience was challenged firsthand by retailer Kendra Scott when its distribution center was forced to close at the beginning of the pandemic. Using mobile, for example, became increasingly popular.

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Guide to Using Point-of-Sale Data for Intelligent Retail Execution

RepslyBlog

One of the most basic tools CPG brands use to understand their position in the market is point-of-sale data. From the very first time a shopper put your product in their cart to the nationwide sales you may enjoy today, POS data paints a picture of when and where your products -- and your competitors’ -- are scanned for purchase.